qubee

39
Introduction

description

bangladesh

Transcript of qubee

Page 1: qubee

Introduction

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Chapter 1

1.1 Introduction of the Report

I have worked under the Sales & Distribution Department for past three months. My internship

program is an educational requirement of BBA Program under an assigned faculty of Eastern

University, which is a professional degree. BBA students have to do an internship program as a

practical orientation to the workplace where he/she can amalgamate the traditional hypothetical

knowledge with practical work experience. I have completed my BBA from Eastern University

with major in Finance.

1.2 Objective of the Report

Broad Objective:

To find out the satisfaction level of Qubee customers.

To locate specific areas of dissatisfaction of the Qubee users.

Specific Objectives:

To determine the satisfaction level about download speed.

To identify the monthly spent of Qubee customers.

To differentiate Qubee with other medium.

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1.3 Methodology

The data needed to prepare this report has been collected from both primary and secondary

sources.

Primary Data Source: This study was mainly based on primary data that was collected

through direct survey. To accomplish this, a questionnaire was developed that consisted

mainly closed‐ended questions. Some data has been collected through unstructured personal

interviews and discussions with officials of Sales & Distribution Department of QUBEE and also

from the field visit.

Secondary Data Source: The secondary data have been collected through QUBEE’s official

website, Aamra group’s official website and others website related to report topic.

1.4 Limitations

While doing the internship program, I faced some obstacles. These are given below:-

Internship report is one kind of research work. Research work requires enormous time and�

effort. But the time provide to us is not enough to do the report.

As my working division is Sales & Distribution Department of QUBEE, it’s prohibited to�

disclose some information. This affects the quality of the report.

Lack of experience of this type project is one of the main constraints of the study �

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Overview of Qubee

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Chapter 2

2.1 Back Ground of the Organization

Augere was established in September 2007 by an experienced team of global telecoms

executives with the vision of delivering 'broadband for all'. It is committed to achieving this

through the delivery of fast, reliable broadband internet services in emerging markets using

Wimax technology. Augere has an established leadership team in place with over 150 years'

experience in the telecommunications industry. The Company successfully raised $125m in a

first round of investment from France Telecom, New Silk Route and Vedanta. The acquisition of

spectrum and licences is well underway. Augere currently has access to spectrum in Pakistan,

Bangladesh and Uganda. Licences are also being actively pursued in countries across Africa,

South and South East Asia.

Augere's first commercial network launched in Pakistan in July 2009 and was closely followed

by the Bangladesh network in October 2009 under the brand name QUBEE. Qubee is a new and

exciting company from Augere providing fast and reliable broadband internet services to

residential and business customers across Bangladesh. QUBEE believes that everyone should be

able to enjoy trouble-free access to the internet and the world of opportunities that it brings. The

company’s aim is to make a magical internet experience available to everyone, everyday,

without exception.

Qubee is the creation of a group of global telecoms professionals who saw that a new technology

called WiMAX could really change the internet experience for millions of people worldwide.

WiMAX means that you don’t need telephone lines or cable to get connected: all you need is to

live close enough to a transmitter to receive the internet wirelessly. Currently the company is

busy building a network of base stations to offer their brand of internet access right across

Bangladesh. Initially QUBEE is starting in Dhaka, but quickly plan to do the same in cities

nationwide.

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To build a network like this needs to be done properly. So the company gathered a highly

talented team right here in Bangladesh to build a company that’s determined to improve the

internet experience for millions of people – not just here, but ultimately all over the world.

2.2 Vision of QUBEE

The internet is one of the most liberating, exciting features of life in the 21st century. Whatever

you’re into – music, news, views, video, information, chat, contact, research, for business,

pleasure or education – we think you should be able to enjoy uninterrupted access to it, wherever

you are, whenever you want.

Mission of QUBEE

We are just not making the internet work; we’re making it work beautifully. And now it can be

yours to enjoy.

