Razorfish - Keynote by Porter Gale, Virgin America
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Transcript of Razorfish - Keynote by Porter Gale, Virgin America
Virgin AmericaTop 20 Digital Moments
April 23, 2009
Best Domestic AirlineCondé Nast Traveler, 2008
1st for overall quality in First/Business Class amongst all US domestic carriers Zagat 2008
Best Low Cost Airline in North America Business Traveler “Best in Business Travel” survey, 2008
Gold, RED inflight entertainment systemSpark Awards, 2008
Revolutionizing US domestic air travel
What we believe
• Launched August 2007 with a major focus on inflight experience• Based in San Francisco• Brand new fleet of aircraft• Flies on high density business and leisure routes including BOS,
IAD, JFK, LAX, SAN, SNA, SEA, SFO• High tech look and services, including mood lighting and inflight
entertainment. First to offer full fleet inflight Wi-Fi• Anecdotes from the press have included:
“Sets a new benchmark for domestics…”
“a staggering improvement over the U.S. norm.”
“like flying in an i-pod”
At a glance
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TOP 20 DIGITAL
MOMENTS
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Letvafly.com
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BOING BOING
UNICORN CHASER
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AIR COLBERT
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LEVERAGING INNOVATION
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YOUTUBE
QUESTION & ANSWER