Real Deal MeetUp Event | How To Have Success Automating Your Real Estate Business
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Transcript of Real Deal MeetUp Event | How To Have Success Automating Your Real Estate Business
Brittney Calloway’sHOW TO AUTOMATE
YOUR BUSINESS
Go To RealDealMeetUp.com
For Video of this Presentation
Who am I? Brittney Calloway – “Systems Queen” Originally from NJ B.A William and Mary; M.Ed George
Mason(Teach for America); MBA TBD. Strengths: Outsourcing; Raising money; Developing people.Hobbies: spin cycling, chess, non-profit work
How did I get here?• Landed here in DC to do Teach for America in
2011. Masters in Education from George Mason
• Entertained idea of law school and worked for Georgetown University.
• Read Rich Dad Poor Dad ;E-myth; Think and grow rich and decided to buy into a real estate course Fortune Builders.
• Started Top Notch Property Solutions and Top Notch Holdings, LLC and now Top Notch Consulting, LLC
05/01/2023
MY WHY?! Why I do what I do?
• Buying her a surprise house in Ft. Lauderdale in August 2015 and allowing her to retire in 2016.
• Buying her the dream car she has always wanted.
• Grinding hard now so I can enjoy all that life has to offer later!05/01/2023
Bought the car
05/01/2023
CHECK OUT THE INTERVIEW
05/01/2023
What do I actually do?Full Time Real Estate Investor
Currently doing rehabs in 4 different states: NJ, FL,OH, and MD Wholesale deals: DC, NJ FL OH MD Commercial Deals Private Lending: RAISED 3.4 MILLION TO DATE
05/01/2023
My Wholesale Deals
05/01/2023
• me!!!! Roosevelt St. DC– Found off the MLS: Put under contract; sent out an investor blast as rental.
Process 55 days. Profit 7k
Maryland condos – Found seller via gala:
Put under contract; sent out an investor blast. Process 35 days. Profit 11k.
My Deals-Rehabbing in Ohio Where: Columbus OH
Who found it: Virtual Assistant put us on a wholesaler list.
Process is puts credible leads in Podio, writes an offer; submits for review
05/01/2023
Ask: $30,500
Repairs: $25,000
Sold: $97,000
Profit: $23,000
My Deals-Rehabbing in NJ Where: Colonia, NJ
Who found it: Friend from middle school introduced me to a wholesaler in NJ
05/01/2023
Ask: $140,000
Repairs: $75,000
“Sold”: $320,000
Profit: $55,000
05/01/2023
My Deals Rehabbing in Florida
05/01/2023
Where: Tamarac, FLCosts invested to find deal: $75.00 in total $25.00 per week.Who found it: Virtual Assistant evaluated MLS deals, puts credible leads in Podio, submitted offer on property. Ask: $62,800
Repairs: $50,000
Sold: $199,000
Profit: $67,000
Featured on Chanel Fox 28 Good Day Market Place on the Good
Morning Columbus show.
05/01/2023
My Deals- Vintage, OH
Investing my money
• Turned my 403B and 401K into a Self-directed IRA and invest my own money in flips.
.
05/01/2023
Increasing my wealth through rental properties!!!
• Use profit from flips to buy rental properties
• Buy rentals for other investors
05/01/2023
Multi Family UnitWho found it: friend from middle school’s great Aunt.Paying for it: Taking over “Subject to” financing with a 7k payout.Cash flow: $600 a month. 5 years $2,700.
Use my Affiliate marketing contacts to get paid
• Help a handful of clientele buy and sell retail houses
• Get paid for referrals ALL DAY through Affiliate Marketing …I also pay when you affiliate market me
05/01/2023
How long did it take?!?!
05/01/2023
November 7th of 2014 is when I quite my full time job to work on becoming a millionaire.
What inspired me to get started?
