Qualitative Analysis of Interactive Pharmaceutical Marketing
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032011 potentialKEN Originally Developed For And Presented At CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry 2009 Qualitative Analysis “How to Effectively Harness Online Resources Through Qualitative Analysis” originally presented at CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry By potentialKEN kisselman
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This presentation was developed for and delivered at a 2009 Marketing Analytics conference targeting the Pharmaceutical and Healthcare industries. Its original intent was to provide a brief (15 minute) overview of “Qualitative Analytics” as that topic applies to Integrated Interactive Marketing. I share it primarily as a portfolio example of my work as an Integrated Marketing Strategist focused on the Interactive Channel.
Transcript of Qualitative Analysis of Interactive Pharmaceutical Marketing
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
Qualitative Analysis“How to Effectively Harness Online Resources
Through Qualitative Analysis”
originally presented at
CBI’s Premiere Forum on Marketing Data Analyticsfor the Bio/Pharmaceutical Industry
By
potentialKEN kisselman
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
Presentation Overview
• Originally developed for and presented at CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry
– Philadelphia, PA– January 28, 2009
• Developed and presented bypotentialKEN kisselman
– Presented as a 15 minute component of a collaborative presentation with The Encima Group
– Original Slide Deckpresented as screen shots
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
032011 potentialKENOriginally Developed For And Presented At
CBI’s Premiere Forum on Marketing Data Analytics for the Bio/Pharmaceutical Industry2009
