Putting the Balanced
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Transcript of Putting the Balanced
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PUTTING THE BALANCED
SCORECARD TO WORK
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What is Balanced Scorecard?
Balanced scorecards is a collection of financial & non-financial
performance measure.
Balanced scorecard is a top-down process driven by the vision,
mission & strategy. Strategy is an organizations plan to look forward.
Illustrates patterns to examine past performance
Measures are chosen to track success
Targets are the level of performance needed
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Vision &
Strategy
Learning &
growth
InternalBusiness
process
Financial
perspective
Customers
Perspective
Balanced Scorecard FrameworkA FRAMEWORK OF BALANCED SCORECARD
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Strategy
Balanced
scorecard
A Good Balanced Scorecard Describes The Organizatinals Strategy
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60%oforganizations
dont link strategy &budgets
85% of management
teams spend less thanone hour per month onstrategy issues
STRATEGY
StrategicLearning Loop
BALANCEDSCORECARD
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Clarify and gain consensus about strategy
Communicate strategy throughout the organization
Align departmental and personal goals to strategy
Link strategic objectives to long term targets and annual
budgets
Perform periodic and systematic strategic reviews
Obtain feedback to learn about and improve strategy
WHAT BSC DO?
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ROCKWATERS STRATEGY AND SCORECARD
VISION: As our customers preferred provider, we shall be the industry leader. This our
mission
Rockwaters wanted to develop long-term partnerships with their suppliers rather than
choose suppliers based on low-price competition.
STRATEGY
Services that surpass needs
customer satisfaction
Quality of employees
Shareholder expectations.
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ROCKWATER STRATEGICOBJECTIVES TRANSLATED INTO TANGIBLE GOALS & OBJECTIVE
FINANCIAL PERSPECTIVE
Return on capital employed
cash flow
project profitability
profit forecast reliability
sales backlog
CUSTOMER PERSPECTIVE
pricing index
customer ranking survey
customer satisfaction index
market share
INTERNAL BUSINESS PERSPECTIVE
Hours with customers on new work
tender success rate
rework
safety incident index
INNOVATION & LEARNING PERSPECTIVE
% Revenues from new services
rate of improvement index
staff attitude survey
revenue per employee
Vision & strategy
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APPLE USES BSC AS A DEVICE TO PLAN A LONG TERM PERFORMANCE
CUSTOMERS SATISFACTION: apple felt it had to go beyond the other customer driven
company & develop its own independent surveys in order
to track its key market segments around the world.
CORE COMPETENCIES: user friendly, powerful software and effective distribution system.
EMPLOYEE COMMITMENT : surveys like how employee understand the companys strategy
MARKET SHARE: sales growth benefit, and also to attract and retain software developers to
apple platform
SHAREHOLDER VALUE : business is organized on a functional basis- sales, product design and
manufacturing. Scorecard helps management to assess these activities
and they can evaluate new business ventures.
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Metrics TemplateWhat information should be on your metrics pages?
Objective:__________________________________________________________________
MeasurementIntent:________________________________________________
MeasurementDefinition/Formula:______________________________________
____________________________________________________________________
Target:___________________________________________________________
Tracking/Reporting Responsibility:_____________________________________
Frequency ofUpdate:________________________________________________
UnitsofMeasure:___________________________________________________
Data elements and SourcesofData:__________________________________________
Progressor Gap Analysis:_____________________________________________
Who is Setsthetargets?____________________________________________
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Thank
You
EFFORT BY:
NIKHIL GUPTA
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