Questionaire_response2

8/9/2019 Questionaire_response2

1/24

Timestamp 1.Sex 2.Age 3. City and Occupation6/27/2010 5:26:50 male 21-29 delhi 1001-2000

6/27/2010 22:52:43 female 21-29 New Delhi Student 5001 and above

6/28/2010 0:17:19 male 21-29 delhi and student 1001-2000

6/28/2010 0:32:22 male 21-29 student 2001-3000

6/28/2010 0:36:42 male 21-29 delhi and student 1001-2000

6/28/2010 0:44:10 female 15-20 New Delhi, Student 1001-2000

6/28/2010 0:44:57 female 21-29 delhi,student 2001-3000

6/28/2010 0:55:12 male 21-29 Delhi-Engineer 1001-2000

6/28/2010 0:57:06 female 21-29 Hyderabad Private 2001-3000

6/28/2010 1:00:13 female 21-29 london, student 2001-3000

6/28/2010 1:08:02 female 21-29 student 5001 and above

6/28/2010 1:18:06 male 21-29 delhi 5001 and above6/28/2010 2:10:11 female 21-29 student, london less than 1000

6/28/2010 2:53:27 female 21-29 Canada, S/w designer 2001-3000

6/28/2010 2:55:26 male 21-29 kolkata, student 1001-2000

6/28/2010 7:27:25 male 30-39 Pune 2001-3000

6/28/2010 10:32:47 female 30-39 New Delhi/Sr. Tour Executive 1001-2000

6/28/2010 10:42:02 female 30-39 New Delhi, Research 5001 and above

6/28/2010 12:25:10 male 21-29 kohima 2001-3000

6/28/2010 12:37:55male 30-39 Bangalore. Network Engineer 5001 and above

6/28/2010 15:01:23 female 21-29 bangalore student 5001 and above

6/28/2010 15:01:50 female 21-29 Delhi,student 3001-5000

6/28/2010 15:02:58 female 15-20 Delhi,student 1001-2000

6/28/2010 15:04:48 male 30-39 delhi and self employed 3001-5000

6/28/2010 15:09:22 female 21-29 delhi, 1001-2000

6/28/2010 15:16:16 male 21-29 New Delhi, Govt. Servant 2001-3000

6/28/2010 17:00:01 female 30-39 gurgaon, corporate employee 1001-2000

6/28/2010 18:11:13 male 21-29 delhi, student 3001-5000

6/28/2010 19:31:26 male 21-29 Durgapur, Student 1001-2000

6/28/2010 19:34:32 male 21-29 New Delhi/ Student 2001-3000



6/28/2010 21:42:47 male 21-29 kolkata less than 1000

6/28/2010 21:43:09 female 21-29 faridabad,student 5001 and above

6/28/2010 21:54:49 male 21-29 delhi,student 3001-50006/28/2010 21:59:31 male 21-29 New Delhi/Employed 2001-3000

6/28/2010 22:00:45 male 21-29 new delhi, Student 1001-2000

6/28/2010 22:12:44 male 21-29 New Delhi, Student less than 1000

6/28/2010 22:15:10 female 21-29 bangalore, account manager 3001-5000

6/28/2010 22:20:54 male 21-29 New Delhi/Student 5001 and above

6/28/2010 22:44:48 male 21-29 New Delhi, Student 1001-2000

6/28/2010 23:18:19 female 21-29 delhi, student 3001-5000

6/28/2010 23:18:26 female 21-29 bangalore - student 5001 and above

6/28/2010 23:18:42 male 21-29 new delhi,student 2001-3000

6/28/2010 23:25:41 female 21-29 Pune and private 3001-5000

6/28/2010 23:25:48 male 21-29 delhi 5001 and above

6/28/2010 23:32:04 female 21-29 Delhi,Student 3001-50006/28/2010 23:48:47 male 21-29 New delhi ,Pursuing MBA 1001-2000