05/01/2023
More books to read
05/01/2023
Why I Invest Where I invest
1. Increasing Population Growth- More people=more tenants= more $$ 2. Diverse Economy Multiple sources of
Jobs. 3. Infrastructure and Improvements City Improvements & “landlord friendly” 4. Vacancy Rate areas that are less than
10% 5. Does area attract buyers? CHECK USING : WWW.BESTPLACES.NET
05/01/2023
TOP AREAS TO INVEST IN
1. Austin, Houston, Dallas, TX 2. Orlando, Miami, West Palm Beach 3. Raleigh & Memphis 4. Detroit, Michigan 5. Atlanta 6. Memphis
05/01/2023
How have I and other small businesses I’ve worked with scale up their business?
05/01/2023
SYSTEMS! SYSTEMS! SYSTEMS!!When you have systems you create ______
When you have consistency you increase your________
When you increase productivity you increase________
When you increase revenue you can hire more _______
When you hire more employees you leverage your_____
TIME IS______________________
How have we leveraged our time?
VIRTUAL ASSISTANTS BLUEPRINT
05/01/2023
Why is it important to leverage time in your real estate business?
05/01/2023
Your Current Business Model
05/01/2023
TIME IS______________________
Our SELL/BUY Model
05/01/2023
New Jersey FloridaOhio/DMV
TITLECOMPAN
Y
TITLECOMPANY
TITLECOMPANY
Meet our internal Team
05/01/2023
Social MediaOnline MarketingCold CallingOffers ; PodioTakes callsAppointments
Sayam- Responsible for managing rehabs;Acquisition manager; commercial lead source manager.
Website design; SEO; PPC; Retargeting; Direct Mail
Marketing Campaigns
Brittney - Private Money Coordinator; Training and Hiring Team members; Residential Lead source manager
The key to scaling up
Documenting every aspect of your business !
Consistency Creating accountability for all
members on your team Having benchmarked goals each
quarter Continuing to fire yourself and move
up the ladder to becoming an entrepreneur and not a technician05/01/2023
HOW Have replicated my systems with
current clients
Document everything in my business
Outsource it to other people
WASH; RINS; CASH CHECKS; REPEAT
05/01/2023
TOP 3 Things to do before choosing a virtual
assistant Posting a compelling job post
Conducting a thorough interview
Giving them a test to demonstrate their proficiency on thes
05/01/2023
Sample Schedule for a VA
05/01/2023
REI Automation Workshop
Make sure you attend my FULL All Day workshop . REI Automation On November , 2015 at the Towson University Marriott Hotel. In Towson Maryland.
Go to www.REIAutomationWorkshop.com to reserve your seat.
To watch the full 100 % All Content video of this presentation go to www.RealDealMeetup.com
TIPS TO HIRING A STELLER AGENT
Give tests on what you want to accomplish
Pick one that is top 20 but not top 10 Explain your bonus incentives and
make sure you give incentives throughout process
Do a thorough interview on their goals and make sure you can add to their goals
05/01/2023
TIPS ON HIRING A CONTRACTOR
Have them bid on the project Check all of their references Visit their projects Conduct thorough interview and see how
you both can help each other reach your goals
Have them sign the 6 critical documents; W9; contract; lien waiver; Insurance Agreement; Scope of Work Template; Payment Schedule; Independent Contractor Agreement05/01/2023
05/01/2023
MINDSET
YOU ARE IN THE BUSINESS OF ………..
05/01/2023
WHY MINDSET IS IMPORTANT?!
Understand when you elevate people your business elevates!
Training and helping people helps your business skills
Communication is key!
If the project isn’t completed the way you wanted it to be done….whose fault is it?
What can VA’s or interns do for your business
Hang bandit signs (local intern) Pick up phone calls Marketing: Direct mail; Slydial; Probate;
Craig’s List; Zillow Social media: Facebook; Twitter; Instagram;
Blog posts Generate leads Create buyers/sellers/lenders lists/auto
responders Submit offers Schedule meetings05/01/2023
What can VA’s or interns do for your business Part
II Quickbooks Cold calling Website
maintenance/SEO/spying/PPC/Retargeting/Google Analytics
Newsletter Document Prep Wholesale/Manage Rehabs Help with hiring employees Build rental portfolio/manage rentals/auction
scouting05/01/2023
DEALS USING VIRTUAL ASSISTANTS
05/01/2023
Virtual Assistant MLS Deal Where: Boyton Beach, FL
Costs invested to find deal: $75.00 in total $25.00 per week.
