Pure Nectar Cold-Pressed Juice Franchise
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Transcript of Pure Nectar Cold-Pressed Juice Franchise
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Pure Nectar Juice100% Cold-Pressed Juice
Nutritious + Totally natural + Heavenly tasting
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Cold-Pressed juice is the fastest
growing segment in the $3 Billion
juice market
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Dr. Alan Escalona, Founder, Fruit Magic wanted to bring about a healthy lifestyle
“Healthy does not need to be yucky”
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Transformation took place in
2013
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The Reasons Behind Pure Nectar Juice
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Busy lifestyle: Not eating
RIGHT
Increase in chronic
diseases
Toxic Food Supply
We consume 33% of daily
fruits and 27% of vegetables
Rise of the HEALTH AWARE
consumer
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Consume 31% more processed food than fresh food
Consume more packaged foods containing high levels of trans fats, processed sugars and salt
50% of our daily calories are from processed foods-devoid of any nutrients
Industrial farming techniques force faster growing foods, large sized foods causing increased levels of herbicides, pesticides and other chemicals
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1 Billion people
suffer from diabetes
and obesity1 in 6 suffer
from auto immune diseases
Toxic crops linked to
neurological diseases
and cancer
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Today’s consumer is highly aware and
informed of what they eat and drink
Healthy Choices must be
combined with Good Taste
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Health Aware Consumers0%5%
10%15%20%25%30%35%40%45%
Baby Boomers (21%) 1946-1964Millennials (32%) 1982-2000Generation Z (42%) 1995-2016
2015: Nielson Global Health & Wellness Survey of 30,000 consumers in 60 Countries
Health Aware Consumers: % That demand tasty, healthy & clean eating and highly aware of ingredients in what they eat. Willing to pay more.
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JuicingThe process of extracting juice from plant tissue such as fruits
and vegetables
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Eating fruits vs. JuicingJuicing unlocks the nutrients in the
fiber that is missed with just chewing
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Types of Juicing
Centrifugal Force: Spinning blades
cannot extract all nutrients
Cold-Pressed: 14 Tons of pressure
extracts all the nutrients
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The Product: A different type of Juice
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30%
Products Localized
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Farm to Market
for freshness
Example: Lack of
photosynthesis:47% of
nutrients lost in spinach
within 8 daysPenn State University
100% Natural100% Fresh
No additives No
preservatives No processed
sugars
ALL NATURAL INGREDIENTS
Healthy and Delicious
Taste together is possible
Right combination of fruits, vegetables & herbs
Organic sugar cane juice as sweetener
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Attention to High Quality
High quality produce
Ozonizing process to remove all
pesticides and other chemicals
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The Business Model: A different kind of
business
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Production Facility
Wholesale Distributio
n Points
Retail Kiosk
(optional)
Retail E-Commerc
e
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EMPLOYEES: General manager, Sales manager, 7 Production staff, 1 Delivery person
PRODUCTION CAPACITY: 75,000 bottles per month with 1 shift
OPERATING PROFIT POTENTIAL: 35%
100 m2
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Wholesale65% Sales Revenue
SALES MANAGER DRIVEN
DISTRIBUTION POINTS: Place super-cooling refrigerators at 3rd party locations
Chains and Convenience store
Event companies, Catering companies, Hotels
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Retail35% Sales Revenue
MARKETING DRIVEN
E-Commerce: Home & Office Delivery
COMMUNITY EVENTS: Fairs, Conventions, Neighborhood events
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We’re looking for hands-on entrepreneurs who are driven to
succeed and can see possibilities for wholesale and retail distribution in a
huge untapped market to join this elite franchise.
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FINANCIAL REQUIREMENTS Initial Fees to acquire franchise
US$78,000-US$168,000 (Area and population based)
Estimated Investment to open Production Facility US$95,000-$120,000 [Also includes 20 Regular sized super-cooling refrigerators for Distribution Points]
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MONTHLY ON GOING FEES Royalty: 9% of gross sales
SMART Technology Portal access: US $950/month
Marketing Fee: US$250/month
Local Marketing requirement: 4% of gross sales with a minimum of US$1,500/month
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PRE-OPENING SUPPORT Site selection guidance Employee hiring guidance Equipment ordering Management & Sales training 5 days (in
Singapore) Operations training 8 days (on site) Post-opening support 5 days (on site) Launch marketing assistance
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ON-GOING SUPPORT 24/7 access on on-line SMART Learning
Portal Monthly web-based training Help Desk via SMART Technology Portal Monthly sales and operational telephonic
support Quarterly SMART Business Review (on site) On going marketing strategy and collateral
assistance
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SMART Technology PortalOur powerful integrated technology revolving around
the Sales Force platform
Sales Management Customer Relationship Management Accounting system POS system E-Commerce platform Communication platform Help desk
Facilitates efficient operations and a systematic collection of data aggregated in one place
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NEXT STEPS Complete Confidential Profile Receive Letter of Intent Sign Letter of Intent & pay deposit Receive Area Development Franchise
Agreement Sign Agreement and pay balance of fees Begin journey
TIMELINE: 30-45 days
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We look forward to welcoming you as a
PURE NECTAR Franchisee