Refining Priorities for Drought Communication...
Transcript of Refining Priorities for Drought Communication...
Refining Priorities for Drought Communication
Prototypes
Project Nighthawk TeamRebecca Ward, Kirsten Lackstrom,
Corey Davis, Emily Foster
Webinar Purpose and Agenda
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• Introduction• Guided discussion:
• Review results from Initial Project Survey• Review and prioritize ideas for drought
information and communication strategies• Open discussion• Wrap-up and next steps
Introductions
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Introduction Guided Discussion Wrap-up & Next Steps
Project Team
North Carolina Climate Office,NOAA’s Carolinas Integrated Sciences and Assessments
NOAA’s Sectoral Applications Research Program (SARP)
“Coping with Drought in Support of the National Integrated Drought
Information” Competition
Webinar Participants
Informed Consent
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Introduction Guided Discussion Wrap-up & Next Steps
More information at http://climate.ncsu.edu/nighthawk
● Participant selection
● Potential benefits and risks of participation
● Confidentiality
Project Background
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Drought is a part of North Carolina’s climate
Introduction Guided Discussion Wrap-up & Next Steps
From Alexander Co. Emergency Services From US Fish & Wildlife Service From Brynn Anderson/AP
Project Background
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How was this map created?
Who is discussing drought in NC, and
how often?
How can I find out about local
conditions?
What does the forecast
show?
How is this affecting my
sector?
Why doesn’t this map reflect conditions I’m
seeing in my area?
Introduction Guided Discussion Wrap-up & Next Steps
Project Background
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Goal: Provide relevant, accessible, and actionable drought-related information to decision makers tailored to specific sectors
Official Title: “Innovating Approaches to Drought Communications with North Carolina Decision Makers”
Codename: Project Nighthawk
Introduction Guided Discussion Wrap-up & Next Steps
The common nighthawk. Photo by Andy Reago and Chrissy McClarren, shared under CC BY 2.0.
Project Nighthawk Phases
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Introduction Guided Discussion Wrap-up & Next Steps
Fall 2018 Summer 2019
Initial Survey - Overview
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• 318 invitations sent to:• NC Cooperative Extension agents and specialists• NC Forest Service regional and district foresters
• Open for responses from Oct. 12 to Nov. 2
Wrap-up & Next StepsIntroduction Guided Discussion
Opened 100 31% of invitees
Completed 52 16% of invitees
Partially completed 48 2 to 81% completion rate
Initial Survey - What We Asked
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1. Communication Channels & Formats
2. Weather, Climate, and Drought Information• geographic scale• decision calendars• usefulness of specific resources
3. Drought Monitoring Processes• US Drought Monitor• North Carolina drought monitoring
4. Impacts and Additional Information Needs
Wrap-up & Next StepsIntroduction Guided Discussion
Communication Channels
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• Along with developing resource prototypes, this project seeks to find and use preferred communication channels
• Survey asked which formats were most useful for respondents and their constituents
• Responses indicate room for improvement among current drought communications
Wrap-up & Next StepsIntroduction Guided Discussion
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
Retrieve on your own Info. is sent to you
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
How information is presented
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
Users explore alone
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
Users explore together with information providers
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
Communication Channels
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Wrap-up & Next StepsIntroduction Guided Discussion
For consumers: What factors do you consider when thinking about what to pass onto constituents? Do you look at different
information than they do?
For providers: What feedback have you received regarding communicating information? What has worked well (or not)?
Communication Strategies
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Takeaways so far: Information consumers prefer...• At least partially synthesized/translated information• Exploring individually on their own time• Data and reports pushed to them (instead of going
somewhere to find it)• A variety of formats, from alerts to factsheets to
infographics• Accessing data both online and offline
Wrap-up & Next StepsIntroduction Guided Discussion
Initial Survey - What We Asked
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1. Communication Channels & Formats
2. Weather, Climate, and Drought Information• geographic scale• decision calendars• usefulness of specific resources
3. Drought Monitoring Processes• US Drought Monitor• North Carolina drought monitoring
4. Impacts and Additional Information Needs
Wrap-up & Next StepsIntroduction Guided Discussion
Geographic Scales
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Wrap-up & Next StepsIntroduction Guided Discussion
Geographic Scales
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Are there products you use now that are on national (or other) scales that would be more useful for you or your constituents if they were translated to local scales?
