Recruitment Pack - Anti-Slavery International...operational experience in direct marketing,...

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Individual Giving Manager Recruitment Pack

Transcript of Recruitment Pack - Anti-Slavery International...operational experience in direct marketing,...

Page 1: Recruitment Pack - Anti-Slavery International...operational experience in direct marketing, individual giving programmes, legacy fundraising and supporter care. You’ll be comfortable

Individual Giving Manager

Recruitment Pack

Page 2: Recruitment Pack - Anti-Slavery International...operational experience in direct marketing, individual giving programmes, legacy fundraising and supporter care. You’ll be comfortable

Anti-Slavery International

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Page 3: Recruitment Pack - Anti-Slavery International...operational experience in direct marketing, individual giving programmes, legacy fundraising and supporter care. You’ll be comfortable

Message from the Head of Fundraising and Communications Dear Candidate Thank you for your interest in the role of Individual Giving Manager at Anti-Slavery International. We are proud of our heritage as the world’s oldest human rights charity and the vision we have for a world free from slavery. We know that modern slavery is a contemporary issue of the highest importance and we are determined to work with others to ensure that the estimated 40 million people across the world can be free from slavery for good. Our fight leads us to cases in the UK and across the globe and we are looking for a new member of the fundraising and communications team to help take the organisation into the next phase of its journey. We have recently won additional in-principle investment in fundraising and communications from the Board of Trustees for 2018-19 to help us reach the next phase. The role will see the post-holder work operationally to build long term support from individual members and supporters to help bring an end to modern slavery. We have an ambition to scale our work with individual supporters, create and continually improve donor-centred interactions and help build a major gifts pipeline. The Individual Giving programme at Anti-Slavery will see considerable investment over 2018-20 which will incorporate Anti-Slavery’s 180th year in 2019. This investment reflects the scope to further build an effective digital and offline giving programme and grow our membership base. We are looking for someone who can embody our values and who shares our passion for fighting slavery. You will be a proactive, digitally savvy, hands-on Individual Giving fundraiser with an interest in human rights and who is passionate about excellence in supporter care. You will be a self-starter and have great operational experience in direct marketing, individual giving programmes, legacy fundraising and supporter care. You’ll be comfortable with overseeing a fundraising database, working with our finance team and working closely with Communications colleagues and our tam delivering projects to some of the world’s most vulnerable. You’ll be someone who thrives in small, dynamic teams and is proactive in seizing opportunities, especially online and in coordination with our busy press officer. This role will be a key part of the organisation’s sustainability and transformative change. If you think this fits with your expertise and ambition for a challenge, we would love to hear from you.

Ryna Sherazi

Head of Fundraising and Communications

Anti-Slavery International

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About us

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Our vision and mission We are working towards a world free from slavery. Our mission is to work directly and indirectly with beneficiaries and stakeholders from grassroots to the global level to eradicate slavery and its causes from the world.

About us Founded in 1839, Anti-Slavery International’s heritage spreads back to British abolitionists such as William Wilberforce and Thomas Clarkson. Today, we draw on our experience working to eliminate all forms of slavery and slaver-like practices throughout the world. We do this through a range of activities including improving access to formal education, informing vulnerable people of their rights and labour risks, heling people to physically escape slavery, working to educate employers on their duties and advocating to with governments to ensure people are protected from vulnerability. We are ambitious: last year Anti-Slavery’s work reached over 80,000 people to help realise their freedoms and reduce their vulnerability to slavery. Between now and 2020 we aim to reach tens of thousands more. We are small and dynamic but that does not limit our impact. We interact at local, national and international governance levels and are respected for our expertise on slavery eradication.  Anti-Slavery works to tackle slavery at its root causes - the intersection between poverty, discrimination and the weak rule of law.

Our approach encompasses three key pillars:

– Partnering with people affected by slavery and NGOs who support them; – Engaging with governments to ensure the creation and implementation of policy and law which

tackle slavery; – Working with business to address slavery in supply chains and together influence governments to

protect citizens.