2.3 Core benefits & features of QUBEE:

• Qubee is the real wireless broadband internet from Augere, an MNC incorporated in

Netherlands.

• Qubee is the name of a commitment for high speed and uninterrupted internet

experience for users in Bangladesh.

• Qubee provides its service through WiMAX technology.

• It must be Magical: It’s not about magic, it’s about being magical. It’s about us bringing

delightful touches to the customer experience.

• It must Work: It’s not about troubling people with complicated solutions.

2.4 Basic Proposition:

• Qbee offer Fixed WiMAX service for Home & Business (SME) use.

• Qubee product is differentiated by Speed ( 256 Kbps, 512 Kbps, 1 Mbps, 2 Mbps etc.)

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• Fixed Monthly Billing for Sky Packages ( 256 and 512 packages)

• User Name & Password stored in Modem and connection “Always On”.

• Any PC Connected to devise will be on Internet without extra Authentication.

• Users can share the bandwidth among multiple PCs using a Router or LAN. Just

provide our Installation Engineer your router/ Switch LAN cable.

2.5 Organizational Structure:

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2.6 ORGANOGRAM OF QUBEE

QUBEE will deliver access that is based on three fundamental tenets

Broadband that is:

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• Available

A broadband network which is available wherever the customer is

• Affordable

Access that is broadly in line with a consumer's $10 per month and a business' $20 per month

average budget

• Accessible

Customers can access top-up facilities within a convenient distance of the places where they live

and work

QUBEE believes that delivering the above is achievable by developing strong local partnerships and

building local companies with empowered local management.

Departments of QUBEE

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PRICING & PACKAGES:

Pricing: Bangladesh revenue board of telecommunication has set up a price ceiling for WiMAX service

providers, so Qubee has to set the price within that price range.

Different pricing strategies followed by Qubee are

Value Based pricing: Qubee is following value based pricing. They consider the purchasing

power of their customers while deciding the price range. However they evaluate the speed and

maximum access which can be provided by them within that range and fix the price for every

segment.

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Product line pricing: product line pricing is different price for different range, or different

service offered, their connections are shared connection, different package like sky and campus

have different price, as sky has no access limitation so it’s a bit higher in price, and for campus

speed and access limitation has cap on it so the price varies.

Currently for promotion and popularity they are offering free installation for every

connection they provide.

Description Cost in BDT Gigaset 2,000

Suttle 1,000Installation Cost Free

Qubee Internet Packages:

Qubee Internet Packages: Packages

Speed Usage Allowance

Monthly Charge (BDT)

VAT 15%

Total (BDT)

Additional Usage

Qubee 256_Sky 256 Kbps

Unlimited

1,250/- 188/- 1,438/- -

Qubee 512_Sky 512 Kbps

Unlimited

2,250/- 338/- 2,588/- -

Qubee 1Mb 1 Mbps 20 GB 5,250/- 788/- 6,038/- Tk. 0.15/MB

Qubee 2Mb 2 Mbps 30 GB 10,500/- 1,575/- 12,075/- Tk. 0.15/MB

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Financial aspects of Qubee

3.1 Calculation of required rate of return:

Qubee is a private limited company. It has not issued share in the stock market yet. So I have used

BDCOM online ltd. Share price to get the approximate required rate of return of Qubee.

Date price(BDCOM online ltd) Return DSE DSE return

30/06/2010 51.6 6153.6774

1 31/05/ 2010 51.5 -0.0019 6107.8139 -0.0075

2 29/04/ 2010 61.90 0.2019 5654.8772 -0.0742

3 31/03/ 2010 62.30 0.0065 5582.3343 -0.0128

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4 28/02/ 2010 60.80 -0.0241 5560.5610 -0.0039

