Public Speaking:

Speech Planning and Analysis

OBJECTIVES

• Identify the four basic variables of speech planning and analysis

• Use situation, purpose, audience, and method to analyze speeches

• Use the terms to further understand speech preparation and delivery

Situation

• The when and where a speech is given• time and place;• looking into what was happening before,

during, after the speech; • the “history” leading up to the speech and the

results that followed it;• contains the problem the speaker is

addressing

Purpose

• The speaker’s intent; • what he or she wants to accomplish with the

audience; • the answer to the question: Why is this

speech being given?

Audience

• People intended to hear the speech and respond to it;

• Sometimes there is an unintended audience

Method

• Any of the choices a speaker makes to adapt the message to the audience

• Includes word choice, gestures, organizational patterns; proof; quotations

Homework for tomorrow:

• Bring in a “cool” print advertisement or write down the link for a commercial (so we can share it with the class).

SPAM ACTIVITY

• Break into groups of 3-5• Develop a short skit in which one character

has to persuade the group members to do something

• Plan the skit using the SPAM model• Following the skit, help the class understand

the methods your character used