Talking about Stuff

My aim is to produce promotional materials for a campaign that aims to get people to talk to each

other about real issues.In an age where it has never been so easy to

communicate with someone thanks to social media, people don’t really talk about real issues and topics.

I am going to use philosophical theories and questions as a starting point for campaign.

Current issues?...

Or Philosophical Questions?

BrianThere is one guy, named Brian. He has no friends, no family

and no future, but is healthy. Then there is 5 other people, who have loving friends and families, and will make something of themselves, but each person needs an organ transplant and

will die without. So is it right to kill Brian in order to save the 5 people who need an organ? If not, why not?

What if, you are 6 other people are kidnapped and taken into a room. The kidnapper says that if you shoot one person, they will set you and the other 6 free. If you do not, they will shoot

5 people but release you and the 1 person left. If you shoot yourself, they will kill everyone.

If in this case you choose to sacrifice one in order to save the 5, why not in the first case?

Finally, you are in the carriage of a runaway train. You see 5 people tied to the track in front of you. You have the option of

sending the train to the left, where one person is tied to the track.

Surely you would send the train to the left, sacrificing the one person in order to save the five.

If so, then why not kill Brian?

Multiple Sclerosis Society

Alison Rowan

Week 1 Research; - Look into awareness campaigns; identify which elements work and which don’t- Send out Questionnaire

Week 2 Research;- Read philosophical text books, develop theories into questions and/or statements.-Collect in questionnaires and use to develop into questions or statements for posters.

-Decide on Current issues or Philosophy

Week 3 - Logo Design for the campaign. - Initial ideas for promotional materials; decide on final materials- develop

Week 4 - Decide on final pieces and designs

Week 5 - Promotional Piece Production

Week 6 Evaluation and Presentation