5 30/01/ 2010 75.70 0.2451 5367.1066 -0.0348

6 30/12/ 2009 65.2 -0.1387 4535.5318 -0.1549

7 26/11/ 2009 74.7 0.1457 4380.9481 -0.0341

8 29/10/ 2009 83.80 0.1218 3364.2619 -0.2321

9 30/09/ 2009 37.30 -0.5549 3083.8860 -0.0833

10 31/08/ 2009 55.60 0.4906 2941.2836 -0.0462

11 30/07/ 2009 53.50 -0.0378 2914.5337 -0.0091

12 30/06/ 2009 47.90 -0.1047 3010.2638 0.0328

13 31/05/ 2009 45.3 -0.0543 2572.1803 -0.1455

14 30/04/ 2009 42.2 -0.0684 2554.3553 -0.0069

15 31/03/ 2009 47.9 0.1351 2446.9223 -0.0421

16 26/02/ 2009 36.6 -0.2359 2570.9641 0.0507

17 29/01/ 2009 37.1 0.0137 2649.4943 0.0305

18 30/12/2008 34 -0.0836 2795.3357 0.0550

19 30/11/2008 25.1 -0.2618 2468.9185 -0.1168

20 30/10/2008 35.50 0.4143 2748.5977 0.1133

21 25/09/2008 31.20 -0.1211 2966.8182 0.0794

22 31/08/2008 33.3 0.0673 2791.2097 -0.0592

23 30/07/2008 28.6 -0.1411 2761.0492 -0.0108

24 30/06/2008 28.00 -0.0210 3000.4977 0.0867

Price(BDCOM online ltd)

DSE

Average monthly return -0.0003 Average monthly return -0.0261

Average annual return -0.0036 Average annual return -0.3128

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Standard Deviation 0.2173 Standard Deviation 0.0816

Variance 0.0472 Variance 0.0066

Correlation 0.0862

Covariance 0.0014

Beta 0.220

risk free rate 7.3%

cost of equity (CAPM) 5.12%

Ke( Required rate of return)

8.12%

Here, Cost of equity = risk free rate + (Average market return- risk free rate)* Beta

= 7.3+ (-.0261-7.3)*0.22

= 5.12%

Risk adjusted rate: Different industry have different risk level. In pure competitive market

risk varies from firm to firm. Michael E. Porter developed a model called Porter’s five forces

model to analyze industries and competitors. Porter identified five competitive forces that shape

every single industry and

market. These

forces help us to analyze

everything from

the intensity of

competition to the

profitability and

attractiveness of an

industry.

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Figure 1: Porter's five competitive forces

Threat of new entrants: - The easier it is for new companies to enter the industry, the more

competition there will be. Internet service providing company dose not require a huge

investment. So it is very easy to enter into internet business. There are some telecommunication

companies in our country like Grameen Phone, Banglalink, Airtel, Robi, Teletalk, Citycel etc.

These telecommunication companies are also providing internet services. In future some other

companies may start internet business. This is a threat for Qubee.

Threat of substitutes: It places a limit on profitability within the industry. A substitute

product involves the search for a product that can do the same function as the product the

industry already produces. A product's price elasticity is affected by substitute products - as more

substitutes become available, the demand becomes more elastic since customers have more

alternatives. A close substitute product constrains the ability of firms in an industry to raise

prices. Banglalion and broad band internet connection are major substitute product for Qubee.

This is a threat for Qubee.

Bargaining power of buyer: Qubee buyers can easily switch to another product as switching

cost is few. They have a large number of buyers around the country. Customers are price sensitive.

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As a result they can force prices down and demand higher quality products or services resulting

in potential loss of profit which is a threat for Qubee.

Bargaining power of supplier: Suppliers can influence a company’s product’s price and

quality. Qubee is free from supplier’s power but their technology suppliers can exercise this

power at any time which is a major risk for Qubee.

Competitive Rivalry: This describes the intensity of competition between existing

firms in an industry. Highly competitive industries generally earn low returns because the cost of

competition is high. There are little differences between competitor’s products and services with

Qubee. This increases Qubee’s risk. High fixed cost, Low switching costs, slow market growth

etc. are competitive rivalry for Qubee which increases amount of risk level.

