QUESTION 4WHO WOULD BE THE AUDIENCE FOR YOUR

MEDIA PRODUCT?

Main AudienceThe main audience for my media product are

teenagers between the ages of 13-19. The reason for this is because my magazine is an alternative rock magazine and my research has shown that people of this age group listen to alternative rock.

How did I attract the audience?

I have made sure my magazine appeals to this age group by making the front page stand out by using a very edgy font for my masthead and also making every other feature on the magazine bold to ensure it stands out.

A similar magazine to my own, Kerrang!, also has a similar audience to my own and I have tried to replicate the conventions they used to appeal to my audience just as much as they do.

Multi-Media PlatformAlso, I have appealed to this age group by

making my media product multi-platform. My media product will be available online, smart phones and tablets as well as a magazine. This is because most teenagers do not go out and buy magazines, so increasing the accessibility by making it available on these other platforms will appeal to my target audience and ensure that more people buy my magazine, whether it be a hard copy or online.

TediousTo ensure that my audience do not lose interest

in my media product, I will offer free posters, gifts etc. in every issue and I will also include a main feature in every issue, the first being ‘TOP 100 ALT ROCK SONGS EVER’.