4.Your averagemonthly expenditure

on apparels


2/24

6/28/2010 23:49:43 male 21-29 ajmer/student 5001 and above

6/28/2010 23:50:47 female 15-20 delhi ,student. 2001-3000

6/29/2010 0:00:52 male 21-29 Delhi, student 1001-2000

6/29/2010 0:08:31 male 21-29 studnt 2001-3000

6/29/2010 0:15:17 male 21-29 delhi student 1001-2000

6/29/2010 0:15:22 male 21-29 delhi , student 2001-3000

6/29/2010 11:37:34 male 21-29 noida 2001-3000

6/29/2010 15:17:53 male 21-29 DELHI STUDENT 5001 and above

6/29/2010 17:50:40 female 21-29 staff nurse, new delhi 2001-3000

6/29/2010 20:43:29 female 15-20 Delhi, Student 2001-3000

6/29/2010 20:46:57 female 21-29 Delhi, Business 3001-5000

6/29/2010 20:49:30 female 15-20 Delhi, Student 2001-3000

6/29/2010 20:52:17 female 21-29 Delhi less than 1000

6/29/2010 20:53:02 female 21-29 delhi,student 1001-2000

6/29/2010 20:55:41 male 21-29 Panipat, Business 3001-5000

6/29/2010 20:58:22 female 30-39 Delhi, Housewife 5001 and above

6/29/2010 21:01:04 male 15-20 Delhi, Student 3001-5000

6/29/2010 21:03:21 female 15-20 Delhi Student 1001-20006/29/2010 21:05:34 female 21-29 Delhi, Employed 1001-2000

6/29/2010 21:41:11 male 21-29 Delhi 5001 and above

6/29/2010 21:44:49 male 21-29 Delhi, Student 5001 and above

6/29/2010 21:44:53 male 21-29 new delhi 5001 and above

6/29/2010 21:48:53 male 21-29 Bangalore,Student less than 1000

6/29/2010 21:55:45 male 21-29 Blore, student less than 1000

6/29/2010 21:56:18 male 21-29 Blore, student less than 1000

6/29/2010 21:57:21 female 21-29 Delhi 5001 and above

6/29/2010 22:00:04 male 21-29 Blore,Student less than 1000

6/29/2010 22:03:14 male 21-29 DELHI 5001 and above

6/29/2010 22:05:31 female 15-20 faridabad,student less than 1000

6/29/2010 22:08:52 male 21-29 jaipur engineer 5001 and above6/29/2010 22:10:01 male 30-39 Delhi 5001 and above

6/29/2010 22:13:12 male 15-20 panipat 5001 and above

6/29/2010 22:16:57 male 21-29 NEW DELHI, STUDENT 1001-2000

6/29/2010 22:35:14 male 21-29 new delhi student less than 1000

6/29/2010 22:46:06 female 21-29 Delhi, Employed 1001-2000

6/29/2010 22:58:03 female 21-29 delhi,student 5001 and above

6/29/2010 23:03:18 male 21-29 delhi 5001 and above

6/29/2010 23:03:29 female 21-29 NEW DELHI, MANAGER 5001 and above

6/29/2010 23:05:07 male 21-29 delhi bussiness 1001-2000

6/29/2010 23:08:22 male 21-29 New Delhi 5001 and above

6/29/2010 23:19:16 female 21-29 hyderabad 5001 and above

6/29/2010 23:36:54 female 21-29 delhi/ student 3001-5000

6/30/2010 0:18:41 female 21-29 New Delhi,student 1001-2000

6/30/2010 0:20:30 female 40 and above gurgaon and BPO 5001 and above

6/30/2010 0:27:04 female 40 and above New Delhi,Sr.Executive 2001-3000

6/30/2010 1:00:48 male 30-39 Delhi 3001-5000

6/30/2010 10:20:19 female 21-29 delhi, student 5001 and above

6/30/2010 11:29:07 male 21-29 Pune, Professional 3001-5000

6/30/2010 12:42:21 female 21-29 New Delhi, Salaried 2001-3000

6/30/2010 12:47:17 male 21-29 New Delhi, Salaried 1001-2000

6/30/2010 12:57:08 male 21-29 delhi & tele - caller. 1001-2000

6/30/2010 13:02:04 male 21-29 delhi & child labour less than 1000

6/30/2010 13:06:26male 21-29 delhi 3001-50006/30/2010 16:04:37 male 21-29 New Delhi, Salaried 2001-3000