Due to above mentioned risks I have increased required rate of return by 3%.

Ke = 5.12% + 3%

= 8.12%

3.2 Calculation of Future projects performance:

Qubee has the following three future projects.

28 district coverage LT technology Value added service

(2,500,000,000.00)

(3,750,000,000.00)

(350,000,000.00)

Ke 8.12%

Project : 28 district coverage

period Investment Cash inflow

cumulative cash flow

Discounted cash inflow

cumu dis cash flow

0 (2,500,000,000)

1 400000000 400000000 369959715 369959715

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2 420000000 820000000 359284251 729243967

3 440000000 1260000000 348125641 1077369608

4 460000000 1720000000 336616665 1413986272

5 480000000 2200000000 324872884 1738859156

6 500000000 2700000000 312994478 2051853634

7 520000000 3220000000 301067905 2352921539

8 540000000 3760000000 289167394 2642088933

9 560000000 4320000000 277356299 2919445233

10 580000000 4900000000 265688310 3185133542

NPV 685,133,542

IRR 13.48%

Payback period 5.60

Discount payback period 7.51

Profitability Index 1.27

Project : LT technology

period Investment Cash inflow

cumulative cash flow

Discounted cash inflow

cumu dis cash flow

0 (3,750,000,000)

1 550000000 550000000 508694609 508694609

2 550000000 1100000000 470491281 979185890

3 550000000 1650000000 435157051 1414342941

4 550000000 2200000000 402476447 1816819388

5 550000000 2750000000 372250179 2189069567

6 600000000 3350000000 375593374 2564662941

7 600000000 3950000000 347386044 2912048985

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8 600000000 4550000000 321297105 3233346090

9 600000000 5150000000 297167464 3530513554

10 600000000 5750000000 274849976 3805363529

NPV 55,363,529

IRR 8.44%

Payback period 6.67

Discount payback period 9.80

Profitability Index 1.01

Project : Value added service

period Investment Cash inflow cumulative cash flow

Discounted cash inflow

cumu dis cash flow

0 (350,000,000)

1 50000000 50000000 46244964 46244964

2 60000000 110000000 51326322 97571286

3 70000000 180000000 55383625 152954911

4 80000000 260000000 58542029 211496939

5 90000000 350000000 60913666 272410605

6 100000000 450000000 62598896 335009501

7 110000000 560000000 63687441 398696942

8 120000000 680000000 64259421 462956363

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9 130000000 810000000 64386284 527342647

10 140000000 950000000 64131661 591474308

NPV 241474308

IRR 19.20%

Payback period 5

Discount payback period 6.24

Profitability Index 1.69

3.3 Calculation of weighted average cost of capital:

Risk free rate 7.30%

Ke 8.12%

Unlevered Beta 0.220

Tax rate 45%

Levered beta = Unlevered Beta*{1+ (1-tax rate)*D/S}

= 0.22*{1+ (1-.45)*0.25}

= 0.250

debt ratio D/S Levered beta cost of equity

0.2 0.25 0.250 0.075

0.3 0.43 0.272 0.075

0.4 0.67 0.301 0.075

0.5 1.00 0.341 0.076

0.6 1.50 0.402 0.076

0.7 2.33 0.502 0.077

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debt ratio

Cost of debt (rd)

rd (1 –T) Equity ratio cost of equity (rs)

WACC

0.2 0.16 0.088 0.8 0.075 7.76%

0.3 0.16 0.088 0.7 0.075 7.91%

0.4 0.16 0.088 0.6 0.075 8.05%

0.5 0.16 0.088 0.5 0.076 8.19%

0.6 0.16 0.088 0.4 0.076 8.33%

0.7 0.16 0.088 0.3 0.077 8.47%

At 20% debt ratio weighted average cost of capital is the lowest. This means Qubee should take

less debt compared to equity.

