Real Estate Training– Mind Blowing OFI’s

The exercise - •17 April 2010•Send in ‘Mystery Shoppers to 12 Real

Estate Open Houses (random)• ‘Mystery Shopper made comments like a

future seller might ‘I own a house down the road and I’m checking out prices….’

•The Results…….

My tips•Perfect presentation•DVD and / or powerpoint show•2 people – one greet / take names,

you do the run. ‘Buying, selling or just having a look?’

•Killer handouts, more like a magazine•Contracts, disclosure statements, etc

on display

•Banners, bunting, signs on way in and out

•Your own book and/or DVD•Ultimate Business Card•Shoe cover machine•Catering with models as hosts (must

be personality PLUS)•BBQ on front lawn•Celebrities•Contact sequence….

• Sms as they leave (auto or manual)‘was great to meet you today. I’ll touch base

later tonight to see if there’s any further interest in the property. Talk then, Glenn’

• Follow up call that arvo / night (manual)• Send out thank you card sequence – 3-4

touch sequence over 90 days. (www.sendoutcards.com/80144)

• Follow up call in a week (manual)• Newsletter physical (semi auto)• Newsletter email (auto)

Contact sequence

Getting it full•Well advertised (VPA)•100 invites to neighbours•100 invites to properties on market•Segment your area into groups of 100

and use automation to send invites to respective area listings come up in

•Use offers ???•Killer Copywriting

Lil ole me and many many Lil ole me and many many moremore

www.QREAS.com.awww.QREAS.com.auu