Weak rule of law

DiscriminationPoverty

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The Future – Our Strategy Anti-Slavery International’s projects underpin local-to-global advocacy aimed at achieving sustained, systemic change. This unique multi-level approach is a distinctive feature of our approach. We have an ambitious strategic plan, Anti-Slavery will have obtained significant changes in at least 10 countries, through the establishment of new, or effective implementation of existing national laws, policies or practices for the benefit of people affected by or vulnerable to slavery by 2020. Our strategic objectives outline Anti-Slavery’s focus for this strategic period:

1. Duty bearers are responsive and accountable to the rights and needs of people affected by, and vulnerable to, slavery;

2. People affected by, and vulnerable to, slavery are empowered to understand, assert and claim their rights;

3. The social norms and attitudes that underpin and perpetuate slavery are rejected;

4. Ensure the financial sustainability of the organisation through generating increased voluntary income from a diverse range of sources.

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Our Programmatic Operations Our reach is global; operating in the UK and overseas. Anti-Slavery International works closely with 12 local partner organisations on projects in 11 countries, as well as work that impacts on all 28 EU member states. We also work in 10 strategic alliances with almost 500 combined members, and work in coalitions and partnerships covering the whole world. With our partners, we aim to build a world free from slavery. Together, we:

investigate and expose current cases and forms of slavery; support victims of slavery in their struggle for freedom; empower individuals and communities vulnerable to slavery to demand respect for their human

rights and obtain protection; work with the private sector to identify and address slavery in global supply chains; influence policymakers to take action in support of victims and vulnerable people; press for effective implementation of laws against slavery.

Income Generation and Communications Anti-Slavery has had a very strong year of income growth in 2017-18. With a new strategy, a clear focus on growth, the small team has generated a growth of over 60% between 2016-17 and 2017-18. There is considerable potential to generate long term individual giving and membership income and the Anti-Slavery International Board of Trustees has very recently agreed to invest in fundraising and communications including individual, and particularly digital fundraising growth. . The small team works together to:

Generate funds of £900,000 voluntary and £1,200,000 institutional funding income from a range of sources;

Work across a range of stakeholders generating major donors, institutional funders, community groups and members and individual supporters;

Grow a successful trading revenue stream which provides consultancy in slavery in supply chains to business in the UK and overseas;

Build on a well-recognised and digitally well embedded brand; Design, promote and deliver effective public campaigns that engage people in the ending of

modern slavery; Increase profile in the UK and international media that leads to people taking action in support of

ending slavery.

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Job Description

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Organigram

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ANTI‐SLAVERY INTERNATIONAL ORGANIGRAM

Board 

Chief Executive Officer

Head of Fundraising and Communications 

Strategic Partnerships Manager – Major Gifts

Strategic Partnerships Manager ‐ Corporate

Individual Giving Manager

Press, Digital Media & Communications Manager

Fundraising & Communications Executive

Head of Finance & Resources Head of Programmes & Advocacy

Business Support Officer

Management Accountant

Finance Officer

Facilities Manager

UK & Europe Programme Manager

UK & Europe Programme Assistant

Anti‐Trafficking Monitoring Group Researcher & Coordinator

Trafficking Prevention Project Assistant

Programme Funding Manager 

Programme Funding Officer

International Advocacy Manager

Programme Support Manager

Africa Programme Coordinator (Mauritania & 

Africa Programme Coordinator (Niger & 

Asia Programme Manager

Asia Programme Officer (based in Asia)

Learning & Accountability Manager

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ANTI SLAVERY INTERNATIONAL JOB DESCRIPTION

Job Title: Individual Giving Manager Grade: C Salary Range: £32,709 - £38,865 Duration/Hours: Full-time Location: Stockwell, London Responsible To: Head of Fundraising and Communications Responsible For: Occasional volunteers

