Reaching Patrons: Online Outreach for Libraries · Recent comments Not a good idea 20 hours 10 min...

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Reaching Patrons: Online Outreach for Libraries Jennifer Koerber, Librarian Boston Public Library, Honan-Allston Branch

Transcript of Reaching Patrons: Online Outreach for Libraries · Recent comments Not a good idea 20 hours 10 min...

Page 1: Reaching Patrons: Online Outreach for Libraries · Recent comments Not a good idea 20 hours 10 min ago Interactive map of meters that steal money 3 days 21 hours ago Robbed' 4 days

Reaching Patrons: Online Outreach for Libraries

Jennifer Koerber, Librarian Boston Public Library, Honan-Allston Branch

Page 2: Reaching Patrons: Online Outreach for Libraries · Recent comments Not a good idea 20 hours 10 min ago Interactive map of meters that steal money 3 days 21 hours ago Robbed' 4 days

Why Online Outreach?

•  Increasingly, our users are online as much as off.

• We need to put ourselves out where they already are.

•  They need to be able to find us, 24 hours a day.

Page 3: Reaching Patrons: Online Outreach for Libraries · Recent comments Not a good idea 20 hours 10 min ago Interactive map of meters that steal money 3 days 21 hours ago Robbed' 4 days

Most importantly:

• Online, everyone in the world is a potential patron.

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Mugar Memorial Library

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And if we go to the actual image...

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