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Analysis & Findings

4.1 Presentation of findings:

gender

Frequency Percent Valid PercentCumulative

PercentMale 42 84.0 84.0 84.0Female 8 16.0 16.0 100.0Total 50 100.0 100.0

The survey has been conducted both male and female respondent about 84% of the respondent

was male and 16% of respondent was female.

age

Frequency Percent Valid PercentCumulative

Percent16-19 years 6 12.0 12.0 12.020-25 years 39 78.0 78.0 90.0More than 25 years

5 10.0 10.0 100.0

Total 50 100.0 100.0

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12% respondents are 16-19 years old. 78% of the respondents ages between 20-25 years. Only

10% of respondents are more than 25 years old.

Living area

Frequency Percent Valid PercentCumulative

PercentMirpur 6 12.0 12.0 12.0Dhanmondi

20 40.0 40.0 52.0

Old Dhaka 6 12.0 12.0 64.0Others 18 36.0 36.0 100.0Total 50 100.0 100.0

12%of respondents live in Mirpur where 40% of respondents live in Dhanmondi. 12 % of

respondents live in old Dhaka and rest of the respondents reside in other location.

How much time do you spend daily on browsing internet?

Frequency Percent Valid PercentCumulative

PercentLess than 1 hour

14 28.0 28.0 28.0

2-3 hours 17 34.0 34.0 62.0More than 3 hours

19 38.0 38.0 100.0

Total 50 100.0 100.0

28% of respondents spend less than 1 hour daily on browsing internet. 34% of respondents spend

2-3 hours daily on browsing internet and 38% of respondents spend more than 3 hours on

browsing internet.

What type of medium do you use to connect to internet?

Frequency Percent Valid PercentCumulative

PercentBroadband 22 44.0 44.0 44.0Qubee 13 26.0 26.0 70.0Bangla Lion

15 30.0 30.0 100.0

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Total 50 100.0 100.0

Most of the respondents use broadband connection to access internet and their percentage is 44.

26% of respondents use Qubee modem and 30% of respondents use Banglalion modem for

internet connection.

How much satisfied with current download speed?

Frequency Percent Valid PercentCumulative

PercentHighly satisfied

19 38.0 38.0 38.0

Satisfied 22 44.0 44.0 82.0Neutral 5 10.0 10.0 92.0Dissatisfied 4 8.0 8.0 100.0Total 50 100.0 100.0

38% of respondents are highly satisfied with their current download speed. 44% of respondents

are satisfied. 10% of respondents are neither satisfied nor dissatisfied and only 8% of the

respondents are dissatisfied with their current download speed.

How much money do you prefer to spend in internet monthly?

Frequency Percent Valid PercentCumulative

PercentLess than tk300

8 8.0 8.0 8.0

tk400 - tk500

22 22.0 22.0 30.0

tk600 - tk800

46 46.0 46.0 76.0

More than tk800

24 24.0 24.0 100.0

Total 100 100.0 100.0

8% of the respondents prefer to spend less than tk300 monthly. 22% of the respondents prefer to

spend tk400-tk500 monthly. Most of the respondents like to spend tk600-tk 800 monthly on

browsing internet and their percentage is 46%. 24% of the respondents prefer to spend more than

tk800 monthly on browsing internet.

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Which Qubee package will you prefer regarding monthly cost and speed?

Frequency PercentValid

PercentCumulative

PercentCost tk500 & speed 128kb

15 30.0 30.0 30.0

Cost tk700 & speed 256kb

17 34.0 34.0 64.0

Cost tk900 & speed 512kb

13 26.0 26.0 90.0

Cost tk1200 & speed1mb

5 10.0 10.0 100.0

Total 50 100.0 100.0

30% of the respondents prefer to spend tk500 at 128 kb speed where 34% of the respondents

prefer to spend tk700 at 256 kb speed. 26% of the respondents prefer to spend tk900 at 512 kb

speed and only 10% of respondent chose high speed of 1 mb at cost tk1200. The table shows that

most of the respondents prefer medium speed at reasonable price.

