Evaluation Question 4By: Muhammad Ahmad Sh.

Question Number 4.

Who would be the audience for your media product?

Target Audience.

In marketing and advertising, a

target audience is a specific group

of people within the target market

at which a product or the marketing

message of a product is aimed at.

The target audience of my magazine

are teenagers and young adults.

WHY?

The target audience of my music magazine are teenagers and young adults. The reason behind is that the genre is “POP” which is favorite to the youngsters, as compared to mature people/adults. Secondly, I think that my genre “POP” could easily relate to teenagers.

Why?

According to my research on “POP” magazine, I came to know that “POP ” is listened and followed by mostly teenagers and young's. As they have special interest in following music magazine. However, my magazine is very appealing towards the younger audience.

Why?

The younger audience is compelled by my magazine because of the color scheme used in cover, content and double spread page. The social group for target audience is for grown ups, It’s not for child's. The price of my magazine is reasonable which attracts the price conscious person to buy it, and so people could buy maximum magazine.

The END.