3/24


6/30/2010 17:09:15 female 21-29 faridabad and empolyed 3001-5000

6/30/2010 17:11:13 female 21-29 Delhi, Academician 2001-3000

6/30/2010 17:13:12 female 21-29 New delhi, Service 5001 and above

6/30/2010 17:15:05 female 21-29 delhi 5001 and above

6/30/2010 17:18:30 female 21-29 New Delhi, Event Management 3001-5000

6/30/2010 17:20:51 male 21-29 rudrapur, student 1001-2000




6/30/2010 17:30:16 male 21-29 N Delhi , student 2001-3000

6/30/2010 17:32:31 male 40 and above Gurgaon, faculty 1001-2000

6/30/2010 17:34:33 female 21-29 GURGAON, STUDENT 3001-5000


6/30/2010 17:38:36 female 21-29 N Delhi , student 5001 and above

6/30/2010 17:40:46 female 21-29 Student, Delhi 2001-3000

6/30/2010 17:41:20 female 21-29 delhi & doctor less than 1000

6/30/2010 17:43:35 female 21-29 delhi and student 2001-30006/30/2010 17:43:37 male 15-20 delhi & businessman 2001-3000

6/30/2010 17:45:20 male 30-39 mumbai businessman 3001-5000

6/30/2010 17:45:33 female 21-29 Rewari, Student 2001-3000

6/30/2010 17:47:10 female 21-29 delhi, student 5001 and above

6/30/2010 17:47:15 male 21-29 delhi & doctor less than 1000

6/30/2010 17:49:09 female 21-29 New Delhi , student 5001 and above

6/30/2010 17:49:18 male 21-29 delhi & businessman 2001-3000

6/30/2010 17:51:20 male 15-20 delhi & own money 3001-5000

6/30/2010 17:52:56 male 21-29 delhi & own mobileshop 1001-2000

6/30/2010 17:54:18 male 21-29 delhi & occupation 5001 and above


6/30/2010 17:57:05 male 15-20 delhi & self-employed 3001-50006/30/2010 17:58:13 male 21-29 mayur vihar occupation 3001-5000

6/30/2010 17:59:19 male 15-20 delhi & doctor 5001 and above



6/30/2010 18:04:31 male 21-29 New Delhi, Salaried 2001-3000

6/30/2010 19:28:09 male 21-29 delhi,business 2001-3000

6/30/2010 19:30:33 male 21-29 delhi ,service 1001-2000

6/30/2010 19:33:26 male 21-29 delhi,student 2001-3000

6/30/2010 19:36:17 male 30-39 delhi ,doctor 5001 and above

6/30/2010 19:38:41 female 21-29 new delhi, 2001-3000

6/30/2010 19:41:44 male 21-29 new delhi , student 5001 and above

6/30/2010 19:51:29 female 21-29 delhi,workingin pvt.firms 2001-3000

6/30/2010 19:53:32 male 21-29 delhi,software engineer 2001-3000

6/30/2010 19:55:39 female 21-29 delhi 3001-5000

6/30/2010 22:39:11 female 21-29 student and student 5001 and above

6/30/2010 22:49:46 male 30-39 New delhi,busniess 3001-5000

6/30/2010 22:51:02 male 30-39 new delhi, employee 2001-3000

6/30/2010 22:53:13 male 21-29 new delhi, businessman 2001-3000

6/30/2010 22:55:18 male 21-29 new delhi, employee 2001-3000

6/30/2010 22:57:04 female 21-29 new delhi, employee 5001 and above

6/30/2010 22:58:39 female 30-39 new delhi, housewife 2001-3000

6/30/2010 23:00:18 male 21-29 business, new delhi 3001-5000

6/30/2010 23:02:08 female 21-29 student, new delhi 5001 and above6/30/2010 23:03:51 female 21-29 new delhi, student 2001-3000


4/24

6/30/2010 23:05:12 male 21-29 student 1001-2000



6/30/2010 23:16:58 female 21-29 new delhi,student 3001-5000

6/30/2010 23:20:05 female 21-29 new delhi,student 2001-3000


5/24

5.Name your top 5 clothing brandsbenetton, punk, claiborne, converse,puma quality

quality

puma, reebok, benetton, debenhams, tommy ambience of the shop

quality

puma,alcot,benetton,tommy hilfiger and nike quality

I buy anything if i like the design! i rarely buy branded clothes

i rarely buy branded clothes

Reebok/Adiddas/nike/Levis/Bennetion variety(colours ans sizes)

