QUALITY AND QUANTITY:OPENING UP THE ARCHIVES

Katja Bargum, producer, Yle Archives

Archives are gold in the digital age• Online, everything and nothing is archive

material

NYT Innovation Report 2014

” We need to think more about resurfacing evergreen content, organizing and packaging our work in more useful ways and pushing relevant content to readers.

And to power these efforts, we should invest more in the unglamorous but essential work of tagging and structuring data.”

Yle Archives• Collections of the Finnish public broadcasting

company, Yle• Yle est. 1927, tax funded

• TV, radio, photographs, music recordings, sheet music, sound effects...

• Large digitization effort underway

Online archive service

Online archive service

• ”The Living Archive” web portal, est. 2006• Well-liked brand, 100 000 weekly visits

• Widely used in e.g. schools

• Large-scale remake underway

Quantity and quality

• Freeing the masses

• Findability and linkability

• Added value

• Co-creating / co-curating

QUANTITY QUALITY

Freeing the masses

• Currently starting to build an online program library• Using the on-demand player• Priority for development (e.g. personalisation)

Freeing the masses

• Currently starting to build an online media library• Using the on-demand player• Priority for development (i.e. personalisation)

• Aim: to open the archives large-scale• Serving the narrow audience segments• ”One person’s treasure is another’s trash”

• Usable across yle.fi platform

Discoverability

• Ontologized, linked metadata• Across yle.fi platform (API solutions, graph

thinking)

• How much is sufficient / useful?

Key terms

Persons

Program description

Other content

Discoverability

• Ontologized, linked key terms• How much is sufficient / useful?• Search engine optimization

• UX perspective

• Spreading the word • social media• personalised player to suggest

Added value

• Articles, curated collections• Automatic vs. curated content production

& linking

Part of these themes

Connected to this TV show

More stuff like this

Key terms

Most popular

Added value

• Articles, curated collections• Automatic vs. curated content production &

linking• Need to look at what is useful

• Describing the past?• Historical background of current affairs?• Explaining unfamiliar content?

• Meme generation

”Co-curation”

• Concerns over copyright & other things

• Privacy concerns, journalistic integrity of materials

• PD and CC-BY for some materials • Flickr Commons, Freesound

• Embedded solutions!

 

”Co-curation”

• Concerns over copyright & other things• Privacy concerns, journalistic integrity of materials,

curating expertise

• PD and CC-BY for some materials • Flickr Commons, Freesound

• Embedded solutions• Crowdsourcing, offline activities, audience

requests

Challenges

• National vs. international audience• What are the relevant terms for impact

measurement?• Quantity vs. quality• Collaborations and outside platforms harder to

measure

KEY POINTS•Make your metadata linkable•Enable usage across platforms•Optimise search•Analyse your user needs•Let others use your stuff (as far as possible)