Who found it: Virtual Assistant evaluated MLS deals, puts credible leads in Podio, submitted offer on property.
05/01/2023
Ask: 321,000
Repairs: 80,000
Sold: 515,000
Profit: 50,000
Virtual Assistant Probate Lead Where: Plantation, FL
Costs invested to find deal: $40-75 per campaign
Who found it: Virtual Assistant looked up probate leads/connected address. Put credible leads in Podio. Intern stuffed envelopes. Call backs got offers submitted on their property
05/01/2023
Ask: 227,000
Repairs: 70,000
Sold: 497,000
Profit: 75,000
Where to find VA’s or interns
Fiver Fancy Hands School internship/career fairs Work study programs Community colleges
05/01/2023
Where to find VA’s or interns
Odesk Myoutdesk Upwork (Formally E-lance) 99 Designs Task Rabbit Investors/Gurus
05/01/2023
How to communicate with them?
Skype Google hangout/voice for conference
calls Free conference call line Appxy –Time sheet
tracking/combined with screen shots of work
05/01/2023
Tools to support you when working with Virtual Assistants
Zapier Podio A-Webber Mailchimp Infusionsoft Quickbooks Text Alerts Meetup/Linked-In
05/01/2023
Call Fire Youtube Instabuilder Jing VCITA Google Talk Meetup/Linked-In
Why it is important to outsource now?!
Time isn’t money it is ______________ 85% of millionaires say their biggest
year of growth came from hiring their first employee
Start firing your self so that you can move from a technician to manager to entrepreneur
05/01/2023
Why it is important to outsource now?!
Time isn’t money it is ______________ 85% of millionaires say their biggest
year of growth came from hiring their first employee
Start firing your self so that you can move from a technician to manager to entrepreneur
05/01/2023
How you can outsource tomorrow
Offers on the MLS
Podio CRM database set up
Marketing campaigns
Someone answering your phones
05/01/2023
REI AUTOMATION VIRTUAL QUICKSTART
Bronze package (12 Weeks)-Webinar course (over 20 instructional videos) -Closed Facebook Group-Accountability group (with weekly calls)-6 Coaching calls-Unlimited email support-Access to the Top Notch Outsourcing manual05/01/2023
REI AUTOMATION VIRTUAL QUICKSTART
Silver Package (6 months)-Webinar course (over 20 instructional videos) -Closed Facebook Group-Accountability group (with weekly calls)-10 Coaching calls-Unlimited email support-Access to the Top Notch Outsourcing manual-Virtual Assistant Project Manager-Access to Top Notch’s team who will provide 2 lead pages, help implement 3 marketing campaigns-Access to Florida Property Tour-Free Private Money workshop (2 coaching call practices)
REI AUTOMATION VIRTUAL QUICKSTART
-Webinar course (over 20 instructional videos) -Closed Facebook Group-Accountability group (with weekly calls)-20 Coaching calls-Unlimited email support-Access to the Top Notch Outsourcing manual-Virtual Assistant Project Manager-Access to Top Notch’s team who will provide 3 lead pages, help implement 4 marketing campaigns-Access to Florida Property Tour-Free Private Money workshop (2 coaching call practices)- Membership into VIP Partnership program – access to fund deals
Gold Package (1 Year)
REI Automation Workshop
Make sure you attend my FULL All Day workshop . REI Automation On November 7, 2015 at the Towson University Marriott Hotel. In Towson Maryland.
Go to www.REIAutomationWorkshop.com to reserve your seat.
To watch the full 100 % All Content video of this presentation go to www.RealDealMeetup.com