Reebok, Puma, Redtape, Levis and Monte Carlo quality

topshop, h&m, next, New Look, quiz variety(colours ans sizes)

quality

qualityi rarely buy branded clothes

Aeropostale, Bluenotes, Esprit, AE, Reitman's quality

quality

Benetton,Levis, Arrow, Esprit, FCUK quality

variety(colours ans sizes)

quality

quality

quality

quality



I just love branded clothes


quality

quality



Puma, Famous, addidas, converse, Wills Lifestyle quality



fc, nike, ucb, louis phillipe, beverley hills quality


variety(colours ans sizes)Levi's, t, United Colors Of Benetton, Nike, Gucci i rarely buy branded clothes

quality

quality

quality

quality

quality



quality



qualityquality

6.Why would you buy

branded apparels?

Tommy Hilfiger

5. Nike

Espirit

vimal

levis

Top Shop

5. Converse

lacoste

5.Tommy

Indigo

S. Oliver

Globus

Adidas

pepe

5. LaaMode

Puma

Levis depends...........

5.marks and spencers

fcuk

Wills lifestyle

VAN HEUSEN


6/24

tommy Hlfig. , ucb, lacosta, puma, levis quality


quality



punk , levis , spykar , pepe , parx I just love branded clothes

Adidas, Nike, John players, reebok, local brans variety(colours ans sizes)


levis, locoste, zara, globus, addidas i rarely buy branded clothes

quality

quality


No name preferrred i rarely buy branded clothes

quality

quality

quality

quality

qualityquality


Armani, Gucci, Versace, Levis and Prada I just love branded clothes

UCB, Levis, Espirit, diesel and converse quality

quality

quality

quality



quality

levis,pepe,wodland,zara,lee I just love branded clothes

qualityUCB, DIESEL, LEVIS, LACOSTE, PAUL SMITH I just love branded clothes

quality

UCB,UMM,LEVIS,ALLEN SOLLY, I just love branded clothes

quality

quality

mango,espirit,kazo,van husen, ucb I just love branded clothes

puma , nike , banetton , levis , lucaste quality

quality

quality

Zara, Guess, Sisley, UCB, Hand made quality




1.Zara,2.Lacoste,3.UCB,4.s.oliver,5.Pepe I just love branded clothes


ucb, levis, converse, zara, tommy hilfiger I just love branded clothes


quality

quality

Lee Cooper, Levis, Ozone, Kotouns,Cantabil variety(colours ans sizes)

quality


Petter England, zodiac, levies, siyaram, benetton I just love branded clothesLevis, Reebok, River Stone, Spark, Pantaloon variety(colours ans sizes)

5.guess.

D&G

Mango

No responce

No Responce

cotton country

Black Berry

Mark & Spencer

No Responce

PunkNike

Levis

levin

levin ALDO

leeros

4)reebook

Tommy Hilfiger

5.puma

nike Esprit

PUMA

adidas

WILLS

punk

S Oliver

guess

UCB. Metals.

s.oliver. siyaram.


7/24

Westside, Unistyle, Cobo, Sparkey, Insense quality

Promod,mango,zara, benetton and s.oliver quality

mothercare, liliput, pantaloons, fab india,anokhi quality

quality

mango, chanel, promod, LV and dior I just love branded clothes


Lee, levis, pepe,tommy hilfiger and UCB quality

benetton, levis, promod, fifth Avenue and puma quality


wills lifestyle, benetton, levis, W quality

quality

quality

puma, levis, W,lifestyle, ESPRIT, UCB quality

quality

quality

UCB, Spykar, Levis, USI, Pepe quality

levis,woodlsland,nike,adidas ,s.oliver, quality

I just love branded clothesnike ,levis,coutons ,woodsland.,s.oliver, variety(colours ans sizes)

nike ,levis ,coutons ,woodsland,siyarams I just love branded clothes

quality

MANGO, ESPRIT,PROMOD,ZARA, BENETTON variety(colours ans sizes)

levis,s.oliver,coutons,siyaram's ,nike quality

quality

levis,nike ,koutons,siyaram's ,sparke quality

levis ,nike ,sparke,Koutons,s.oliver quality

lee, status quo, paul smith, levis, van heusan I just love branded clothes

levis,nike,koutons,sparke ,siyarams quality

denim,levis,adidas,reebok,ucb I just love branded clothes

levis,woodlsland,nike,adidas ,s.oliver, qualityquality

levis,nike,koutons,sparke ,siyarams quality

UCB, Spykar, Levis, USI, Pepe quality

Reebok, Pantaloon, Beneton,Nike, Metals variety(colours ans sizes)

