Song: Purple PillsGenre: Hip HopArtist: D12

The lyrics in the song Purple Pills, by the rap group D12, present to the audience imagery of These blue and yellow purple pills. The clean cut of the song is titled Purple Hills, and one of the opening shots of the music video presents the Purple Hills. Not only does it present the Purple Hills, but it also creates the image of the Purple Pills as well. By cutting out the four corners of the image, and making it look circular, one could say the combination of color and editing shows the blue and yellow purple pills described in the original song.

In this video, it is clear that D12 are all considered to be taking the character of the Electronic Shaman. There are very few scenes in the music video where anything is remotely ordinary. In rapping about drug abuse, the rap group show a vast number of hallucinations one might expect to find when on the blue and yellow purple pills. In this shot, we see the whole group is in ordinary color, and the entire background is completely altered to be green. The group is also surrounded by a number of people who look like they would never have anything to do with the rap group. The contrast emphasizes the idea of hallucinations being presented within the video.

In this image we again are presented with the imagery of the Televised Bard/Electronic Shaman. The group are standing on a purple/blue/yellow hill, the very hills described in the video. Although it fits the storyline within the music, there is no world where a purple/blue/yellow hill is ordinary.

In the two images above, we see the difference in attitude, and setting, in clear contrast. The image on the left is taken from the beginning half of the music video, and the image on the right is taken from the final scene in the music video. As the story goes on, the rap group is having a blast in the car while on drugs, and then as they wear off their attitudes change entirely, and the background is far more plain and boring. In using the technique of the Televised Bard, we see the difference in the rap groups atmosphere.