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Reader Profile – Base Line MagazineDemographics:Age – 16-20 Race/nationality – British, American Gender – Male and FemaleLevel of education – in A – level or University Financial Situation – Not high earners, spend on clothes, food, travel or gamesNeeds/Challenges – A-Levels, University, Job, car and food, family How they use the Web – Online gaming, Facebook, Twitter, YouTube , eBay , AmazonMotivations for Reading Base Line – It provides useful info on music, entertaining to read, has there genre of music (according to my questionnaire) Experience with the topic – They would have a vast experience with music and pop stars as they would have listened to a few artists or gone to concerts, it will also be advertised on Facebook, YouTube or Vevo. Dreams/Aspirations – Finish education, get their field specific job, girlfriend/boyfriend
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