Which Qubee package will you prefer regarding monthly cost and download limit?

Frequency Percent Valid PercentCumulative

PercentCost tk300 & download 1 GB

3 6.0 6.0 6.0

Cost tk 500 & download 2 GB

8 16.0 16.0 22.0

Cost tk 650 & download 3 GB

11 22.0 22.0 44.0

Cost tk800 & download 6 GB

12 24.0 24.0 68.0

Cost tk 1200 & download unlimited

16 32.0 32.0 100.0

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Total 50 100.0 100.0

The table shows that only 6% of respondent accepted 1 GB download limit at cheap price. 16%

of respondent said that they prefer to spend tk500 for 2 GB download limit. 22% of respondent

like to spend tk650 for 3 GB download limit. 24% of respondent prefer to spend tk800 to

download 8 GB. 32% of respondent said that they prefer to spend tk1200 for unlimited download

limit.

Which factor influence you most to purchase internet?

Frequency Percent Valid PercentCumulative

PercentHigh speed 28 56.0 56.0 56.0Low initial cost

5 10.0 10.0 66.0

Low monthly charge

16 32.0 32.0 98.0

Brand value 1 2.0 2.0 100.0Total 50 100.0 100.0

There are some factors which influence customers to select internet medium. Some wants high

speed, some prefers low monthly charge and so on. According to survey result 56% customers

believe that high speed influence them to choose internet medium and 32% customers think that

low monthly charge persuade them to select internet medium to connect to internet. A few

subscribers think low initial cost influences them to select internet medium.

How much satisfied with Qubee services?

Frequency Percent Valid PercentCumulative

PercentHighly satisfied

20 40.0 40.0 40.0

Satisfied 26 52.0 52.0 92.0Neutral 2 4.0 4.0 96.0Dissatisfied 2 4.0 4.0 100.0

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Total 50 100.0 100.0

Most of the subscribers are satisfied with Qubee services. According to survey result 40% of

respondents are highly satisfied with Qubee services and 52% respondents are satisfied with

Qubee services. Only 4% respondents are dissatisfied with Qubee services.

4.2 Regression analysis:

In this part of the analysis I tried to regress the average customer satisfaction with respect to

some other related variables to find out whether there is impact of those related variables on the

customer satisfaction. Those variables are-

Independent Variables:

• current download speed

• prefer to spend in internet monthly

• monthly cost and speed

• monthly cost and download limit

Dependent Variable:

• Customer Satisfaction

Regression Output:

Variables

Unstandardized Coefficients

Standardized Coefficients

t Sig.B Std. Error Beta(Constant) .911 .300 3.034 .003How much satisfied with current download speed?

.266 .076 .326 3.502 .001

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How much money do you prefer to spend in internet monthly?

.156 .098 .198 1.589 .115

Which Qubee package will you prefer regarding monthly cost and speed?

.266 .103 .357 2.589 .011

Which Qubee package will you prefer regarding monthly cost and download limit?

-.275 .093 -.475 -2.938 .004

Y= a + b1 x1+b2 x2 +b3 x3 + b4 x4

= 0.911+ 0.266 x1+ 0.156 x2+ 0.266 x3- 0.275 x4

• By increasing 1 unit of satisfaction with current download speed overall satisfaction of

Qubee customers will increase by 0.266 holding everything else constant.

Same thing will be happened by changing other variables such as satisfaction of Qubee

customers will increase by 0.156 for changing 1 unit of satisfaction with monthly spend,

0.266 for changing 1 unit of satisfaction with monthly cost and speed holding other

variable constant.

Above table shows that Qubee monthly cost and speed has a highest beta of 0.357 which

influence most positively on overall satisfaction of Qubee customers.

On the other hand Qubee monthly cost and download limit has a negative beta of -4.75 which

influence most negatively on overall satisfaction of Qubee customers.

