Public Relations Could this be the career for you?
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Public Relations Could this be the career for you?
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About Us The Public Relations Student Society of America (PRSSA) is a pre-professional organization for college students interested in public relations and communications.
Transcript of Public Relations Could this be the career for you?
Public Relations Could this be the career for you?
About Us
Laura DaronatsyNational President
Victoria LewisVice President of Advocacy
Josh GordonVice President of Member Services
Heather HarderImmediate Past President
About UsThe Public Relations Student Society of America (PRSSA) is a pre-professional organization for college students interested in public relations and communications.
Laura Daronatsy
Can you please switch out these photos for some that showcase some of our diversity? (Males, different races, etc.) And also ensure that the photos don't cover the text.
About YOU
“PublicRelations”
What do you think it means?
Public Relations, Defined
“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” – PRSA
Do you enjoy….•Writing•Networking•Telling stories•Offering advice•Reading the news•Solving problems•Using social media•Organizing events
• Learning• Public speaking• Building
relationships• Creating• Researching
Six Principles of PR
What does this have to do with public relations?
Six Principles of PR1. All about relationships
Six Principles of PR1. All about relationships2. Deals with facts, not fiction
Six Principles of PR1. All about relationships2. Deals with facts, not fiction3. Connection between organizations and
their publics
Six Principles of PR1. All about relationships2. Deals with facts, not fiction3. Connection between organizations and their
publics4. Uses social sciences
Six Principles of PR1. All about relationships2. Deals with facts, not fiction3. Connection between organizations and their
publics4. Employs social sciences5. Obligation to foresee problems and solve
them when they arise
Six Principles of PR1. All about relationships2. Deals with facts, not fiction3. Connection between organizations and their
publics4. Employs social sciences5. Obligation to foresee problems and solve
them when they arise6. Service-oriented
Six Principles of PRRegardless of your career, will you expect to come into contact with:–Relationships?– Facts?–Communication?– Solving problems?– Service?
Launching Your Career
Want a job in…• Nonprofit• Entertainment• Automotive• Travel/Tourism• Education• Public Affairs• Fashion• Sports• Finance
• Healthcare• Engineering• Technology• Food• Government• Music• Corporate• Agency
Social Media: Do’s and Don’ts
• Don’t post anything you wouldn’t want a boss or teacher to see–Security functions aren’t enough
• Do create a positive personal brand
Start Getting Experience
• You can start determining what you want to do now–Job shadow days–Talk with professionals you know–Volunteer
Join PRSSA!• Berry College• Clark Atlanta University• Columbus State University• Georgia College & State University• Georgia Southern University• Georgia State University• Kennesaw State University• Savannah State University• University of Georgia• University of West Georgia• Valdosta State University
Connect With Our National Committee
Laura DaronatsyNational President@[email protected]
Victoria LewisVice President of Advocacy@[email protected]
Josh GordonVice President of Member Services@[email protected]
Heather HarderImmediate Past President@[email protected]
@PRSSANational PRSSA National @PRSSANational
Questions?Thank You!
