Red Meat Prospects Conference ‘Progress Through Partnership’

29
Red Meat Prospects Red Meat Prospects Conference Conference Progress Through Progress Through Partnership’ Partnership’

Transcript of Red Meat Prospects Conference ‘Progress Through Partnership’

Page 1: Red Meat Prospects Conference ‘Progress Through Partnership’

Red Meat Prospects Red Meat Prospects Conference Conference

‘‘Progress Through Progress Through Partnership’Partnership’

Page 2: Red Meat Prospects Conference ‘Progress Through Partnership’

Growing the success of Irish food & horticulture

AIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

March 2013

Market Outlook forMarket Outlook forBeef & Sheep Sectors:Beef & Sheep Sectors:

- ROI Perspective- ROI Perspective

Joe Burke

Page 3: Red Meat Prospects Conference ‘Progress Through Partnership’

Growing the success of Irish food & horticulture

Beef Market OutlookBeef Market Outlook

• Irish Cattle AvailabilityIrish Cattle Availability

• EU Beef ProductionEU Beef Production

• Price SituationPrice Situation

• Market DemandMarket Demand

• Live ExportsLive Exports

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Growing the success of Irish food & horticulture

1.14m. Dairy cows1.15m. Suckler cows

produced 2.16m. calves in 2012:

Dairy-bred animals0.75m.

Suckler-bred cattle1.03m.

ROI National Cattle Herd 2012

Dairy-beef crosses0.38m

Source CSOJune

Source DAFM

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Growing the success of Irish food & horticulture

2012 Calf Registrations +3.7% / +77,000 Live Exports -25% / -55,000

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Growing the success of Irish food & horticulture

2011 2012 2013 (F)

Steers 578 466 530 - 560

Y Bulls 185 207 200 - 220

Heifers 415 352 370 - 380

Cows 337 330 340 - 350

Other 55 40 40 - 45

Total 1,570 1,396 1,500 – 1,530

Throughput Forecast – Export Meat Plants(000’ head)

Most of this increase likely in second half of 2013

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Growing the success of Irish food & horticulture

ROI weekly finished cattle supplies ROI weekly finished cattle supplies (head)(head)

2013 Cattle Suppliesto-date 9.7% vs. 2012

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Growing the success of Irish food & horticulture

UK• Throughput -6.3%• Prime cattle -7.6%• Cull cows -1.6%• Calf births recover

European MarketsEuropean Markets

Cattle Supplies 2012Cattle Supplies 2012

France• Throughput -5.7%• Y. Bulls -6.5%• Cull cows -4.8%• Live Exps: -3.1%

Germany• Throughput -1.5%

Italy• Throughput -4%• Cattle imports -10%• Males aged <12mo.s -8%

Spain• Throughput -1.5%• Live imports -17%• Live exports +54%

EU Beef Production in 2012 4.8% lower than 2011(EU Commission)

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Growing the success of Irish food & horticulture

EU-27 Beef Production Trend 2011 - 2013

-1.7%

-1.5%

-2.1%

+0.5%

+8% +1

% -2%

N/C.

Source: EU working beef forecasting group

Further decline of 0.5% forecast for 2013

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Growing the success of Irish food & horticulture

Producer Price Increase: ROI vs. Europe & UK

Note: Price Increase in Euro terms

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Growing the success of Irish food & horticulture

Producer Prices: Ireland vs. Europe & UK

(w/e 09/03) Irish Price €4.08/kg, EU-15 Av. €3.95/kg; UK €4.37/kg

In Italy, R-grade young bull price: €4.09/kg, Spain: €3.90, France: €3.94, In Italy, R-grade young bull price: €4.09/kg, Spain: €3.90, France: €3.94, Germany €4.14Germany €4.14

Prices in Euro terms

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Growing the success of Irish food & horticulture

Source: EU working beef forecasting group

Slight further decline in

consumption forecast

-0.6%

-1.2%

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Growing the success of Irish food & horticulture

Ireland Beef Consumption

52 Weeks to 17th February:

• Volume: -6.9%

• Av. Price: +8.0% to €8.85/kg

Latest 4 weeks to 17th Feb:

•Volume -7.3%

•Av. Price: +13.4% to €9.36/kg

Source: Kantar

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Growing the success of Irish food & horticulture