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4.3 Cross Tabulation analysis:

gender * Which factor influence you most to purchase internet?

gender

High speed

Low initial cost

Low monthly charge

Brand value

Total

Male 44 8 30 2 84

Female 12 2 2 16

Total 56 10 32 2 100

High speed and low monthly charge influence male respondents to choose internet medium. On

the other hand female respondents seek for high speed. As most of the female subscribers

demand high speed they use either Qubee or Banglalion.

gender * How much satisfied with Qubee services?

gender

Highly satisfied

Satisfied Neutral Dissatisfied Total

Male 32 46 2 4 84

Female 8 6 2 16

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Total 40 52 4 4 100

40 respondents are highly satisfied and 52 respondents are satisfied with Qubee services. No

female respondents are dissatisfied with Qubee services Male and female are both satisfied with

Qubee services.

Living area * What type of medium do you use to connect to internet?

Living area Broadband Qubee Bangla Lion Total

Mirpur 6 4 2 12

Dhanmondi 10 14 16 40

Old Dhaka 10 0 2 12

Others 18 8 10 36

Total 44 26 30 100

Most of the respondents reside in Dhanmondi area and they use Banglalion or Qubee modem. In

Mirpur area most of the people use Broadband or Qubee and in old town most of the people

usually broadband connection as it is cheaper than other connection and easily available.

gender * How much time do you spend daily on browsing internet?

gende Less than 1 hour

2-3 hours More than 3 hours

Total

Male 16 30 38 84

Female 12 4 16

Total 34 38 100

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The table shows that male respondents spend more time than female respondents on browsing

internet. 38% male respondents spend more than 3 hours on browsing internet where no female

respondents spend more than 3 hours on browsing internet.

gender * What type of medium do you use to connect to internet?

gender Broadband Qubee Bangla Lion

Total

Male 42 20 22 84

Female 2 6 8 16

Total 44 26 30 100

Most of the male respondents use broadband to connect to internet where female respondents

prefer wimax technology to connect to internet. So female respondents use Qubee or banglalion

for internet connection.

gender * How much satisfied with current download speed?

gender Highly satisfied

Satisfied Neutral Dissatisfied Total

Male 32 36 8 8 84

Female 6 8 2 16

Total 38 44 10 8 100

As most of the female respondents use wimax technology their satisfaction level is very high.

Male respondents are also satisfied with their current download speed though some respondents

are dissatisfied with their current download speed specially who use broadband.

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gender * How much money do you prefer to spend in internet monthly?

gender Less than tk300

tk400 - tk500

tk600 - tk800

More than tk800

Total

Male 8 22 36 18 84

Female 10 6 16

Total 8 22 46 24 100

Both male and female respondents want to spend Tk600 - Tk800 in internet monthly. As the

survey was conducted to only students most of them has a limited budget. Some male

respondents prefer to spend less than Tk600. Female respondents want to spend more money

than male respondents.

Living area * How much money do you prefer to spend in internet monthly?

Living area Less than tk300

tk400 - tk500

tk600 - tk800

More than tk800

Total

Mirpur 10 2 12

Dhanmondi 2 2 20 16 40

Old Dhaka 2 4 6 12

Others 4 6 18 8 36

Total 8 22 46 24 100

Respondents living in Mirpur and Old Dhaka want to spend Tk400-Tk800 per month where

Respondents living in Dhanmondi area want to spend Tk600-Tk800 or more than Tk800.

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Living area * How much satisfied with Qubee services?

Living area

Highly satisfied

Satisfied Neutral Dissatisfied Total

Mirpur 8 12

Dhanmondi 16 20 4 40

Old Dhaka 2 10 12

Others 18 14 4 36

Total 40 52 4 4 100

The table shows that Dhanmondi users are more satisfied than other users regarding Qubee

services. People in Miorpur and Old town area are also satisfied with Qubee services. Only 4

respondents living in Other area are dissatisfied with Qubee services.

age * How much time do you spend daily on browsing internet?

age Less than 1 hour

2-3 hours More than 3 hours

Total

16-19 years 6 6 12

20-25 years 20 24 34 78

More than 25 years

2 4 4 10

Total 28 34 38 100

Respondents under 19 years old spend less than 3 hours on browsing internet. Respondents aged

between 20-25 years old spend 2-3 hours or more than 3 hours as they get much time on

browsing internet.

age * How much money do you prefer to spend in internet monthly?

