Questa_Jan 15 Launch Deck
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Transcript of Questa_Jan 15 Launch Deck
Once upon a hell of a time.TRUE TO THE VISION SINCE 1965
thermal sealed goggle so he could get outdoors and have a blast on days everyone else had to stay inside. 50 years later and our purpose hasn’t changed.
OUR BELIEFSWe deliver style with character
50 years. 1965-2015ARCHIVE COLLECTIONFrom Bob Smith selling goggles out of his truck in ski area parking lots to the introduction of ChromaPop™, we have a heritage of looking towards the future. This year we want to celebrate our 50 years by continuing our Archive Collection and letting past and future meet.
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We are who we are. In 1965 Dr. Bob Smith invented and sold the world’s first thermal goggle lens out of the back of his van. He was a free-thinking visionary with a lust for life. In 1979 we introduced our first line of sunglasses for people who lived life outside walls, “Do it your way…but see it our way.” Even then the idea was to provide superior quality sunglasses to make your experience outside better. That was it. This has always been about making product for people like Bob Smith.
So we celebrate our history by re-introducing sunglasses from our past. The Archive Collection pieces are exact remakes of original Smith frames from over the past 36 years. Each piece is labeled with its original year and offered in original colorways.
After 50 years we still have a lust for life. And why wouldn’t we? It’s easy to make great product when you love what you do.
The Questa is pulled directly from our 1990 Moto’s Series. The distinct retro-pattern etched into the metal of the nose, wire-core temple, and round eye wire speak to Smith’s history when glasses were designed a block off Main Street in downtown Ketchum, Idaho, and ski lifts were seconds away.
FEATURESSmall-medium fit / coverage Carbonic TLT lenses Cellulose propionate frame material Adjustable wire-core temple Barrel hinges 6 base lens curvature
Matte Black Crystal / Polar Gray
Tortoise Red / Brown Gradient
Amber Tortoise / Polar Gray Green
Tortoise Blue / Brown
Matte Black Crystal / Gray Amber Tortoise / Green Crystal Split / Super Platinum
QuestaArchive - Circa 1990
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Rx COMPATIBLE
NEW
The Smith Archive Collection
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