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Qualtrics - George Mason Universitydataservices.gmu.edu/files/Qualtrics_Intermediate.pdfor, Why...
Transcript of Qualtrics - George Mason Universitydataservices.gmu.edu/files/Qualtrics_Intermediate.pdfor, Why...
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Qualtrics
Intermediate
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Create a New Survey
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Libraries & Sharing
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Grab the Sample Survey
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Survey Library
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Collaborating
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Question Library Put Items in Library
Retrieve Items from Library
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Qualtrics' Library
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Making Adjustments
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Look and Feel
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Survey Options
Can they go/ come back?
How can they access it?
What happens when submitted?
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Tips
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Use Blocks & Labels
• Label Blocks – Intro – Demographics – Knowledge – Preferences – Final
• Label Questions – Make Q3 -> lib
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Recode Values as Needed
Export Tags → Variable Names Variable Naming → Variable Labels
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Looks Matter
• Use the Library Template • Use Proper Case • Adjust sizing and length
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Use Page Breaks
• Better focus, less overwhelming, more likely to finish
• Use progress bars instead and/or let them go back
• Add your own breaks (Blocks are also breaks)
Add a page break before "lib"
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Validation #1
• Use Force carefully – Require answers used for logic – Require answers on critical Qs – But… force may lead to attrition
• Use Request when too easy to skip
– e.g., Matrix questions
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Validation #2
• Validate Responses – Numbers – Minimum Length – Only checks IF they give an answer
• Be sure everybody can answer – If people are uncertain, they may
prefer to use words or explain
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Logic
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Logic Types
• Display Logic – Ask a clarification question when needed – Before the Question (should it display?)
• Skip Logic – Go to end of block or survey if not relevant – After the Question (where to go now?)
• Block Branching in "Survey Flow" – Ask different questions of different people – Ask all relevance questions up front
The same outcome can be achieved in multiple ways
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Which question do you add it to?
Drilling Down
Which kind of Logic is best?
Create the Follow-up Q
"grad"
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Display Logic
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Ignoring Irrelevant Questions
Which kind of Logic is best?
Which question do you add it to?
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Skip Logic When Q’s are only relevant “If…”, use a block and start with that.
More questions can sometimes make a survey easier!
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Display Logic for Matrix Rows
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Responses
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Preview Your Survey
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Response Types
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Viewing Results
Download in SPSS or Excel/CSV
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Being Fancy with Qualtrics
or, Why Researchers Like Qualtrics
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Survey Flow
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Survey Flow: Block Logic
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Use Prior Answers 1
• Carry Forward Choices – Ask to select a subset from selected set of choices – Example:
• 1. Which of these did you use? • 2. Which of those did you think were useful?
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Use Prior Answers 2
• Loop & Merge – Ask follow up questions about each choice
• Make a separate block for follow up questions • Use "Piped Text" to display the choice
– Example: • 1. Which of these have you done? • 2a. What was the best part? • 2b. What was the worst part? • 2c. What would you change?
• Loop & Merge – Ask follow up questions about each choice
• Make a separate block for follow up questions • Requires using "Piped Text" to display the choice
– Example: • 1. Which of these have you done? • 2a. What was the best part? • 2b. What was the worst part? • 2c. What would you change?
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Randomly Order or Select
2. Questions within a Block
1. Answers within a Question 3. Blocks within a Survey
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Organization
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Advanced Options
• Search and Replace – Can change case
• Drafts/Revisions – Auto-creates at breaks – Or "Create New Revision"
• Import/Export – Export in "Qualtrics format" or Word
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Get Help
• Survey "write-in" • Qualtrics University
– www.qualtrics.com/university/
• Email me – [email protected]
• Tips on Surveys – dataservices.gmu.edu/resources/methods/surveys