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age Less than tk300

tk400 - tk500

tk600 - tk800

More than tk800

Total

16-19 years

6 6 12

20-25 years

6 20 36 16 78

More than 25 years

2 2 4 2 10

Total 8 22 46 24 100

age * Which factor imfluence you most to purchase internet?

age High speed

Low initial cost

Low monthly charge

Brand value

Total

16-19 years

10 2 12

20-25 years

40 8 28 2 78

More than 25 years

6 4 10

Total 56 10 32 2 100

Respondents under 19 years old thinks that High speed influence them to choose internet

medium. Most of the respondents are between 20-25 years old and they choose internet medium

on the basis of high speed and low monthly charge. They spend more time on browsing. So they

want low monthly charge.

age * How much satisfied with Qubee services?

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age Highly satisfied

Satisfied Neutral Dissatisfied Tota

16-19 years

4 8 12

20-25 years

32 38 4 4 78

More than 25 years

4 6 10

Total 40 52 4 4 100

How much time do you spend daily on browsing internet? * What type of medium do you use to connect to internet? Cross tabulation

Time spend Broadband Qubee Bangla Lion Total

Less than 1 hour

6 10 12 28

2-3 hours 10 14 10 34

More than 3 hours

28 2 8 38

Total 44 26 30 100

How much time do you spend daily on browsing internet? * How much satisfied with Qubee services?

Time spend

Highly satisfied

Satisfied Neutral Dissatisfied Total

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Less than 1 hour

14 14 28

2-3 hours 10 20 4 34

More than 3 hours

16 18 4 38

Total 40 52 4 4 100

Based on survey result respondents spending less than 1 hour on browsing internet are satisfied

because they get high speed during browsing with low monthly charge. Respondents spending 2-

3 hours on browsing internet are moderate satisfied and some of respondents spending more than

3 hours on browsing internet are dissatisfied with Qubee services due to high monthly charge

and moderate speed.

What type of medium do you use to connect to internet? * How much satisfied with current

download speed?

type of medium

Highly satisfied

Satisfied Neutral Dissatisfied Total

Broadband 2 26 10 6 44

Qubee 22 2 2 26

Bangla Lion

14 16 30

Total 38 44 10 8 100

Some of the respondents using broadband connection are satisfied and some of them are neutral

as well as dissatisfied with download speed. 14 banglalion users are highly satisfied and 16

banglalion users are satisfied with their download speed. On the other hand out of 26 respondents

22 respondents are highly satisfied and 2 respondents are satisfied with Qubee download speed.

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This table shows that Qubee subscribers are more satisfied than others regarding download

speed.

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Recommendation

&

Conclusion

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Internship Experience:

Experience Achieved from Internship:

Internship provides a shortcut experience for any student and also helps to evaluate the position

in real field. I have learned how to cope up with corporate culture and behavior. I have worked in

Sales department of Qubee and I have learned about sales and distribution operation.

Challenge Faced Throughout Internship:

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The biggest challenge is that to keep patience, show professionalism, sincerity and maturity

which was very challenging for me to practice all these in real life workplace.

Duties & Responsibilities:

I was an intern of Qubee in Sales and Distribution department. I was a part of Accounts

department for daily accounting activites of Qubee at Malibag branch.

To collect daily voucher from clearing section and arrange all voucher separately.

To commend printing machine for online voucher and missing voucher by using Flora

software and arrange them with form.

To code with particular number based on voucher head.

To input data of ten LC file in Bangladesh Bank web login and written records about

remittance in recording book.