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Recruitment is basically means Providing Man Power Requirements to the Clients according

to their needs.Or

We can say that recruitment is the process of attracting candidates and selecting among

them who best suits your Needs.

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It is usually developed by conducting a job analysis, which includes examining the tasks and sequences of tasks necessary to perform

the job. It usually includes several roles & responsibilities.

The process of JD requires having a clear understanding of the job’s duties and



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Experion founded in March 2007. It is a 100% FDI Funded Real Estate Developer Backed by Singapore based AT- Capital Pvt Ltd. For the last 7 Yrs the company has been actively engaged in procuring strategic land parcels pan India to develop projects that offer meaningful & luxury living spaces, differentiating themselves through niche products in key markets.Experion has so far developed integrated township, group housing, organized retail destinations, commercial landmarks and hotels & resorts, in various part of the country. It offers transparency in every sector, whether it is Man, Machine or Money


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Each project of the company extends its relationship with the customers and helps it to win their belief. It is only because of company's phenomenal service that people always give it priority when it comes to the property buying. Primarily, the company is active in real estate development across Haryana, Delhi-NCR, Uttar Pradesh, Andhra Pradesh, Maharashtra, Tamil Nadu and Goa

The company has a team of experienced professionals who have a clear understanding of customer's need and the scenario of real estate industry. Since its emergence, it has been constantly trying to bring innovative and fresh idea in the real estate market of India. 

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The Experion Group recently launched its flagship project Windchants in Sector 112, Gurgaon. Claimed to be Asia’s largest 1.4 km long resedential skywalk and with the estimated project cost of more than Rs.1000 Cr.

At Experion, we are confident of contributing significantly to this growth. Our strengths lie in a strategic combination of a robust FDI funding and an experienced team, which abounds with an enthusiasm to create and a diehard passion to deliver.

As an Organization, Experion already been recognized both nationally & globally through prestigious awards like RealtyPlus Debutant Award - 2013 and City Scape Global Awards 2013-14 – Residential Project Award: Future.

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HEMANT TIKOO- CHAIRMAN Hemant belongs to the very select group of young, professionally qualified entrepreneurs, who love to lead from the front. His relentless endeavour has been to manage and create a work culture which is professionally driven, transparent and is process oriented in its approach. With the team that he is spearheading at Experion currently, he has laid a strong foundation to create a value system which synergies with the vision that he envisages for the real estate development. By qualification, he has a bachelor’s degree in Computer Science, a Masters qualification in Computer Management. He has followed these up with an MBA, conducted jointly by Nanyang Business School (NBS), Singapore and Waseda Business School (WBS), Japan. Hemant has immense expertise in business management, investment advisory, project planning, information technology development and quality control domain.  He has experience of working in IT, engineering, real estate and wealth & investment management industries over many years. In his role as the Chairman of the Company, he is the thought and strategy leader, and focuses on crafting long term business strategy, along with short-term success parameters.

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Rakesh Kaul, CEO

Rakesh has 20 years of extensive experience in various facets of real estate and an MBA from Pune University.

In-depth understanding of Business Planning, Market Assessment, Feasibility, Property Acquisition, Approval Processes, Development, Marketing & Sales equips Rakesh in astute decision-making and leading Experion. Previously he has held senior positions at Ansal API, Sun Group, MGF and Landbase Group.

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B K Malagi, Executive Director(Projects)

Post obtaining a BE (Civil) from Karnataka University, Malagi has been leading many a real estate landmarks for the last 23 years.

Significant number of projects in South India pride in bearing Malagi signature style of construction. Prior to Experion, he has held key positions at Tata Housing, DLF - Laing O' Rourke India, R Raheja Properties to name a few.

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Hirdesh Bedi, Sr. VP (Project Coordination)

After acquiring a BE (Civil) and Masters in Urban Planning from School of Planning and Architecture Delhi, Hirdesh was associated with DDA for a decade. Over a career spanning 21 years, he has made remarkable contribution in the field of Town Planning for more than 5,000 acres.

He has held various positions at Ansal API, Consulting Engineering Services and has significantly contributed to major town planning projects, including the Delhi Master Plan of 2021.

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Sugato Palit, Executive Director (HR)

Sugato is an alumnus of XLRI, Jamshedpur, from where he has completed his MBA in Human Resources. Prior to that, he graduated in Economics from Presidency College, Kolkata.In his career spanning over 18 years, he has worked in Global/ Regional HR leadership assignments in various organizations like Alliance Tires, Perfetti van Melle, Seagram (PernodRicard), SAB Miller and Marico.

He has been recognized with several awards and accolades, including Best Global HR Practices award in 2008, and ‘India's Best HR Leadership' Award' in 2010.

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Sanjay Bakliwal, Group CFO

Sanjay has over 16 years of professional experience. Prior to joining the Group, Sanjay worked for KPMG and Indiabulls Power where he gained experience in diverse finance & business roles including M&A, transaction structuring, corporate and project finance, structured finance, corporate restructuring, compliance and liquidity & risk management.

His focus has predominantly been in the infrastructure, real estate and energy sectors. Sanjay graduated from Shri Ram College of Commerce, University of Delhi and is a qualified Chartered Accountant with distinction. He holds a number of awards for academic excellence, including recognitions by State and Central Government.

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On Going Projects-

Experion Developers

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To grow, to flourish, to prosper. To rejuvenate, to relax, to recoup. Life needs space. And there's no better metaphor for seamless space than free flowing winds. The Westerlies from Experion represents that abundance of space. Nestled amidst swaying trees, winding walkways and chirping birds, what you will discover here is an inspired holistic lifestyle in low-rise homes

Sector 108, Gurgaon Haryana


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Experion Offer you the best living community on Dwarka Expressway by investing for living in the Township of Experion Devleopers in Sector 108 which gives you the option to opt for Villas or Plots as per your choice

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Spread across 15 acres, The Heartsong is an exquisite offering of beautifully and efficiently designed living spaces. Choose your pick from multiple unit size options in 2, 3, 4 BHK Apartments & Penthouses. The Heartsong is poised to be a destination of comfort, connectivity, convenience adorned with laidback elegance.Get set to explore another quality offering by Experion, a 100% FDI Real Estate Developer at Sector 108, Gurgaon.

Sector 108, Gurgaon Haryana


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Come home every day to more than 23 acres of luxury living at Windchants. A premium housing project being developed for a select group of 600 plus families, it is an exquisite selection of villas, penthouses, duplexes and apartments. Nurture your hobbies across 2,50,000 sq ft of activity space and treat your eyes to an endless view of the artistically laid out landscape.

Sector 112, Gurgaon Haryana


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Upcoming Project at Lucknow

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International Projects-

Experion Developers

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Centrally located in Dubai, the luxurious four-star Mercure Gold Hotel Mina Road Dubai is only a short stroll away from Sheikh Zayed Road and Dubai International Convention Centre. Built in 2009 and decorated in elegant modern style the residence hides behind its walls an outdoor roof-top swimming pool, a gym and a first-rate spa.


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The modern, glass-fronted Holiday Inn Almaty overlooks the scenic Tien Shan mountains from its city centre location. You ‘ll find welcoming hotel in the heart of Almaty’s prestigious financial district and steps from Kazakhstan’s major consulates and diplomatic offices.

Holiday Inn Almaty

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Akbulak Club Resort is a luxury leisure complex resort located in the south east of Kazakhstan, approximately 50km east of the former capital Almaty. The proposed development is laid over 980 hectares on a greenfield site, located at the foothills of the Tian Shan mountain range, which separates Kazakhstan and China. Upon completion, Akbulak Club Resort will incorporate over 1790 villas, 5 stars luxury hotel, 4 stars ski hotel, 2 golf courses and extensive retail facilities.

Akbulak Club Resort, Kazakhstan


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4) This exclusive high rise, mixed use complex is a private, gated community providing 150 meters of private beach frontage. All units feature direct,uninterrupted sea views which can never be blocked. The complex is comprised of a 16000 sqm beachfront plot of land with two condominium towers standing 46 and 31 storeys high with 283 units ranging from 41.33 sq.m. studios to a 501 sq.m. 7 bed room duplex Penthouse. Adjacent to the condo complex will be a 5-star, 30 storey hotel sitting on an additional 10800 sqm of land. The total complex comprises 18 Rai of land featuring private beach access and tropical garden space.