Vanhusain, Montecarlo, Puma,Levis, Westside. I just love branded clothes

quality

quality



quality

quality

quality

quality

quality


denim,levis,adidas,reebok,ucb quality

quality

levis, peter england. lifestyle,lee,reebok quality

levis , ucb, flying machine, reebok, lee quality

pepe, lee, pantaloons, wills, black berry quality

pantaloons, spykar, black, denim, s.oliver quality

puma, levis, nike, spykar, flying machin quality

lee, status quo, paul smith, levis, van heusan qualityucb, wills life style,levis, vanheusan, allen solly quality

promod

ESPRIT

player and benetton

ZaraBENETTON

rbk Promod, CK, Guess

CK

5.MANGO

A & F

giovani, levis

reebok

ed-hardy

lewis

monto carlo

UCBspyker

signature

siyarams

reebok giovani, levis

reebok


8/24

wood land, ucb, allen solly, rayban variety(colours ans sizes)

fuck,puma,espirit,tommyhilfigher quality

raymond,nike,wrangler,pape,puma quality

UCB,Globus,spyker,mango,espirit quality

UCB,lewis,espirit,globus,madame quality


9/24

Trendy and Colourfull Apparel brand Casual wear Premium Brand Expensive but affordable

A simple apparel brand Casual wear Premium Brand Inexpensive

Brand design Good quality products Casual wear Premium Brand Value for money

Trendy and Colourfull Apparel brand Casual wear Premium Brand Value for money

Trendy and Colourfull Apparel brand All of them Luxury Brand Expensive but affordable

Trendy and Colourfull Apparel brand All of them Premium Brand Expensive but affordable

A simple apparel brand Casual wear Luxury Brand Expensive but affordable

Brand design Good quality products Casual wear Premium Brand Expensive but affordable

Trendy and Colourfull Apparel brand Casual wear Premium Brand Over priced

Trendy and Colourfull Apparel brand Luxury Brand Over priced


Trendy and Colourfull Apparel brand All of them Luxury Brand Over pricedHigh end apparal brand Casual wear Premium Brand Over priced

A simple apparel brand Casual wear A Simple apparel brand Over priced


Brand design Good quality products All of them Premium Brand Expensive but affordable


Trendy and Colourfull Apparel brand Premium Brand Expensive but affordable

Brand design Good quality products Formal Wear Luxury Brand Value for money

High end apparal brand All of them Premium Brand Expensive but affordable

High end apparal brand All of them Premium Brand Value for money

Trendy and Colourfull Apparel brand A Simple apparel brand Expensive but affordable

Trendy and Colourfull Apparel brand Casual wear A Simple apparel brand Expensive but affordable

Brand design Good quality products Premium Brand Value for money

Formal Wear Luxury Brand Expensive but affordable



Brand design Good quality products Casual wear Luxury Brand Expensive but affordable





Trendy and Colourfull Apparel brand Casual wear Luxury Brand Expensive but affordable

All of them Premium Brand Expensive but affordable

Trendy and Colourfull Apparel brand Casual wear Premium Brand Expensive but affordableBrand design Good quality products Casual wear Premium Brand Over priced

High end apparal brand Casual wear Premium Brand Value for money

Trendy and Colourfull Apparel brand All of them A Simple apparel brand Expensive but affordable



High end apparal brand Casual wear Premium Brand Over priced

High end apparal brand Casual wear Premium Brand Value for money

Trendy and Colourfull Apparel brand Casual wear A Simple apparel brand Over priced


Brand design Good quality products Premium Brand Value for money

A simple apparel brand A Simple apparel brand Expensive but affordable

Trendy and Colourfull Apparel brand Casual wear Premium Brand Expensive but affordableTrendy and Colourfull Apparel brand Casual wear Premium Brand Expensive but affordable

7.What Comes in your mind when i

say United Colors Of Benetton?

8.Accordingto youUnitedColors

Benetton iswell known

for its ...

