Recruitment & Selection Process at Bharti Axa Life Insurance Company, Pune
-
Upload
farazalam08 -
Category
Documents
-
view
675 -
download
6
Transcript of Recruitment & Selection Process at Bharti Axa Life Insurance Company, Pune
.
• CHAIRPERSON:- ADITYA MOHAN GUPTA
BHARTI AXA LIFE INSURANCE COMPANY
FARAZ ALAM
INTRODUCTION OF BHARTI - AXA• Bharti AXA Life is a life insurance that was
started in 2006.• Bharti Enterprises - one of India's leading
business groups.• Partnered with world’s biggest company ( Wal
Mart).• It brings together strong financial expertise of
the Paris-headquartered AXA Group.• The joint venture has a 74% stake from Bharti
and 26% stake from AXA Asia Pacific Holdings Ltd.
INTRODUCTION OF BHARTI - AXA
• Bharti AXA Life offers a range of innovative products and services that cater to specific insurance and wealth management needs of customers.
• The company launched national operations in December 2006. Today, company have over 8000 employees across over 12 states in the country .
OBJECTIVES
• To understand the process of recruitment and selection of agents in life insurance.
• To identify various sources of Recruitment used by Bharti Axa and compare their effectiveness.
• To know the level of awareness about Bharti Axa among job applicants.
.RECRUITMENT & SELECTION
• Recruitment is the process of creating a pool of individuals from where selection can takes place.
“Selection starts where recruitment ends”• Selection is the process of differentiating
between applicants In order to identify those with a greater likelihood of success in a job.
Recruitment & Selection Process
.DEVELOP A PROFILE
DEVELOP SOURCES OF RECRUITMENT
APPROACHING THE TARGETED RECRUITS
INITIAL SCREENING AND INTERVIEWS
REALITY CHECK
.SAT TEST
INTERVIEW
TELEPHONIC INTERVIEW
SELECTED
SENT FOR TRAINING
Sources of Recruitment• Internal1. Present Employees (Transfers & Promotions)2. Employee Referral3. Retired and Retrenched Employees
• External1. Recruitment Agencies2. Walk Ins3. Job Portals4. Educational Institutes
.• I did survey on 163 candidates to know the effectiveness of different sources of recruitment.
• Bharti Axa depends heavily on Recruitment Agencies i.e Consultancies for the recruitment of candidates. Consultancies contribute maximum percentage of share in recruiting candidates.
.
.
64%
22%
7%
3%4%
0
CONTRIBUTION FROM DIFFERENT SOURCES OF RECRUITMENT
CONSULTANCY JOB PORTAL WALK IN
EMPLOYEE REFERRAL OTHERS TOTAL
Research Methodology
• COLLECTION OF DATA :• Types of Data:
• 1. PRIMARY DATA• 2. SECONDATY DATA
• PRIMARY DATA:• Questionnaire & Personal observation
• SECONDARY DATA:• Company Guide• Internet
.
• Population size : All the applicants who have applied for the job.
• Sample size: 163 applicants .• The sampling technique I have used in my
research is Probability sampling.
ANALYSIS1. Age of respondents: The following is the
distribution of age of the respondents AGE <25 Years 25-30 years 31-40 years >40 years
NO. OF INDIVIDUALS
4 73 45 27
.2. Number of years stayed in Pune
NO. OF YEARS <3 Years 3-5 Years 6-10 Years 10-20 Years >20 years
NO. OF INDIVIDUALS
41 45 18 26 33
3. Occupation of individuals surveyed
GOVT. EMPLOYEE
PVT. EMPLOYEE STUDENTS UNEMPLOYED HOUSEWIVES
17 86 50 06 04
4. Qualification of individualsQUALIFICATION 10th OR BELOW INTERMEDIATE GRADUATE POST-GRADUATE
NO. OF INDIVIDUALS
18 15 80 50
5. Biggest concern for futureCAREER INCOME JOB
50 64 49
6. Were they prepared for their future ?
RESULT YES NO
NO. OF INDIVIDUAL 77 86
47%53%
PLANNING FOR FUTUREYES NO
7. Are you aware of Bharti Axa ?RESPONSE YES NO
NO. OF INDIVIDUALS 100 63
FINDINGS• Maximum candidates who applied for the job were
from the age group of 25-30 years. • Company prefer those candidates who have been
staying in Pune for more than 3 years.• SAT Test conducted during the selection process is
just for the formality of the process.• The Individuals finally selected as Life advisors
constitute 7.36% of the pool of job applicants.• Recruitment Agencies are the most effective
source of recruitment for Bharti Axa.• People are aware of Bharti-Axa Life Insurance
Company in Pune.
Recommendations• Recruitment & Selection process should be made
more transparent.• Recruitment Agencies should not be considered as
the only source of recruitment.• Company should improve the effectiveness of less
expensive sources of recruitment.• The company should timely communicate through
media to make the relationship stronger.• Advertisements on television and Newspaper
should be promoted.
.