Centara Grand Club

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Full Company Details Experion is a 100% FDI funded real estate developer backed by Experion Holdings Pvt Ltd, Singapore, the real estate investing arm of the $2.5 billion AT Holdings group of companies. Other businesses of AT Holdings include Construction, Oil & Gas, Renewable Energy and Asset Management. Mr.B K Malagi , Executive Director(Projects) having around 30yrs experience in Int.Projects Planning & Execution.Currently having 2 High Rise Luxury projects Going On In Gurgaon Only.

- Looking For VP Projects

-Job PurposeHave to take care of Entire Project Execution.Person will be responsible for Day to Day & Long Term Planning & Execution as well.

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-Job Profile (Duties, Roles & Responsibilities) 1) He will be responsible for entire Execution of Project. 2) Need to handle Execution team. 3) Will be taking care of Direct contact between all Contractors and Planning Team relating to Day to Day, Monthly & Yearly Planning. 4) Close Inspection on Quality & Safety is Must. 5) Visiting Site On Daily Basis for checking Progress.

-Min.Qualification Required Be/ B.Tech in Civil Engineering from any University, must be Regular. Should be MBA ,Regular/Distance Learning No prefrence.

-Years Of Experience Required 23 yrs Experience in Resedential Projects, with atleast 10 yrs Experience in High Rise Resedential Projects

-Reporting to Whom Directly reporting to Executive Director of the Company

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-Job LocationJob Location will be of Sector 108 Gurgaon Site.But have to visit Another Site as well according to Requirement.

-Salary OfferedSalary package is Open from the Company Side

-For More Details Log On

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Step 2: How to Source Candidates

Sourcing in recruitment refers to the identification and uncovering of candidates through proactive recruiting methodologies.

The first step in candidates sourcing is to identify a number of potential candidates for an open position. Nowadays recruiters are also using social networks to identify candidates. This approach is limited because their work is not entirely dedicated to candidates sourcing. Only a few companies have recruitment departments with a dedicated sourcing function with the focus, training and expertise to source effectively - And those that do have a very limited capacity.

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Before Start hiring one should- Analyze, interpret, and fully understand the job opening/position requirements.

For many hiring profiles, you should take your understanding of the position and intelligently select titles, skills, technologies, companies, responsibilities, terms, etc. to include (or purposefully exclude!).

While reviewing the results of your initial searches to assess relevance, scan the results for additional and alternate relevant titles, search terms, phrases, and companies that you can incorporate into your next searchRepeat steps 3 and 4 until an acceptably large volume of highly relevant results is achieved.

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We can Source Candidates from:-1) Referrals/Recommendations-

One of our main sources of candidates are referrals and recommendations from other candidates who we have placed. In addition, we have many previous candidates who return to us when they find themselves seeking a new position.

2)  Online Advertising – We can advertise on our own website as well as other sites.

3) Social Networks-This may seem overwhelming, especially with what seems like

an endless number of social media sites out there, but if you aren’t utilizing Linkedin, Facebook, or any other social media source, you are missing out on a number of recruiting opportunities. Start with creating a good online presence with a complete company bio and contact information

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Experion having around more than 1500 employees working in the company. Like any other Real Estate Company their Hierarchy is

Board Of Director TopCEOMDPresidentSr.Vice PresidentVice PresidentGMDGMAGMSr.ManagerManagerDeputy ManagerSr.ExecutivesExecutives Bottom

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MARKET CONDITION FOR REAL ESTATE:Like the broader real estate market, sales of high-end homes took

a beating during the housing bust, but they’ve bounced back even faster since the recovery began.

Here are reasons luxury home sales are still going strong:-

1)By Investing into Real Estate -The rich are getting richer. 

2)Luxury home builders are back at work. 

3)Trade-up buyers are making moves.

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A real estate bubble occurs when housing prices take an unhealthy climb instead of rising gradually with the rate of inflation or the rise in median incomes. When the bubble bursts, housing prices tumble, which causes the real estate market to collapse, often followed by a recession in that area. In a real estate boom, the cycle runs its course and a market correction takes place more gradually, with prices settling down to more realistic levels.

There's heated argument among experts about whether we're in a real estate bubble or a real estate boom. Either way, the rising cost of housing encourages people to take on risky debt. The bubble (or boom) has been fueled by falling interest rates, which makes higher priced houses more affordable, and the willingness of homebuyers to take out second and third mortgages, variable rate loans, terms longer than 30 years .