9.What do you thinkUnited Colors of

Benetton is a...

10.With regards to

pricing, Benetton is...

s

s

s

ssimple apparel brand

clothing brand full of colors

s Formal Wear


10/24


11/24

Trendy and Colourfull Apparel brand Formal Wear Luxury Brand Expensive but affordable




Trendy and Colourfull Apparel brand A Simple apparel brand Inexpensive

copied designs + ideas Casual wear A Simple apparel brand Inexpensive

Trendy and Colourfull Apparel brand All of them A Simple apparel brand Expensive but affordable

Brand design Good quality products All of them A Simple apparel brand Expensive but affordable

High end apparal brand Casual wear Luxury Brand Expensive but affordable

High end apparal brand Casual wear Luxury Brand Expensive but affordable



Trendy and Colourfull Apparel brand All of them Luxury Brand Expensive but affordable


A simple apparel brand Casual wear A Simple apparel brand Value for money


Trendy and Colourfull Apparel brand Casual wear Luxury Brand Over priced

Brand design Good quality products Casual wear Premium Brand Expensive but affordableTrendy and Colourfull Apparel brand Casual wear Luxury Brand Over priced



Brand design Good quality products Casual wear A Simple apparel brand Inexpensive

Brand design Good quality products Casual wear Luxury Brand Over priced

A simple apparel brand Casual wear A Simple apparel brand Value for money


Brand design Good quality products Formal Wear Premium Brand Over priced

Brand design Good quality products Casual wear Luxury Brand Over priced

Trendy and Colourfull Apparel brand Casual wear Luxury Brand Inexpensive

Trendy and Colourfull Apparel brand Formal Wear Premium Brand Over priced

Trendy and Colourfull Apparel brand A Simple apparel brand Expensive but affordableBrand design Good quality products Casual wear Luxury Brand Expensive but affordable

Trendy and Colourfull Apparel brand Casual wear Luxury Brand Expensive but affordable

Trendy and Colourfull Apparel brand Formal Wear Luxury Brand Over priced

Brand design Good quality products Formal Wear Premium Brand Expensive but affordable

Trendy and Colourfull Apparel brand Formal Wear Premium Brand Value for money








Brand design Good quality products Casual wear A Simple apparel brand Expensive but affordable

Trendy and Colourfull Apparel brand Formal Wear Premium Brand Value for money





Trendy and Colourfull Apparel brand A Simple apparel brand Value for money

High end apparal brand Casual wear Luxury Brand Over priced

Trendy and Colourfull Apparel brand Casual wear Luxury Brand Over priced


Brand design Good quality products Formal Wear Premium Brand Expensive but affordableBrand design Good quality products Formal Wear Luxury Brand Expensive but affordable

Formal Wear

s

Formal Wear


12/24


Trendy and Colourfull Apparel brand Casual wear A Simple apparel brand Value for money

Trendy and Colourfull Apparel brand Casual wear A Simple apparel brand Value for money

Brand design Good quality products All of them Luxury Brand Expensive but affordable



13/24

3 4 4 4

necessity 2 3 4 4

brand 2 3 3 4

quality 2 5 4 5

design 2 5 4 4

design 3 4 3 4

brand 3 2 4 5

design 3 4 2 2

design 4 2 3 2

design 4 3 2 1

brand 2 4 5 5

design 3 3 4 3design 4 2 3 4

quality 3 4 5 5

quality 4 5 4 5

design 2 4 5 5

design 3 3 4 3

design 4 3 4 2

quality 2 4 3 3

quality 2 4 4 2

brand 3 4 3 3

2 5 5 5

quality 3 3 3 3

design 2 4 3 4

quality 3 3 3 4

quality 3 4 4 3

design 2 3 5 4

design 2 3 5 1

design 3 4 4 4

design 3 4 2 2

design 3 4 2 2

design 3 4 2 2

design 3 4 5 5

4 5 5 5

brand 2 4 3 3design 3 3 3 3

design 3 4 3 4

quality 3 4 4 3

3 4 4 3

design 2 4 4 2

brand 3 4 5 3

brand 4 5 5 3

design 3 3 3 3

quality 3 3 4 5

brand 1 4 3 4

design 2 4 4 4

quality 4 4 4 3brand 2 2 1 2

11.Youwould buy

Benetton for

its...

