Rasmsey Shilling Presentation
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Transcript of Rasmsey Shilling Presentation
Services Presentation
Prepared for the Ramsey-Shilling Associates
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com
OUR SERVICES:
SEO + Social Media + Writing
1. SEO - Search Engine Optimization
-professional link building to improve position in Google-professional website optimization-local search optimization
2. Location Based and Mobile Service Optimization, e.g. Yelp, FourSquare
3. Facebook and Twitter - “GhostPosting”-we blog as your company-take care of negative posts-give your company personality and branding
4. Blogging/Website Articles-Articles based on relevant topics laced with search engine keywords -written from the expert P.O.V. to the generalist-articles posted on Facebook and Twitter-written in a fun, entertaining tone-virally reposted on Yahoo News (60 million readers) and Huffington Post (35 million readers)
All part of the Online EcoSystem
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com
II. ONE OF THESE THINGS IS NOT LIKE THE OTHER
TRADITIONAL MARKETING SOCIAL MEDIA MARKETING
Hard Sell Soft Sell
-consumers/clients tune out-consumers are mobile-creativity reins
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com
TRADITIONAL SOCIAL MEDIA
Value for Company Value for Customer
-must give back to the customer-provide something; information; a deal; entertainment
Monolog Dialog
-immediate feedback from customers/clients-a forum for discussion or questions-the case of Sephora
Professional Personable-getting personable without getting personal-who are you?
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com
No Feedback Data+Data+Data-analytics don’t lie-who, what and how long
One Night Stand Long Term Relationship-online customer interest is built over time-creating a community to share common interests
One Track Mind Well Rounded-OK to talk about interests outside of work
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com
TRADITIONAL SOCIALStraight-up Ironic
!
social/agenda
cqeative engagement.
213-422-8053 Los Angeles - New York socialagendasolutions.com