Wrap-up & Next StepsIntroduction Guided Discussion
Information Timescales
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Wrap-up & Next StepsIntroduction Guided Discussion
Decision Calendars
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Current conditions and short-range forecasts are most useful for informing decisions about:
Wrap-up & Next StepsIntroduction Guided Discussion
Winter Spring Summer Fall
Planting
Ag. management
Crop harvesting
Forest management
Resource allocation
USDA Field Staff Survey
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• In 2016 and 2017, USDA Climate Hubs surveyed Farm Service Agency (FSA) and Natural Resources Conservation Service (NRCS) staff about weather and climate knowledge and needs
Wrap-up & Next StepsIntroduction Guided Discussion
Wiener, S., Roesch-McNally, G.E., and Schattman, R.E. (2018). National survey of USDA Field Staff on Climate and Weather; Results from a survey of Natural Resources Conservation Service and Farm Service Agency Employees. Washington, DC: USDA Climate Hubs.
USDA Field Staff Survey
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• Drought was the most common concern, including in North Carolina
Wrap-up & Next StepsIntroduction Guided Discussion
From Wiener, Roesch-McNally, and Schattman (2018)
USDA Field Staff Survey
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• The US Drought Monitor is a widely used resource
Wrap-up & Next StepsIntroduction Guided Discussion
From Wiener, Roesch-McNally, and Schattman (2018)
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Monitoring Info. - Discussion
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• Survey responses indicated a preference for precipitation and temperature data
• Other drought monitoring information exists• Are these less useful than temperature and precipitation?• Are these useful, but not usable/accessible/discoverable?
• Where do you go for temperature and precipitation information now?• (NWS? TWC? AccuWeather? Newspaper? SCO? TV? Personal
observations?)
Wrap-up & Next StepsIntroduction Guided Discussion
Climate Summary Resources
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http://sercc.com/seasonalsummary
http://climate.ncsu.edu/climateblog
Wrap-up & Next StepsIntroduction Guided Discussion
SERCC Seasonal Summaries and Outlooks
SCO Climate Blog including Monthly Summaries
Current Conditions - Discussion
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Where do you typically go for information about current conditions?
For what purposes do you use those resources?
Do you, and if so, how do you, pass on that information to your constituents?
What would improve that communication/translation process?
Wrap-up & Next StepsIntroduction Guided Discussion
Current Condition Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
State Climate Office current conditions maps
https://climate.ncsu.edu
https://climate.ncsu.edu/map
USGS streamflow mapshttps://waterwatch.usgs.gov
Current Condition Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
Fire Weather Intelligence Portal
https://climate.ncsu.edu/fwip
Current Condition Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
NC DMAC NWS Raleigh
http://www.ncdrought.org/current.php
http://www.weather.gov/rah/drought
Current Condition Resources
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SCO’s Integrated Water Portal
Wrap-up & Next StepsIntroduction Guided Discussion
CLIMAS Reservoir Volumes
https://climate.ncsu.edu/water/map
https://www.climas.arizona.edu
Short, Medium, and Long-Term
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Where do you typically go for information about forecast conditions and outlooks?
For what purposes do you use those resources?
Do you, and if so, how do you, pass on that information to your constituents?
What would improve that communication/translation process?
Wrap-up & Next StepsIntroduction Guided Discussion
Short-term = 1-7 days; Medium-term = 1-3 weeks; Long-term = monthly-seasonal-annual
Short- to Medium-Term Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
Climate Prediction Center outlookshttp://www.cpc.ncep.noaa.gov
Cotton Thrips Infestation PredictorWeather-based guidance for planting decisions
http://climate.ncsu.edu/cottonTIP
NWS Forecast Maps and Graphics
https://www.weather.gov
Long-Term Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
ENSO model predictions https://iri.columbia.edu/our-expertise/climate/forecasts/enso/current/
Seasonal El Niño Impacts on the SW USA, from CLIMAS (AZ-NM RISA)
Long-Term Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
CPC Seasonal Drought Outlook
http://www.cpc.ncep.noaa.gov
NMME (North American Multi-Model Ensemble) Temp. & Precip. Forecasts
http://www.cpc.ncep.noaa.gov/products/NMME/
Long-Term Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
NWS seasonal outlooks https://www.weather.gov SCO seasonal outlookshttps://climate.ncsu.edu/climateblog
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SCONC’s “About Drought” Story Map
Wrap-up & Next StepsIntroduction Guided Discussion
Drought Background ResourcesDrought 101 from SC State Climate Office
http://climate.ncsu.edu/drought/about
http://www.scdrought.com/drought101.html
Information Resources - Discussion
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• To what extent are existing resources meeting your needs?