12.Rate thefollowing brandson the basis ofquality, design

and brand image.

[Punk]

12.Rate the followingbrands on the basis

of quality, design andbrand image. [United

Colors of Benetton]

12.Rate thefollowing brandson the basis of

quality, design andbrand image. [EDC

by ESPRIT]

12.Rate thefollowing brandson the basis ofquality, design

and brand image.

[FCUK]


14/24

quality 2 4 4 4

design 2 4 4 5

brand 5 2 3 4

brand 4 5 4 3

brand 1 4 3 5

design 3 3 4 3

design 2 3 4 5

brand 2 3 3 3

quality 4 3 4 4

design 2 3 4 3

brand 3 3 4 4

design 3 3 4 2

quality 3 3 3 3

quality 4 4 5 4

quality 2 3 4 3

quality 2 3 2 4

design 4 2 1 5

quality 3 3 2 2quality 2 4 4 2

design 4 2 1 3

3 2 3 4

brand 5 2 1 3

design 3 3 3 2

design 4 3 4 3

design 4 3 4 3

quality 4 1 5 3

design 4 3 4 5

design 2 3 1 2

quality 2 5 4 1

design 3 3 3 2brand 5 4 3 2

all of them 4 5 4 4

brand 3 2 2 2

brand 1 4 3 4

quality 3 3 5 3

brand 5 1 1 3

design 4 5 4 4

design 5 4 4 4

1 3 5 5

design 3 4 4 3

brand 2 5 4 3

brand 4 2 1 1

design 3 4 5 3

brand 2 4 3 4

design 2 3 3 3

quality 5 3 4 4

design 1 4 3 3

quality 2 2 2 3

quality 3 4 4 3

design 3 4 3 2

quality 5 4 4 5

quality 5 4 4 3

brand 3 5 2 4design 3 5 4 3

different....


15/24

design 3 5 3 4

design 3 2 4 3

quality 2 4 4 3

design 1 2 4 5

design 3 3 3 4

colors 1 2 3 3

brand 1 3 4 5

quality 2 5 4 4

design 1 2 5 4

design 1 2 5 4

quality 2 4 3 4

design 3 4 3 3

design 1 4 3 3

brand 2 4 3 3

1 2 3 3

colors 1 3 5 5

quality 1 3 4 4

quality 2 3 4 4quality 4 4 5 5

quality 4 5 5 5

quality 2 4 3 3

quality 2 3 4 4

quality 5 4 5 5

t shirts 1 2 3 3

design 4 4 5 5

quality 4 5 5 4

design 3 4 4 5

fabrication 5 5 4 3

design 1 2 1 1

design 4 5 5 5quality 4 5 5 5

design 4 3 4 4

quality 2 4 5 5

design 4 5 3 4

brand 4 4 3 3

quality 3 2 1 1

brand 2 3 3 4

design 3 3 5 5

brand 5 5 5 5

quality 4 5 4 3

design 1 5 5 4

brand 4 3 3 3

brand 3 4 4 5

brand 2 3 3 2

brand 2 5 5 4

brand 2 3 3 2

design 3 3 3 2

design 2 4 3 2

quality 3 3 3 2

brand 1 4 2 4

quality 5 4 4 5

brand 2 4 2 3

quality 1 5 5 1brand 3 4 4 3


16/24

quality 3 5 5 4

design 4 4 5 4

design 3 3 5 5

design 4 4 5 5

quality 3 5 5 4


17/24

3

3 3 4 3

4 3 3 4

5 5 4 5

3 5 4 4

4 5 4 4

4 3 3 1

2 4 3 4

3 5 5 2

5 3 2 4

5 4 3 3

4 4 3 33 4 4 1

3 4 4 4

4 5 3 5

4 5 4 4

4 4 3 3

3 3 4 3

3 4 5 4

1 4 4 5

3 4 3 4

3 5 4 5

3 2 3 3

4 3 4 4

4 4 3 4

3 5 1 5

4 3 4 2

4 4 2 5

4 4 4 4

4 4 3 4

4 4 3 4

4 4 3 4

5 5 3 5

5 2 3 3

4 3 5 43 5 5 5

4 5 3 5

3 5 3 5

5 4 5 3

2 4 3 3

3 5 3 3

5 5 2 5

5 3 4 3

3 3 5 4

3 2 5 4

3 5 3 4

3 4 4 53 2 2 3

12.Rate thefollowing brandson the basis of

quality, design andbrand image.