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Today the real estate sector is a critical sector of our economy. It has a huge multiplier effect on theeconomy and therefore, is a big driver of economic growth. It is the second-largest employment-generating sector after agriculture. Growing at a rate of about 20% per annumand this sector has been contributing about 5-6% to India’s GDP. Not only does it generate ahigh level of direct employment, but it also stimulates the demand in over 250 ancillaryindustries such as cement, steel, paint, brick, building materials, consumer durables and so on.

The Indian real estate industry has been on a roller coaster ride since 2005. Consequent to the government’s policy to allow Foreign Direct Investment (FDI) in this sector, there was a boom in investment and developmental activities. The sector not only witnessed the entry of many new domestic realty players but also the arrival of many foreign real estate investment companies including private equity funds, pension funds and development companies entered the sector lured by the high returns on investments. The real estate sector has been riding through many highs and lows since then. The industry achieved new heights during 2007 and early 2008, characterised by a growth in demand, substantial development and increased foreign investments.

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FINANCIAL SUPPORT TO THE SECTORIn the Financial Years 2007-08, 2008-09 and 2009-10, the housing and real estate sector attracted FDIs of 8.9%, 10.3% and 11% respectively, of the total FDI in India. However, the financial year 2010-11 saw a mere 6% FDI in this sector. The year 2010 saw the Indian real estate sector spring back into action after the gloom and recessionary pressures experienced in the aftermath of the global downturn. The focus on ‘affordable housing’ helped the sector tide over the financial crunch it had witnessed. There is no doubt that the sector holds huge potential to attract FDI in its various segments. However, progress is possible only with the joint efforts of both the industry and the Government.

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THE CHALLENGESThe key challenges that the Indian real estate industry is facing today are:

1) Lack of clear land titles

2) Absence of title insurance

3) Absence of industry status

4) Lack of adequate sources of finance

5) Shortage of labour

6) Rising manpower and material costs

7) Approvals and procedural difficulties

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THE ROAD AHEADIndia has huge potential to attract large foreign investments into real estate. With real estate reaching a point of saturation in developed countries and the demand and prices falling, global real estate players are looking at emerging economies such as India for tapping opportunities in real estate. Indian real estate will stay attractive due to its strong economic fundamentals and demographic factors. Moreover, there is a high level of global uncertainty looming over the developed and developing nations of the world. While developed economies are still struggling to regain their growth momentum, developing countries including India and China are expected to grow at a reasonably high rate. Investments in Indian real estate will fetch higher returns for investors as compared to other global markets.

In the coming years, the opportunities in the real estate sector will attract more global players to India and hence will help the industry to mature, become more transparent, improve management and adopt advanced construction techniques.

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Experion Pvt Ltd is also into Construction, Oil & Gas, Renewable Energy and Asset Management

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It means the systematic and objective process of generating information for aid in making marketing decisions.

Market Research is a tool, it helps Marketing Managers in their Decision Making.

It is of 2 Types:-1) Basic Research2) Applied Research


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It attempts to expand the limits of knowledge.

It do not directly involved in the solution to a problem.


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APPLIED RESEARCHIt conducted when a decision must be made about a specific Real Life Problem.

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Every small business owner must ask the following questions to devise effective marketing strategies:

1)Who are my customers and potential customers?

2)What kind of people are they?

3)Where do they live?

4)Can and will they buy?

5)Am I offering the kinds of goods or services they want at the best place, at the best time and in the right amounts?

6)Are my prices consistent with what buyers view as the product's value?

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7) Are my promotional programs working?

8) What do customers think of my business?

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1) Analyze returned items

2) Ask former customers why they've switched

3) Look at competitors’ prices

4) Formal marketing research simply makes this familiar process orderly. It provides a framework to organize market information.

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USE OF MARKET RESEARCH…!!We can use Marketing Research to-

1) Identify & Evaluate Opportunities

2)Analyse Market Segments

3) Select Target Markets

4) Plan & implement Marketing Mix

5) Analyse Marketing Performance

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Is sufficient time


Information already on


Is the decision of

strategicor tactical


Does theinformation

valueexceed the

research cost?


Do Not Conduct Marketing Research

Time Constraints Availability of Data Nature of the Decision Benefits vs. Costs

Yes YesYesYes

No No No No

Big Question is When to Conduct Market Research???

