PAKTEL Pakistan

Refrence:Slideshare

REASON OF FAILURE PAKTEL:1)It was not very helpful for the people as it had no GPRS facility.

2)Consumers were facing enormous difficulties due to network of Pakistan which had failed to come to the expectations of the users.

3)Paktel was failed to provide any kind of facility to its consumers despite of tall promises and claims.

4)The helpline facility was not much available which used to frustrate the customer.

5)Extra emphasis on few packages and no more new innovation.

6)Paktel was relying on the strategies that were no more viable.

Promotional Steps:1)Paktel must have the GPRS facility to attract the consumers.

2)Paktel must pay attention to its network that comes to the expectations of the consumers.

3)Call centers of paktel must be available all the time to help its customers.

2)Paktel must not emphasize on few packages and must b innovative.

5)Paktel must rely on the viable strategies.

6) Paktel must promote their sim by T .V adds like U Fone and other competitor