[S.OLIVER]

13.Rate the followingattributes withrespect to their

importance towardsthe brand Benetton.

[style/design]



[Print ads]



[quality]


18/24

4 2 3 4

4 5 4 2

2 3 1 4

4 4 5 4

2 4 3 4

3 3 3 3

5 3 4 4

3 3 2 4

3 3 4 5

3 3 2 4

3 2 3 3

2 2 2 3

3 4 4 4

5 4 3 3

3 3 4 5

4 4 3 4

3 5 1 4

2 3 2 43 4 2 4

2 1 1 1

3 3 2 3

4 1 2 1

3 4 4 3

4 2 3 5

4 2 3 5

2 1 2 3

4 3 4 5

3 1 2 2

3 4 5 4

2 3 3 41 1 2 2

4 5 3 5

2 1 2 3

2 4 2 4

5 4 4 4

4 2 3 2

2 4 3 5

5 5 5 5

1 1 1 5

2 4 2 4

2 5 4 5

3 3 4 3

4 3 4 4

4 2 5 4

3 3 3 3

4 1 1 1

3 4 4 5

2 4 3 4

4 3 3 4

3 5 5 4

5 5 5 5

4 4 3 4

4 4 5 44 4 4 5


19/24

5 3 4 4

3 4 4 4

3 5 2 5

5 5 5 2

3 4 4 2

1 5 2 2

4 4 4 4

3 4 3 5

3 4 3 4

3 4 4 5

3 4 3 4

3 4 4 4

3 5 4 5

3 3 3 4

3 2 2 2

5 1 1 3

5 4 5 5

4 3 2 34 3 4 3

4 4 5 4

3 3 3 3

3 3 4 3

5 4 4 5

3 2 2 2

5 5 4 5

5 4 5 5

5 5 5 4

5 5 4 5

2 3 4 3

5 5 4 55 5 4 5

5 2 2 4

4 5 4 5

3 4 3 5

4 4 4 3

3 2 3 1

4 3 3 4

4 3 2 4

5 4 5 5

3 5 3 5

5 5 3 4

3 4 2 3

4 5 4 4

3 3 3 4

5 5 5 4

3 3 3 4

3 3 3 3

3 3 2 3

3 3 2 3

1 1 3 2

5 5 5 4

4 3 4 3

5 5 1 55 5 4 5


20/24

4 5 3 5

3 3 3 4

4 4 5 4

4 5 5 5

3 5 3 5


21/24

3 3

4 4

3 5

3 5

5 5

2 4

4 4

2 4

5 1

3 5

4 42 4

4 4

5 5

3 5

4 5

3 3

4 4

5 5

3 5

5 5

4 4

4 4

4 5

5 5

3 4

5 4

4 4

4 5

4 5

4 5

5 5

4 5

4 45 5

5 5

4 3

3 3

3 4

3 4

4 3

3 5

3 4

4 5

3 5

5 51 1



[fabric]



[colors]


22/24

4 5

2 5

4 3

3 5

3 5

3 3

5 5

3 4

5 4

4 4

2 4

3 4

4 4

3 4

3 5

3 3

2 3

3 34 4

1 1

4 4

1 1

3 4

3 4

3 4

2 1

4 3

3 1

5 4

4 41 2

4 5

2 2

4 5

4 5

2 1

4 5

5 5

5 5

4 4

5 4

2 5

4 5

4 5

4 5

1 1

4 5

4 3

4 4

4 5

5 5

5 5

5 45 4


23/24

4 5

3 5

5 4

2 5

2 4

2 1

5 5

4 5

4 4

4 4

3 3

4 4

5 5

4 3

2 3

4 4

5 5

3 34 5

5 5

3 4

4 3

5 5

2 3

5 5

5 5

4 1

4 5

5 4

5 45 5

4 5

4 5

5 4

4 5

2 3

3 4

5 4

4 5

5 5

4 5

3 5

4 5

3 3

4 5

4 4

3 4

3 3

3 4

3 3

4 4

4 3

5 55 5


24/24

5 4

4 5

3 4

5 5

5 5

Questionaire_response2

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