For Conducting Market Research we need:

1)Sufficient Time2)Availability of Data3)Nature Of Decision4)Benefit VS Cost

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Decreased uncertaintyIncreased likelihood of correct decisionImproved marketing performance and resulting higher profits


Research expendituresDelay of marketing decision and possible disclosure of information to rivalsPossible erroneous research results


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Step 7: Target Companies In Real Estate

1) Ireo Pvt Ltd 2) DLF Ltd 3) Ansal Properties & Infrastructure Ltd 4) Unitech Ltd 5) Indiabulls Pvt Ltd 6) Era Infrastructure Pvt Ltd 7) ATS Infrastructure Pvt Ltd 8) Central Park Estates 9) Paras Group10) Godrej Properties Pvt Ltd

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Step 8: Why People Change Job??

Some of it Reasons are:-1) Job insecurity – When one feels their employer is on shaky ground, employees bolt for safer grounds.

2) No room for advancement – If an employee cannot grow and advance, they will leave to a company that may have a ladder they can climb.

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3) Opportunity- Sometimes, some offers knock our career that we could not just refuse. When a new opportunity comes our way which is offering more benefits and more growth, we obviously grab it and this may be a reason for resigning from our current job

.4) Underpaid- Getting less salary as per our qualification and our capabilities also make us resign from our job. Heavy layoffs when occurs in an organization, we are then forced to do more work with less salary.

5) No Appreciation- Appreciation for our work motivates us to do the work with more enthusiasm and interest. When we feel underappreciated in our job, we may consider quitting it. It is like giving all to our role, and there is no one who sees or values our work. Lack of appreciation and recognition from our boss or supervisor declines our motivation. 

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6) Personality Conflicts- There exist personality conflicts in work place which may force us to resign. Some of us may be having a deteriorating relationship with our boss, which make us resign from our job, as we do not want to be fired and risk a bad reference on our career.  

7) No Advancement- Everyone desires for an increment when they are working really hard and doing overtime. Basically, when we are giving all our mind and time to our job, we definitely would expect a promotion or a bonus. But when there is no scope of any growth or advancement in a job, we prefer leaving it. Growth is very important for one’s career, and if an organization cannot provide us with more opportunities, then we would not want to continue with such an organization.

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8) Job Location- Commutes, work locations, safety, schools and even climate can effect one’s decision to look for a new job.

9) Challenge- This typically means greater mental or technical stimulation. People like to feel that they are learning new skills. This can provide them with greater market value or it can simply be more intellectually satisfying. Either way, this is very important to most people to maintain happiness in the job.

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1)  Bad Attitude – A bad attitude can impact your entire world. Don’t underestimate the power of a positive attitude to keep you going and lift your efforts. If your attitude is lacking, find someone who has a positive outlook.

2) You Don’t Care – Not caring about your job or work can be a self-fulfilling prophecy.When people begin a downward slide, they don’t realize that it is because they stopped caring and thus stopped performing. If you do not have passion for what you are doing, then by all means go find something else for which you do .

3) Too Comfortable – We all like to live in our comfort zones. Perhaps, people have become too comfortable. It is only by going beyond our boundaries that we learn, live, and expand our experience.

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4) You Aren’t Hungry – What do you want to achieve? What do you want to accomplish? If you don’t have goals, you may not have anything to give 100% of you effort towards. Make sure you have aspirations that stretch your limits.

5) You are Scared of Failure- Kids like to think that their parents, and adults in general are fearless. (When in reality is it the other way around.) When was the last time you failed? Is fear of failure keeping you from trying your best?

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How to get past these obstacles

The cure to all of these obstacles and the way to get back on track and motivated is to get back on message. Think about why you do what you do, remember that invigorating feeling you got when you first started your job, and consider how you’re helping people around you. Do not be deterred by your surroundings, accept them for what they are and get back on message.

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Step 10: HOW TO GIVE 100% AT WORK

To give 100% one should follow following steps:-

1)One should be Curious & Innovative about his/her work.

2)One should be focused.

3) One should be able to manage Stress.

4) One’s Self Motivational level should be high.

5) One should be capable of working Under Pressure.

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1) Change up your work routine every few days

2) Suggest to your manager taking on a new project or new tasks

3) Focused

4) Full Dedication is Must

5) By Changing Work Routines

6) Read Motivational Books

7) Develop a Mantra- “Do It Now”

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Thanks for Watching

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