How did you attract/address

your audience?

Front Cover:The masthead for my magazine is big and bold allowing it to stand out on the page. I have used the colour white for the text and placed it within a bright pink bubble. The colour pink is one of the main colours my target audience like so this would attract them to the magazine. It is also positioned in the top left of the page making it one of the first things someone would see if the magazine was on a newsstand. I have also added three different colour hearts in the masthead, making it more appealing to my target audience (teenage girls, 13-17)

I have also used 2 different promotional quotes in order to attract my target audience. One is a skyline “WIN: £500 worth of pop goodies” and the other is a cover line “4 Free Posters”. BY using these my target audience are more likely to buy the magazine as they would want to enter the competition. Also teenagers are known to have lots of posters in their bedrooms so advertising free posters will also attract them to the magazine.

I used three different quote lines in order to attract my target audience. I kept them short and used interesting quotes in order to attract my audience and make them want to continue reading the magazine. I also used the artists first name rather than their full names in order to give the magazine a personal feel and to make the audience feel as if they know the artist.

Front Cover con...

I used 6 colours along with white on my front cover. During my research I found that the colour pink was very appealing to my target audience so I decided to use three different shades. I also used yellow to make the quote line and ‘name’ text stand out on the page. I used the blues as a contrast to the pinks, however these colours make the page look exciting and interesting.

The images I have used will attract the audience to my magazine as they will feel like they an relate to them. All the artists on my front cover are wearing ‘normal’ clothes which teenagers would very often wear. This make the magazine feel more personal and hence attracting them towards it. The images are also edited slightly again allowing the target audience to feel like they can relate to ‘normal’ people instead of seeing them as celebrities.

Contents Page:

I have used paler colours in my contents page. This is because I didn’t want the content of the page to be overpowered by the colours. This will allow the target audience to be able to read the page clearly without any contrasting colours stopping them.

On the contents page I have used two large pieces of text. One is the heading of the page, ”Inside this month...”, and the other is the heading used for the content of the magazine, “Inside this issue:”. By making this text large it will attract the audience to the page and will make them want to read what is on the contents page. Also the font is very similar to the fonts used on the front cover allowing readers to recognise the magazine.

On my contents page I have included a free posters section similar to on the front cover. I included this on my contents page for a similar reason as my front cover; attracting my target audience to buy the magazine.

Contents Page con...

I have used five images of artists on my contents page. I have given them different coloured backgrounds in order to make them look exciting and attractive. The people on the images are doing ‘pop’ poses drawing the reader in and conforming to the pop magazine conventions. The pull quote under the main image will keep reader thinking and will attract them to go and find and read the rest of the article.

The editorial on my contents page is in the top right of my contents page and tells the reader what is in the magazine. By placing it at the top of the page it will be one of the first thing that the reader sees. This will attract the audience to the rest of the content in the magazine. I also started the editorial off with a drop cap which is a convention of a pop magazine. To finish the editorial I have used a signature with my name. By using a different font and ending the signature with a kiss it makes the editorial feel more personal and like the audience can connect with the editor.

Contents Page con...

At the bottom of the contents page I have listed the rest of the articles that I have included within the magazine. I have used the same font for the page numbers as the mast head on the front cover. This will allow the audience to recognise the magazine and will attract them to look at what article is for which page number. I have also varied the colour of the text. This makes the page look a bit more exciting, interesting and attractive for my target audience.

DPS:

I have used an interesting quote on my DPS. This will attract the reader to want to read the rest of the article. Also it will allow them to question the quote; “What was the weirdest thing she have ever seen?”

I have included two different fact items about the artist on my DPS. One is about her music and the other is just personal facts. This will attract the audience as they will want to know when the artist will be doing a lot of promotion and when the reader can get Natasha’s music etc. Also the personal fact file will attract my target audience because they will feel like they can relate to her and see her as a ‘normal’ person.

On my DPS I have used two other images of the artist but have placed them in Polaroid frames. This will attract the audience as Polaroids are very fashionable at the moment and my target audience will be attracted to it. I have also placed text on the Polaroids making it seem like the artist have written on them giving it a candid feel.

DPS con:The layout of the DPS is very clear and organised. This will attract my target audience to my DPS as they will be able to read it clearly. Due to this it would also keep them engaged in the article. Also this is a good amount of text for my target audience as it will keep them interested rather than bore them. By placing the picture on the left page of my DPS it will be the first thing the reader sees when they turn the page. This will attract the audience as they will see the picture alongside the quote line making them want to read the article.

The title and subheading of the article is very simple and will attract my target audience to read the article as it will tell them exactly what they about to read about. Also by adding something unusual like “strange phobias” the target audience will be intrigued and will want to read more.