10/30/2012

Paul Doughty Founder @realtycloud

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Live Internet TV

An Interactive Media Platform

Integrated Services

TM

Live Internet TV & Radio Channel Delivering Realty Related Programming & Content

Channel Promoted by a Real Estate “Celebrity” Focusing on Philanthropic Endeavors

Integrated Mobile Enabled Tools Addressing Property Transactional Requirements

Digital, Video, Social Media Marketing & Advertising Fully Integrated into the RealtyCloud Platform

Introduction to RealtyCloud Can be Found HERE 3

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Product & Services are Fragmented with Many Renditions

Individual Products & Services are “Silo’ d” and Lack Integration

The User Challenge is Accessing & Evaluating Each Individual Site/Product

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24/7 Live TV & Radio

Broadcast Network

• Delivery of High-Value

Realty Related Content

• Live, On-Demand & PPV

Programming

• Integrated Ad Network

• Built Out as an Affiliate

Network Model

Partners

• Leverage Development Work

Already Done by “Best of

Class” Partners

• Integrate Partners Existing

Capabilities Directly Into our

Backbone

• Open API’s

• Provide Strategic Value-Add

Services

• Integrated & Interactive

Programs & Toolsets

Addressing Transactional

Needs

• Examine, Access & Execute

Property Transactions

• Free & Premium Services

Designed Specifically for the

User

Community

• Full Mobility Access

• Many-to-Many Data Model

• Highly Integrated with

Existing Social Media

Capabilities

• Built from the Community

Up

• Brand Owners

• Emphasize Member Benefits

& Ease of Use

Integrated & Interactive Communications Platform

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Unique Features Live Internet TV Broadcasting

Promoted by a Real Estate

“Celebrity”

Featured Programming

Philanthropic Live Events

Conferences

Live Auctions

Social Integration & Interaction w/Live Event

Valuable Benefits 1st Ever Realty Internet Channel

Increased Efficiencies While Reducing Costs

Complete Entire Property Transaction from a Mobile/Tablet Device

Ability to License & Sell Platform Architecture Within Other Verticals

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Connected Consumer

Internet

Anywhere

Social Media Social Currency

Digital Marketing

Listen

Engage

Measure

Digital Darwinism…when technology

and society evolve faster than the

ability to adapt or lead – Brian Solis

are introducing

businesses to:

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Real Estate Investor Home Buyer

Home Seller

Agent Landlord

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Online Video Advertising

to $9.3B by 2016

Mobil Advertising

to $20.6B by 2015

Internet Video

Consumption >

Broadcast TV by 2020

14,000 First Time

Home Buyers/Day

Starting in 2012

22% of the $4.3M

2011 Home Sales

When Including Flat

Fee MLS Listing

Video will Account for

67% of all Internet

Traffic by 2015

Global Internet TV

Market to Reach

$81.2B by 2017

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$500,000

TM

Takes us to:

Platform Developed

The easy Button for Real Estate

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TM

This Kicks off the

RealtyCloud Integrated

Workflow.

Imagine this Button on

Zillow, Tulia and

forsalebyowner.com