CONTEXT OF THE POST

Anti-Slavery International is recruiting an Individual Giving Manager who will be responsible for maximising income from individual supporters. You will join a friendly and supportive team generating funds for the eradication of all forms of slavery throughout the world. Reporting to the Head of Fundraising and Communications, you will ensure quality and compliance in all aspects of our communications with donors and members. You will lead on the development of the individual giving programme currently delivering unrestricted income worth over £250,000 per annum, taking it to double that in 3 years. You will also join a collegiate team helping to shape an ambitious fundraising programme. Key duties within this role will include: Fundraising with individual supporters

Developing the individual giving programme - donor acquisition, development and retention through agreed direct marketing channels, including digital communications

Maximising members’ engagement, retention and giving levels through carefully designed propositions

Being pro-active in developing individual and community group relationships with donors who require a more personalised approach

Produce engaging fundraising communications and compelling appeals and products for new and existing supporters, both in print and online

Work with colleagues to identify opportunities for developing, and creating, campaigning communications that help the organisation to achieve its vision, and further engage supporters in achieving it

Develop Anti-Slavery’s legacy fundraising, in memoriam and celebrations programme

Working with the Head of Fundraising and Communications to design and deliver excellence in supporter care

Manage relationships with relevant agencies and suppliers where appropriate

Monitor and report on individual giving income, revise and implement plans as required to ensure income and expenditure targets are met and risk minimised

Work alongside the Communications Manager to maximise digital fundraising opportunities and ensure the website and its social networks are maximising fundraising activities

Work alongside the Philanthropy and Corporate Manager to identify and steward high net worth individuals and help optimise employee fundraising.

When appropriate, represent Anti-Slavery International at external public outreach or fundraising events

Be responsible for the data protection compliance in relation to individual supporters In the Raiser’s Edge

Be responsible for the Raiser’s Edge database and the ImportOmatic processes

Ensure an efficient system to ensure records are accurate and up to date

Oversee gift processing (by the Fundraising Executive) and ensure the effective capture of all relevant supporter data including gift aid declarations and types of consent

Extract and segment data for campaigns, record and monitor communications with supporters, including email campaigns

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Maintain a schedule for data imports twice a month

Oversee the submission of quarterly Gift Aid claims within the Raiser’s Edge

Work with relevant colleagues to ensure that the database is well structured and used to its full potential, providing guidance to colleagues where necessary

Management

Manage interns and volunteers who deliver outcomes for the Individual giving and community programmes

General

Considerably contribute to the development and delivery of an effective, integrated fundraising & communication strategy

Keep up to date with regulations and good practice in relation to fundraising in the UK

Manage own workload and set objectives and deadlines with the Head of Fundraising and Communications

Any other responsibility agreed/assigned by the Head of Fundraising and Communications

Person specifications

Essential experience, knowledge and skills A minimum of four years’ experience of hands-on direct mail and digital marketing management in

the UK, and with a good understanding of income processing and monitoring A proven track record of delivering income inline with targets from individual supporters/ customers

or legators Considerable experience of managing two or more of the following: online and offline marketing

include press advertising and insertions, online adverts, warm and cold mailings, door drops and telephone marketing

Experience of managing creative and planning agencies Experience of using a mass emailing software to achieve good fundraising or marketing results Experience of using Raiser’s Edge fundraising database or equivalent, and familiar with carrying out

data selection processes, insights and analysis Experience of managing good relationships with key individual supporters A successful track record of working to, meeting and exceeding income targets and deadlines A good understanding of fundraising principles and best practice (Eg, Code of Fundraising Practice) Thorough understanding of Gift Aid, Data Protection regulation and remains up to date on

legislative related to marketing Experience of using the Raiser’s Edge or equivalent, to provide analysis, maintain processes and

effective record-keeping Excellent copywriting skills and a proven ability to create compelling appeals that meet targets Strong written and spoken English, with excellent inter-personal communications and negotiation

