Proposal

I propose I design and produce an Electro/Alternative Music Magazine for students between the ages of 15-22 called “OUTPUT”.

My magazine will represent teenagers as social, creative individuals with strong musical interest.

My magazine will cost £2.49, this is actually lower than my market research suggested I should price it, but it is close and a lower price means more students are likely to buy it.

My project will use the standard conventions of a magazine as I described earlier but will maintain an informal, psychedelic reputation to target the niche market I am aiming for.

I will use a well planned colour scheme and striking images to draw my readers attention.

My magazine will have approximately 30 pages and will be A4 sized.The unique selling point of my magazine will be the psychedelic photography and

detailed band interviews.

Ideas for my layout

I will design a layout bearing all these conventions in mind, however because my genre is Electro/Alternative I want to make my magazine different by using dark images to reflect the mysterious andpsychedelic nature of Alternative and experimental music. The imagesto the right were the two favourites in my survey, I will use these as inspiration for my layout and photo shoot. Both images use dark colours, I like the use of lighting in the top image and will try to use lighting in a similar way. I will experiment with different colour schemes in my layout till I

findone that I think works well and compliments the layout. As I want my magazine to have a darker tone to it, I will probably use a dark background with light text so it stands out. My double page spread will be built on a distance shot of my Models because my market research revealed my audienceappreciate the photography of a magazine.

Ideas for my layout (cover)

My market research revealed that my target audience like band interviews so I am basing the front cover on a photo of a band. Using the favoured images from my survey as inspiration I will use a dark setting, and I will illuminate my models with white light. I also want to bring a bright light into the image somehow, this will make the image more psychedelic and interesting.

I will use light colours for the text so it stands out from the darkened image, the text will not overlap important parts of the image, such as the faces of the models. The text will be short and eye-catching.

I will use a colourful psychedelic font for my masthead, this can then act as a brand name and logo for my magazine.

My cover photo will be a medium close-up of my models, they will each be wearing dark hoodies to darken the figures and is also a stereotype of rebellion.

Ideas for my layout (contents)

For my contents page I will:• Use a similar colour scheme to my cover.• Use small images with text explaining the image.• Group text and images so they do not interfere with each other and so it flows

well.• Give references to page numbers in the text.• Use a copy of the cover of the magazine in the contents layout, this will make my

magazine easier to read.• Highlight text in the contents page that is on the cover of the magazine, this will

help the reader navigate the magazine with greater ease.• Keep the layout as simple as possible, the simpler it is to read, the better it does

it’s job.

Ideas for my layout (Double page)

My double page will be built on a distance shot of my models and an interview with the band will be shaped around them.

My image will be fully dark apart from the illuminated models, my text will be light in colour so I will be sure that no text covers any light part of the image.

My market research revealed that my audience like album reviews as well. I will use a different image from my shoot to make an album cover, place it in my layout and add review beneath it. I will need to make sure this doesn’t blend with the background image, I may put a border round it or something similar so it can be easily distinguished from the rest of the page.

I will also need to design a logo for my band, and incorporate this into the layout as well.

Ideas for my layout

Here is a draft of my front cover, I have decided the magazine will be called “OUTPUT” this is a technical term used by bands and also means the distribution of something (in this case Music).

I will use three models and a single spotlight from above and in front of the models.

Each of my models will wear similar clothes and sunglasses (I explain the sunglasses on the next slide).

I will use the stage area at my school, it has curtains and lights to regulate exactly how I want the light to fall on my models.