Raimo van der Klein - Mobile Monday 5 (Mobile Update)
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Transcript of Raimo van der Klein - Mobile Monday 5 (Mobile Update)
The Mobile Medium
http://www.flickr.com/photos/rodfdoyle/2252306313/sizes/l/
MediumPart 1: Context31 maart 2008
Agenda:Three differences
Three stepsThree examples
http://www.flickr.com/photos/maggiesworld/2330071130/sizes/o/
Three examples
Three differencescompared to ‘old’media
http://www.flickr.com/photos/pranavsingh/1311922613/sizes/l/
1You can’t use old media at any place or time. Mobile is suitable for any context
http://www.flickr.com/photos/pboguslawski/2343069505/sizes/o/
Static contextVS.
Dynamic context
2One delivery mechanism
VS.Multi delivery mechanisms
http://www.flickr.com/photos/happyaslarry/2258568311/sizes/l/
Old media is build aroundone delivery mechanism. Mobile is fragmented.
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Old media is linked to ONE verb(activity). Like WATCHING television. Which verb describes mobile behaviour?
http://www.flickr.com/photos/kouchi/1051290485/sizes/l/
One verbVS.
Verbless
Not one activity around onemechanism. But mobile services designed around your dynamicor specific context
http://www.flickr.com/photos/herby_fr/111121588/sizes/l/
Summarised:Context instead of Content
Three steps to take
http://www.flickr.com/photos/donncha/81945955/sizes/o/
Three steps to taketo become contextual in mobile
Task context
Social contextSpatio-
Temporal
EnvironmentalcontextChoose a role!
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http://www.flickr.com/photos/2_dogs/239879869/sizes/o/
Social context
Physiologicalcontext
Mental context
Temporalcontext
Which context domain is suitable for you?
1• Data gatherer
• Connecter
• Scanner
• Exchanger• Exchanger
• Informer
• Guide
• Filterer
• Enricher
http://www.flickr.com/photos/simona84/2088719759/sizes/l/
Close to the customer( are you sure you are up to it?) or just gathering data?
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• Have physical related content
• Have a relation with ‘objects’
• Have ‘sensors’ in the real world
• Make tools for my life (magic wand)
http://www.flickr.com/photos/nikonsnapper/1486019218/sizes/l/
• Make tools for my life (magic wand)
• Own or make maps
• POI
• Databases/recommendations
• SMS
• Voice
• Maps
• Browser
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http://www.flickr.com/photos/69438261@N00/215863905/sizes/o/
• Browser
• Widgets
• ODMP
• AR
• NFCTry to find the most suitable way fordelivering YOUR context aware/relatedservice. This might be SMS!
Three examples:Role , physicality and distribution
http://www.flickr.com/photos/mo/22337757/sizes/l/
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SNIFFTangible Toy for visually impaired children
“Sniff is a toy dog that gives feedback through sounds and vibrations on tagged objects that comes close to his nose. The use can be in daily situations as well as in play, either alone, together with other kids or together with other Sniffs.”