skills Pro-active in implementing new fundraising and campaigning initiatives Well organised and reliable, with exceptional attention to detail and accuracy Can adapt to rapidly changing demands and opportunities Interest in human rights and/or development issues; ability to gain and maintain a good

understanding of the breadth of Anti-Slavery’s current work Culturally sensitive, with knowledge and understanding of the development context, particularly

human rights Excellent IT skills in Microsoft Office applications, particularly Excel and Powerpoint Ability to work flexibly in order to attend events and meet donors, including occasional evenings

and weekends (time off in lieu will be provided)  

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How to apply: The pack includes a job description, person specification and other background information. If you would like more information please visit our website: http://www.antislavery.org. If you wish to apply for this position please e mail a CV along with a supporting statement setting out why you want to work for Anti-Slavery International together with your relevant skills and experience that would support your application. First interviews will be held 28th and 29th March 2018 and second interviews week commencing 2nd April 2018. The closing date for applications is Monday 26th March 2018 at midday. Please email your CV and supporting statement to [email protected] using the reference ‘Individual Giving Manager’ in the subject line. Please also complete and return the equal opportunities monitoring form. We regret that it will not be possible for us to reply to candidates who have not been shortlisted for interview. If you have not heard from us by 30th April 2018 please assume that your application has been unsuccessful on this occasion.

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Equality and diversity monitoring form

Anti-Slavery International wants to meet the aims and commitments set out in its equality policy. This includes not discriminating under the Equality Act 2010, and building an accurate picture of the make-up of the workforce in encouraging equality and diversity. We need your help and co-operation to enable it to do this, but filling in this form is voluntary. The information you provide will stay confidential, and be stored securely and limited to only some staff in the organisation’s Human Resources section. Please return the completed form in an envelope marked ‘Strictly confidential’ to Oge Ejizu, Anti-Slavery International Thomas Clarkson House, The Stableyard, Broomgrove Road, London SW9 9TL Gender Man Woman Non-binary Prefer not to say If you prefer to use your own term, please specify here

Are you married or in a civil partnership? Yes No Prefer not to say

Age 16-24 25-29 30-34 35-39 40-44 45-49 50-54 55-5 60-64 65+ Prefer not to say

Your ethnicity? Ethnic origin is not about nationality, place of birth or citizenship. It is about the group to which you perceive you belong. Please tick the appropriate box White English Welsh Scottish Northern Irish Irish British Gypsy or Irish Traveller Prefer not to say

Any other white background, please write here: Mixed/multiple ethnic groups White and Black Caribbean White and Black African White and Asian Prefer not to say Any other mixed background, please write here: Asian/Asian British Indian Pakistani Bangladeshi Chinese Prefer not to say Any other Asian background, please write here:

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Black/ African/ Caribbean/ Black British African Caribbean Prefer not to say Any other Black/African/Caribbean background, please write here:

Other ethnic group Arab Prefer not to say Any other ethnic group, please write in: Do you consider yourself to have a disability or health condition? Yes No Prefer not to say What is the effect or impact of your disability or health condition on your ability to give your best at work? Please write in here: The information in this form is for monitoring purposes only. If you believe you need a ‘reasonable adjustment’, then please discuss this with your manager, or the manager running the recruitment process if you are a job applicant.

What is your sexual orientation? Heterosexual Gay woman/lesbian Gay man Bisexual Prefer not to say If you prefer to use your own term, please specify here ……………………………………………….….

What is your religion or belief? No religion or belief Buddhist Christian Hindu Jewish Muslim Sikh Prefer not to say If other religion or belief, please write here:

   

Anti-Slavery International

Thomas Clarkson House, The Stableyard, Broomgrove Road, London SW9 9TL

Tel: +44(0)207 501 8920

UK Registered Charity No.1049160

www.antislavery.org Facebook: Anti-Slavery International Twitter: @Anti-Slavery