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Dear Sir,

I am a student from S K Patel Institute of Management and Computer Studies,

Gandhinagar. As part of our Academic Curriculum we are conducting a MarketingResearch on Consumer Durable Industry. Request to oblige by answering some of the

questions as under:-

1) Name of Showroom:-..

Area/City Mobile

2) Distributor/Direct Dealer/Retailer:-.

If Retailer/Direct Dealer - Contact Details of DistributorName: Phone No.

3) Request to select brands in Home Appliances you deal

a) Panasonic b) LG c) Whirlpool

d) Videocon e) Samsung f) Godrej

g) Other (Please Specify).

4) Product Range available at your showroom

a) Refrigerators b) WM c) AC

d) MWO e) TV f) Water Purifier

g) Air Cooler h) Deep Freeze i) .

5) Annual Turnover (In lakhs) for Home Appliances

a) 10- 25 b) 25-50 c) 50- 1 Crore d) 1 Crore & above

6) Refrigerator sales average per year DC ..% b) FF %

a) LG.. b) Samsung .. c) Whirlpool .

d) Kelvinator e) Godrej f) Videocon .

g) Other (Specify) ...

7) Air conditioners sales per month Split - . % Window %

a) LG.. b) Samsung .. c) Whirlpool .

d) Panasonic e) Godrej f) Videocon .

g) Onida ... h) Voltas i) Others (Specify) .

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8) Microwave sales per month Convection ..% Grill..%

a) LG.. b) Samsung .. c) Whirlpool .

d) Panasonic e) Videocon . f) Onida ...

g) Others (Specify)

9) Washing Machine sales per month Semi % Fully ..%

a) LG.. b) Samsung .. c) Whirlpool .

d) Panasonic e) Videocon . f) Onida ...

g) Others (Specify) .

10) Request to rate following brands on following parameter on scale of 1-5

1- Excellent 2- Good 3- Average 4- Could be better 5- Poor

S.No LG Samsung Godrej Whirpool Onida

Brand Perception

Product Range

After Sales Service

Margin Provided

Quality

Price

11) Are you currently associated with Godrej Yes/No

a) If No Would you like to associate .

b) If Yes - Are you satisfied on an overall basis..

Thank You for providing your valuable input and co-operation extended in completingour Research project

Request to staple Business Card: