PUBLISHED BY W EST CHEST ER MA G A Z INE Media 2013
Transcript of PUBLISHED BY W EST CHEST ER MA G A Z INE Media 2013
P U B L I S H E D B Y W E S T C H E S T E R M A G A Z I N E
2 C l i n t o n Ave n u e , R ye , N Y 1 0 5 8 0 9 1 4 . 3 4 5 . 0 6 0 1 we s t c h e s t e r m a g a z i n e • c o m
Print Media kit2013
Published by westchester magazine
10 (thriving, local)
Family Businesses
Boating on the Hudson & Sound
Do You NeeD aN MBa?
Captain LawrenCe
How it Bottles its Success
Dating Your Employeeare you playing with fire?
The elderboom
Turning a Silver Population Into a Gold Mine
Happy HourFabulous Frozen Drinks
tHe FrancHise KingApplebee's Zane Tankel
grEat EscapEsOff-the-Grid Weekends
EilEEn FishErThe Apparel CEO on
Dollars and (Fashion) sense
BusinEss MAkEOvErsWhat happens When
new Owners Take Charge
WHERE THE GROWTH IS
Making Green By Being Greenhow saving Mother Earth is Good for Your Bottom line
Published by westchester magazine
BusinEss OvEr BrEAkFAsT?
Our recommendations
When You need helpniChE COnsulTAnTs22 specialists From hr to Pr
The Entrepreneurs Behind The County’s Biotech Boom
MedMen >
A MARTINELLI HOLDINGS LLC
P U B L I S H E D B Y W E S T C H E S T E R M A G A Z I N E
THE COuNTY’S BuSINESS LIfESTYLE MAGAzINE / PuBLISHED QuARTERLY
P U B L I S H E D B Y W E S T C H E S T E R M A G A Z I N E
2 C l i n t o n Ave n u e , R ye , N Y 1 0 5 8 0 9 1 4 . 3 4 5 . 0 6 0 1 we s t c h e s t e r m a g a z i n e • c o m
editorial l ineup
914INC. is Westchester’s only business lifestyle magazine. With broad appeal, smart writing, and stunning photography and layouts, 914INC. is designed to serve the county’s diverse and wide-ranging business community. from perceptive profiles of CEOs and Board Presidents to in-depth reporting on local business issues and trends to sneak peeks at the latest office gadgets and the best business tips, 914INC. is designed to inform, entertain, and make office life (and, yes, even life after five) more enjoyable.
Women in Business (Women entrepreneurs) • Let’s Celebrate! (Where to Reward/Honor Your
Staff) • Roundtable: Recruiting and Hiring Top Talent
Advertorial Sections: Auto Guide • Commercial Real Estate • Executive Gift Guide • focus on White
Plains Supplement
ad Space Closing: September 27, 2013
Small Business awards • My Mentor and Me • Summer “Off The Grid” Getaways • Top Turnarounds
Advertorial Sections: Education • Marketing Resource Guide • Meeting Planners Guide • focus on
New Rochelle Supplement
ad Space Closing: July 2, 2013
2013 Wunderkinds • 10 Ways to Increase Sales: Top Seller’s Secrets • 100+ Year Old Businesses
Advertorial Sections: Commercial Real Estate • focus on Yonkers Supplement • Professional
Services Guide
ad Space Closing: april 5, 2013
top Commercial real estate Brokers • To Hell and Back: Business Pros Who Succeeded at Working
During Crises at Home • Roundtable: How to Start Your Biz the Right Way
Advertorial Sections: Commercial Lending
ad Space Closing: december 28, 2012
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* Calendar and space close dates subject to change without notice.
Updated 8/30/12
2 C l i n t o n Ave n u e , R ye , N Y 1 0 5 8 0 9 1 4 . 3 4 5 . 0 6 0 1 w e s t c h e s t e r m a g a z i n e • c o m
P U B L I S H E D B Y W E S T C H E S T E R M A G A Z I N E
2 C l i n t o n Ave n u e , R ye , N Y 1 0 5 8 0 9 1 4 . 3 4 5 . 0 6 0 1 we s t c h e s t e r m a g a z i n e • c o m
departments in every issueinC.LinatiOnS
A memo from our Editor
aGenda
Our lively, freewheeling, front-of-book section, featuring:
• Power Points Know what everyone’s gabbing about before
you hit the water cooler: diverse briefings on everything you
need to know about business in Westchester.
• the Corner Office A mover, shaker, a candlestick maker:
profiling Presidents, CEOs, and other VIPs.
• Plugged in Don’t know your iPad from your iSocket? No
worries. We’ll clue you in on the latest high-tech must-haves.
• dressed4Success Whether it’s buttoning down for a board
meeting or loosening up for casual fridays, just follow our
fashion lead.
• My Space Paging all voyeurs! Come snooping with us as we
take a (guided) peek inside some of the most interesting
offices and cubicles throughout Westchester.
• inc.redible indulgences Recommendations on how to
blow that bonus you wish you got last quarter.
HaPPY HOUr
What to imbibe when the clock strikes five.
dOWntiMe
How and where to unwind, cut loose, and spend that other precious
commodity-free time.
iF YOU WOrk in...
Everything you need to know about the town in which you spend the
most waking hours of your life.
tHe BOttOM Line
Breaking down the county business scene by the numbers.
P U B L I S H E D B Y W E S T C H E S T E R M A G A Z I N E
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circulationEach issue has a distribution of 20,000 copies.
targeted distribution:
914INC. is mailed to senior business executives (CEOs, Presidents, Owners, Vice Presidents and Managers/professionals) across a wide range of industries throughout Westchester County, members of the Westchester Business Council and local chambers throughout the region. Additionally, copies are distributed at area hotels,conference centers and the County Airport (Both the Main Terminal and Private Hangars).
914INC. is read by Westchester County’s business leaders —and not only are they responsible for their company’s purchases but they are consumers, too. They are well-educated, high net worth individuals who have the disposable income to indulge their passions for luxury vehicles, higher education, personal travel, fine dining, entertainment, theatre, sporting events and other leisure activities.
events:914INC. is distributed at local shows throughout the year (includes Mega Mixer and annual Women in Business Luncheon).
newsstands:914INC. has prominent distribution at desirable newsstand locations and bookstores in Westchester County, lower fairfield County and New York City.
titleSenior Management 80%
(Chairman, Board Member, CEO, President, CfO, COO, VP, Owner, Partner)
GM, Middle Management, Department Heads 16%
Business Development/Sales Executive 3%
Marketing/Communications Executive 1%
employee SizeLess than 50 86%
250+ 5%
100-249 2%
50-99 3%
NA 4%
industryHealth Services 16%
Retail 12%
Professional Services 9%
(Accountants, Lawyers, Architects, Engineers)
Real Estate/Construction Services 7%
finance/Insurance 5%
Manufacturing 2%
Business Consultants 2%
Adv/Marketing Communications 1%
Technology 1%
Government 1%
Hospitality 1%
Misc. 43%
(Including Wholesale, Consultants, Schools, Credit unions, Recruiters,
Importers, Exporters, etc...)