UK Beef Consumption

52 Weeks to 17 February• Volume: - 2.8%• Price: + 7.3%

4 Weeks to 17 February• Volume: -1.1%• Price: +3.0%

Disappointing sales of roasting joints

Knock-on effect of price increases

Underlying decline in consumption

Less price promotions

Sales of burgers/grills down 35% in latest 4 week period

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Growing the success of Irish food & horticulture

Calves Weanlings/Stores Finished Cattle Total

2010 158996 119964 59607 338567

2011 88051 79821 46628 214500

2012 38227 68577 53482 160286

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Growing the success of Irish food & horticulture

(000’ head) 2012 2013 % change

Total

NI

GB

Italy

Spain

Netherlands

Belgium

Greece

Non-EU

18,270

6,953

1,802

3,583

901

2,304

1,447

442

587

30,976

6,084

1,243

3,290

4,102

6,392

3,707

440

4,389

+70%

-12.5%

-31%

-8%

+310%

+177%

+156%

N/C

+650%

Live Cattle Exports 2013Distribution of Live Exports from Ireland up to w/e. 2nd March

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Growing the success of Irish food & horticulture

Beef Summary

• Recovery in national cattle herd:Increase in cattle kill on last year’s low levels

• Continued decline in EU production:4.8% fall in 2012; even tighter supplies this yr• Market opportunities in France, Germany, Italy and Netherlands

• Price performance: UK & Irish producer prices have risen most

• Beef consumption impacted by higher prices, especially in the more ‘difficult’ economies: ROI, Italy, Spain, Portugal

• Some recovery in live exports, especially calves

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Growing the success of Irish food & horticulture

AIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

SHEEP SECTOR

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Growing the success of Irish food & horticulture

TOTAL 2,171,242

TOTAL 2,431,283

ROI Sheep Meat Production2011 v’s 2012

+68k

+160k +

32K

+12% Increase | + 260k head | + 5,300 tonnes to 53,300t

Wk ending 30 Dec

Source: DAFM

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Growing the success of Irish food & horticulture

6.4

3.5

4.7

5.25

2.67

Num

ber

of

Sheep (

Mill

ions)

ROI Sheep Population Outlook 2013 ... 2-3% growth

5.15

Source’: CSO June National

Livestock Survey

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Growing the success of Irish food & horticulture

TOTAL 335,259

TOTAL 447,201

ROI Sheep Throughput Year to-date2011, ‘12, ‘13

+

90k

TOTAL 300,652

+33% Increase | + 112k head | 19.9kg Av Carcass Wt | +2,229 tonnes

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Growing the success of Irish food & horticulture

2012462c

ROI Sheep Prices Period: 2010- 2013

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Growing the success of Irish food & horticulture

Home Market – Consumption still growing

Latest Kantar Retail Data

(52 week period ending 17 Feb ‘13)

Total Volume 9,760t (+ 4.9)% Total Value €103m (+ 4.3%)

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Growing the success of Irish food & horticulture

Promoting Lamb with the Quality Mark

PR activity

TV Advertising (8wks) & Local Radio

InstoreActivity

2013 Spring & Summer Lamb Promotion

New Season Lamb Radio

Advert

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Growing the success of Irish food & horticulture

FRANCE18,995t

UK11,318t

BELGIUM2,129t (+35%)

GERMANY

2,508t (+29%)

SWEDEN

2,424t (+17%)

Export Market PerformancePeriod: January – December 2012

Hong Kong 680t

Source’: Bord Bia estimates based on CSO/GTIS

(+4%)

(+6%) (+350%)

Export MarketVolumes up 12%Value up 7%

Netherlands1,365t (+76%)

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Growing the success of Irish food & horticulture

Irish Sheep Meat Exports* ... Continued shift from carcass to boneless trade

* Exports to FR, UK, BE, S, DE

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Growing the success of Irish food & horticulture

Markets

Carry over of hoggets | Production +8% | 55% exports FR | Sterling

Production - 8% | poor domestic demand | targeting France

Production + 3-5% | Shipping costs | Weather | Market Priorities?

Breeding flock -5% | Lacaune lambs Spring ’13 | Import requirement +

Page 28: Red Meat Prospects Conference ‘Progress Through Partnership’

Growing the success of Irish food & horticulture

AIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

March 2013

Market Outlook forMarket Outlook forBeef & Sheep Sectors:Beef & Sheep Sectors:

- ROI Perspective- ROI Perspective

Joe Burke

Page 29: Red Meat Prospects Conference ‘Progress Through Partnership’

Red Meat Prospects Red Meat Prospects Conference Conference

‘‘Progress Through Progress Through Partnership’Partnership’