REALITY TV REVISION CHALLENGE

Here you will find the answers to the challenge, please make sure you have the questions in front of you when reading the answers

Question 1Reality television is a genre of television programming that presents purportedly unscripted dramatic or humorous situations, documents actual events, and usually features ordinary people instead of professional actors. (Wikipedia, http://en.wikipedia.org/wiki/Reality_television)

Reality TV is a catch-all category that includes a wide range of television programmes about real people. Sometimes called popular factual television, reality TV is located in border territories, between information and entertainment, documentary and drama (Annette Hill: Reality TV, 2005)

Programming that is unscripted and follows actual ‘real life’ events as they unfold, usually involving members of the public or groups of celebrities. http://www.skillset.org

The television genre where situations are created by the show’s producers, but the show itself is unscripted. Cameras capture the participants’ natural reactions and responses to the situations created, which are then edited as a programme or series. (Product Placement Glossary, iTVX.com)

Question 2A response to changes in technology and economic crisis in the world of broadcasting (writers strikes development of digital TV)

Question 3Infotainment, Docusoap, Lifestyle, Social Experiament, Reality Talent Show, Reality Game Show

Question 4Social Experiment,

Real people, not actors - opportunities to observe how other people live and behave, and follow their stories; identifiable characters with whom audiences can identify

‘Real’ situations - even when they are set up by the programme-makers

Largely unscripted - allowing for the unpredictable A story, a journey or a contest - narratives – the organisation of

events through editing to tell stories – the journey, the quest, the resolution of a problem

Voiceover Potential for conflict - opportunities to take sides in on-screen

confrontation, personality clashes, divisions within a group Lots of editing

Questions in green are to be answered independently and will be easier to answer if you have the answers to the questions that come before them

Entertainment - e.g. admiring development of skills, or lack of them; enjoyment in other people’s discomfort or success; diversion and escape fro personal reality, etc.

Question 5What conventions does your show ‘Second Chances’ feature?

Question 6BBC shows require an instructional public service element – due to licence fee on the other hand commercial broadcasters need to make shows that produce revenue

Question 7http://10d1media.blogspot.com/2010/06/benefits-for-broadcasters-reality-tv.html

Question 8How will your show ‘Second Chances’ benefit your broadcaster?

Question 9 It’s experimental nature Hybrid genre (soap opera) Emphasis on emotions, drama and relationships Interaction Inclusion in part of a big event e.g. large audience watching a

final and the build up to it Following the publicity in the press – being part of something

Question 10What pleasures will the audience get from your show ‘Second Chances’?

Question 11The Jade and Shilpa event and the controversy surrounding it (this answer should be expanded)

Question 12Ofcom, is the independent telecommunications regulator and competition authority for the communication industries in the United Kingdom. Channel 4 breached their broadcasting codes with regard to the Jade and Shilpa incident

Rule 2.3 – Broadcasters must when applying generally accepted standards ensure that material which may cause offence is justified by the context; and

Rule 1.3 – Children must also be protected by appropriate scheduling from unsuitable material.

Questions in green are to be answered independently and will be easier to answer if you have the answers to the questions that come before them

Question 13 Use of editing mixing different sound bites Use of editing – the reaction shot Use of a voiceover

Question 14a simplified view of a person or groups of people, in which one or two characteristics are used to represent the whole person, and the whole group s/he belongs to. A classic example: ‘the dumb blonde’ stereotype, based on repeated and usually inaccurate ideas and media imagery which categorises all young blonde women as being silly, vain and uninformed.

Question 15 Editing – use of reaction shots Soundtrack – and it’s connotations The answers to questions they chose to broadcast http://www.slideshare.net/belair1981/reality-tv-challenge-

answer-for-q15

Question 16How are you going to avoid negative stereotypes in your show ‘Second Chances’?

Question 17 Website (latest news, views, images and videos, along with exclusive

backstage access and interviews with judges, presenters and contestants, plenty of unseen behind the scenes footage, a focus with the online community)

iPhone App (configured especially for an iPhone, iPodTouch and even the iPad) http://www.mediaweek.co.uk/news/1003093/Britains-Talent-app-nears-half-million-downloads ITV has monetised the app has been monetised through integrated sponsorship packages, with Domino’s Pizza taking lead sponsorship, enabling viewers to order pizza via their handset.

Facebook fan page Twitter Red Button (where competitions, profiles, news and a quiz can easily be

found)

Question 18A synergy is where different entities cooperate advantageously for a final outcome. If used in a business application it means that teamwork will produce an overall better result than if each person was working toward the same goal individually.

Question 19 Dominoes Pizza Kingsmill has signed a partnership with ITV’s Britain’s Got Talent to

launch an on-pack promotion offering consumers the chance to win a prizes, including tickets to the live show and live tour

Questions in green are to be answered independently and will be easier to answer if you have the answers to the questions that come before them

http://www.marketingweek.co.uk/kingsmill-partners-with-britains-got-talent/3012417.article

Meccabingo.com in Britain's Got Talent tie-up http://www.marketingmagazine.co.uk/news/988914/Meccabingocom-Britains-Talent-tie-up

Question 20 Press (press releases, for upcoming contestants on shows) Viral Marketing http://marketingblog.net/2009/05/15/britains-got-

talent-brilliant-viral-marketing TV spots Buses (print adverts) Merchandise

http://www.themerchandisingshop.co.uk/shop/BritainsGotTalent

Question 21How are you going to attract an audience to your show ‘Second Chances’?

Questions in green are to be answered independently and will be easier to answer if you have the answers to the questions that come before them