• How could they be improved?
• Visualization (Are maps and graphics clear? Are they at the preferred geographic and/or time scales?)
• Availability (Do you know where to find the information? Do you receive alerts or emails?)
• Clarity (Are they unclear or too complex?)
• Usability (Are they able to inform a specific decision or question?)
• Shareability (Are you able to easily explain or transfer the information to a constituent?)
• For information providers, are you aware of how people are using and consuming this information?
Wrap-up & Next StepsIntroduction Guided Discussion
Initial Survey - What We Asked
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1. Communication Channels & Formats
2. Weather, Climate, and Drought Information• geographic scale• decision calendars• usefulness of specific resources
3. Drought Monitoring Processes• US Drought Monitor• North Carolina drought monitoring
4. Impacts and Additional Information Needs
Wrap-up & Next StepsIntroduction Guided Discussion
Drought Monitoring Processes & Resources
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• US Drought Monitor process• NC drought monitoring process
Wrap-up & Next StepsIntroduction Guided Discussion
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Drought Monitoring Processes & Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
Drought Monitoring Processes & Resources
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Wrap-up & Next StepsIntroduction Guided Discussion
Drought Monitoring Processes & Resources
Use and Perceived Accuracy of Drought Maps
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Wrap-up & Next StepsIntroduction Guided Discussion
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Broad Ideas:• Create resources about the NC DMAC and the NC
Drought Map • Synthesize & disseminate up-to-date information on
latest drought map, including discussion• Develop a strategic dissemination plan
• Frequency? Location? Formats?
How to Improve Awareness and Perceived Accuracy?(in Drought Monitoring Processes & Products)
Wrap-up & Next StepsIntroduction Guided Discussion
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“About NC DMAC” resourcesa. Purpose, history, membership, process, relevanceb. How are NC Drought Map and USDM used in NC?c. Delivery Formats:
i. Infographicsii. Factsheetsiii. Possibly: story maps, videos
d. Delivery Methods: i. Linked from websitesii. Emailsiii. Others?
Wrap-up & Next StepsIntroduction
A Prototype to Consider
Guided Discussion
A Prototype to Consider
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A multi-pronged approach for sharing drought updates:• Summarize DMAC discussion and suggestions to US Drought
Monitor authors to note why changes were (and were not) made across the state
• Information would be accessible from websites and pushed out and printable
• Highlights/key points shared via short email/text alert-type messages
• More details included in factsheets or blog posts• Would use infographics, static or animated maps, and charts
or other graphics
Wrap-up & Next StepsIntroduction Guided Discussion
Drought Monitoring - Discussion
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• Will ideas improve awareness and perceptions of accuracy?• Background information on NC DMAC and USDM
processes and products• Synthesized and summarized weekly update
products• How often? Weekly?
• Are there other ways to improve awareness and perceptions of accuracy?
• Do we need to distinguish between agriculture and forestry?
Wrap-up & Next StepsIntroduction Guided Discussion
“Landing Page” Examples
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Wrap-up & Next StepsIntroduction Guided Discussion
Example Resources to Consider
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Drought monitoring explanation video (from CoCoRaHS)Brief explanation of conditions and how map designations were determined (from CO Climate Center)
Wrap-up & Next StepsIntroduction Guided Discussion
Drought Monitoring Processes & Resources - Existing Examples
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Wrap-up & Next StepsIntroduction Guided Discussion
Prioritizing Prototypes(before the webinar)
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1. “About NC DMAC” resources2. Updates on NC Drought Conditions from the NC
DMAC3. Tutorials for technical tools4. Updated lists and content for “landing pages”5. Increase discoverability of useful resources,
e.g., seasonal outlooks
Wrap-up & Next StepsIntroduction Guided Discussion
Open Discussion
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Which ideas should be our top priorities?
What other information do you need, including for weather, climate, drought, or impact monitoring?
Wrap-up & Next StepsIntroduction Guided Discussion
Next Steps
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Post-webinar survey
Upcoming In-Person Feedback Sessions• Late February in-person workshop • Possibly: June NC Association of County Ag.
Agents• NC DMAC Meeting -- possibly a follow-up?
Introduction Wrap-up & Next StepsGuided Discussion
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Thank you!https://climate.ncsu.edu/nighthawk