Putting the Boot to the Tobacco Industry How to Successfully Plan Tobacco Prevention Activities.
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Transcript of Putting the Boot to the Tobacco Industry How to Successfully Plan Tobacco Prevention Activities.
SWAT Structure: The BIG Picture
SWAT Headquarters(OSDH -OTCP)
SWAT Teams Adult
Partners
CX Coordinators
(County)
SWAT Regional
Coordinators
Empower youth to expose
Big Tobacco CX SWATCoordinators
(County)
Priority Areas
• Priority Area I – Eliminate Secondhand Smoke Exposure
• Priority Area II – Prevent Youth Initiation
• Priority Area III – Promote Tobacco Cessation (quit) Services
• Priority Area IV – Reduce Tobacco Industry Influences
• Social Capital Assets
What are Indicators?
• Indicators are a tool to help you focus your tobacco prevention activities and bring change to your community. They are also used to measure your progress for tobacco prevention.
Examples:•24/7
•Earned media that exposes the tobacco industry
•Creating ordinances that mirror state tobacco laws
What are Social Capital Assets (SCA)?
• Social Capital Assets are different because, they reflect participation, support, and empowerment to achieve a common goal in tobacco prevention.
Examples:
• Extent of community activism among youth
•Increase community participation
•Provide training
What Is Project Planning?
Project planning is…• A formal process
• A “futuristic” activity
• Proactive rather than reactive
• Sequential or stepwise
• Collaborative
Project SuccessProjects Succeed because:
•Members have a shared vision
•Members have a shared commitment
•Members receive recognition for their contributions
Project Failure
Projects fail for a number of reasons:
• Lack of coordination• Lack of resources• Poor communication• Inadequate planning• Poor follow up
What is a Planning Tool?
• A BIG picture of planned activities/events throughout the year (October 1, 2008-September 31, 2009)
• Not as specific as an Action Plan
• A map of where you want to go
SWAT Planning Tool for 20O8-2009
Event Name & Indicator or SCA
Target Date
Audience Components Item Cost
Total Cost
3/28/07 • supplies (shoes, tags)•SWAT gear (t-shirts)•School approval•Light refreshments•Tobacco Industry Manipulation Training from Regional Coordinator
•$200
•$1,000
•$100
$ 1,300.00KBD – Project 1200
SCA #3 (Extent of community Activism among youth to support tobacco control)
3/28/07 Students, teachers, parents, comm. members
What is an Action Plan?
• Actions sequenced over time
• Usually involving other team members
• When completed, makes a positive difference in our programs
Action Plan
Task Lead Deadline Status (completed/working)
Get School Approval 1. Tyler 2. Cierra
2/1/09 completed
Gather list of SWAT gear to give to AP/CX
1. Justin2. Shelby
2/18/09 working
Receive Tobacco Industry Training
1. Kristy2. Tanner
2/20/09
Name of Activity/Event: Kick Butts Day – Project 1200
Indicator or SCA: SCA #3 - Extent of community Activism among youth to support tobacco control
Lead: Olustee SWAT Team Leadership
Purpose/Outcome:To expose the tobacco industry with quotes and facts on boots that represent the 1200 people that die every day from tobacco use.
Date and Time: March 28, 2008
Location: Olustee Schools in Olustee, Oklahoma
Training Facilitator/Consultant: Mr. Drury, MSChell Kelly, Linda Carroll
SWAT Planning Tool
for 20O8-2009 Event Name &
Indicator or SCA Target Date
Audience Components Item Cost
Total Cost
•
Action Plan
Task Lead Deadline Status (completed/working)
Name of Activity/Event:
Indicator or SCA:
Lead:
Purpose/Outcome:
Date and Time: Location:
Training Facilitator/Consultant: