QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

THE #1 Thing To Do In New Jersey according to New Jersey Monthly Magazine

Approx 60,000 guests per day (175k-200k total throughout festival)

Dominant local and regional presence throughout multiple DMAs in the Northeast

775+ Million In-Market Media Impressions throughout America’s Top DMAs

Awe-Inspiring Balloon launches, Grammy Award-Winning Artist Concerts, Nationally Ranked 5K Race, Fireworks, Games and More!

WELCOME TO THE FESTIVAL North America’s Largest Summer Balloon and Music Festival

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

Games, Shows & Fun

Astonishing Fireworks Displays Grammy-Winning Artists

Top 10 Nationally Ranked Race Incredible Balloon Ascensions

Kids & Family Rides

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING MISSION Entertainment for everyone

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

MARKETS REACHED Reaching America’s top DMA:

New York City, Philadelphia

FEATURED ATTRACTIONS 100 Balloons, Grammy Award

Winning Artists, Advil Running With The Balloons 5k, Massive Fireworks Displays

ANNUAL ATTENDANCE 60,000 guests per day 175k-200k guests total

DMA Coverage Miles

New York 50

Newark 40

Philadelphia 60

This summer’s biggest party is hosted by The QuickChek New Jersey Festival of Ballooning in Association with PNC Bank. Non-stop entertainment, a huge variety of attractions and beautiful balloon ascensions are all part of the largest summertime hot air balloon and music festival in North America.

775 Million+ In-Market Media Impressions

54% Female Audience

40% of guests HHI >$100k

74% of guests own a home

FESTIVAL GUEST ANALYSIS/DEMOGRAPHICS New York City, Philadelphia, Newark

AGES 1-18 18-24 25-34 35-44 45-54 55+

% 2

10 13 24 30 21

QuickChek became the title sponsor of the New Jersey Festival of Ballooning in 1993.

Of the 72 possible event days (3 x 24 years), the Festival opened for all 72 days.

Of the 120 mass balloon ascensions (5 x 24 years), the Festival launched 108, for an average of 4.5 out of 5.

Over the past five years, we have averaged 158,125 guests.

The Festival has raised over $2.6 million for various charities.

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

THE FESTIVAL ADVANTAGE Quantity AND Quality of Impressions

HOME RUN! QuickChek Festival of Ballooning guests spend, on average, 7.5 hours/visit vs. the average length of a MLB game, just 2.55 hours.

Sources: League Websites, Elias Sports Research

QuickChek New Jersey Festival Of Ballooning draws more attendees than teams/entertainment venues

Average Single Day Attendance

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING 6

MAKING NATIONAL HEADLINES Blue Chip brands are attracted to the hottest name in entertainment

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

INNOVATIVE OOH BRANDING Drive Awareness for your brand with the most unique media in the nation

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

EXPERIENTIAL MARKETING/ONSITE RETAIL On-site activation & Product Interaction

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

EVENT INTEGRATION & SPONSORSHIP Grammy-Award Winning Artists, Advil Running With The Balloons, & More

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

“The QuickChek NJ Festival of Ballooning is our #1 branding event with millions of media impressions throughout our market…our top team-building event with over 500 team members and their families pitching in … and a great sampling event….we dazzle our guests with 2 1/2 days of fun and excitement !”

"The QuickChek NJ Festival of Ballooning is an ideal marketing event that attracts an absolutely astounding number of consumers and tours alike… We are looking forward to returning in 2016!“

“Our sponsorship of The QuickChek NJ Festival of Ballooning in Association with PNC Bank offers PNC an excellent opportunity to connect with the community… Each year, the team behind the festival is committed to making the experience – for the community and sponsors alike – more memorable and enjoyable than ever!”

UNMATCHED EXECUTION & SERVICE Praise from Festival Partners

QUICKCHEK NEW JERSEY FESTIVAL OF BALLOONING

How can we help drive your business? THANK YOU

Chris Komeshok

Director of Corporate Partnerships

973-882-5464

chrisk@BalloonFestival.com