Promoting Innovation in Communications
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Transcript of Promoting Innovation in Communications
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Qualcomm Confidential & Proprietary Information
Promoting Innovation in Communications
March 10, 2010
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Qualcomm Confidential & Proprietary Information
Discussion Items• Current Environment
– Ecosystem– Operating Systems & Handsets– Air Links– 3G & 4G
• Current and Future Capabilities– Tracking & Locating– Modems– Smart books– Mobile Commerce– Sensors– Femto Cells– Encrypted Voice– Behavioral Pattern Analysis– Display Technology
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Qualcomm Confidential & Proprietary Information
Wireless Ecosystem
Media, Services& Applications
Manufacturers
Web Co’s &e-tailers
Operators
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Multiple Devices Utilizing Wireless
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3 Billion More Cellular Devices than PCs
Source: ITU, Informa, Wireless Intelligence, Instat, IDC
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Enabling Open Application Platforms
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The Future of Mobile OS ????
Nokia’s investing in other OS’s like TrollTech (Qt) and Maemo
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Qualcomm Confidential & Proprietary Information Source: Strategy Analytics – Vendor Share, Global Handset Market Update, Nov’08
LG, 27.5%
Samsung, 17.7%Motorola,
11.0%
Huawei, 3.7%
RIM, 3.2%
Sanyo, 3.2%
Kyocera, 2.6%
Nokia, 3.0%PALM, 1.1%
HTC, 0.6%
UTStarcom, 0.9%
Sony Ericsson,
1.3%Others, 24.0%
Q2’08
Global CDMA Handset Vendor Market Share
LG, 21.6%
Samsung, 20.5%
Motorola, 12.2%
Huawei, 10.4%
RIM, 3.5%
Sanyo, 2.8%
Kyocera, 2.6%
Nokia, 2.6%
PALM, 1.4%
HTC, 1.2%
UTStarcom, 0.9%
Sony Ericsson,
0.5%
Others, 19.8%
Q3’08
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Nokia, 39.3%
Samsung, 17.5%
Sony Ericsson, 8.5%
LG, 7.4%
Sharp, 4.7%Panasonic, 3.6%
HTC, 1.1%Motorola, 2.1%
NEC, 3.0%Sagem, 0.8%
Huawei, 0.0%
RIM, 0.4%Alcatel, 0.2%
PALM, 0.2% BenQ Mobile ( Siemens ),
0.2%
Others, 11.0%
Nokia, 33.7%
Samsung, 18.7%
Sony Ericsson,
11.0%
Apple, 11.0%
LG, 6.1%
Sharp, 3.1%
Panasonic, 2.6%
HTC, 2.6%
Motorola, 2.0%
NEC, 2.0%
Sagem, 0.5%
Huawei, 0.5%
RIM, 0.3%
Alcatel, 0.2% PALM, 0.2%BenQ Mobile (
Siemens ), 0.1%
Others, 5.5%
Source: Strategy Analytics – Vendor Share, Global Handset Market Update, Nov’08
Q2’08 Q3’08
Global WCDMA Handset Vendor Market Share
Note meteoric rise of Apple
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3G Will Drive Mobile Broadband Connections Into the Next Decade
Sources: HSPA Family - Average of Strategy Analytics, Informa, Wireless Intelligence and In-Stat ; EV-DO family - Average of SA, Informa, Wireless Intelligence, In-Stat and Yankee; WiMax – In-stat (Dec08); LTE - Average of Strategy Analytics and In-Stat and TD-SCDMA - Average of Strategy Analytics, Informa, Wireless Intelligence, In-Stat and Yankee
3G will enable 85% of mobile broadband subscriptions in 2013
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Sources: Wireless Intelligence, March 2009; CDG, Global Mobile Suppliers Association: as of March 2009
3G
> 535 Commercial 3G Operators in 152 countries
> 105 EV-DO (> 55 Rev. A) > 275 CDMA2000 1X
> 245 HSDPA (> 65 HSUPA)> 260 WCDMA
Over 210 Million HSPA and EV-DO subscribers
750+ Million 3G subscribers
535 Third Generation Networks
Forecasted to Grow to 1.6B+ 3G Subs. by 2012
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1 Initial commercial peak data rates (20 MHz example based on 2:2 DL/UL partitioning). Standard allows 151/38 Mbps DL/UL in same config.2 TD-SCDMA commercialization is immature relative to WCDMA and has many performance issues (throughput, delay, handover). 3 Multicarrier for TD-SCDMA is part of CCSA standards only NOTE: All speeds are 3G Peak Rates
WCDMAHSPA
Rel-5(HSDPA)
Rel-6(HSUPA)
Rel-7 Rel-8 Rel-9 and beyond
DL: 28 MbpsUL: 11 Mbps
DL: 42 MbpsUL: 11 Mbps
DL: 84 Mbps and beyondUL: 23 Mbps and beyond
2010 2011 201220092008 2013+
DL: 1.8-14.4 MbpsUL: 384 Kbps
DL: 1.8-14.4 MbpsUL: 5.7 Mbps
HSPA+ (HSPA Evolved)
Created 10/13/08
WCDMARel-99 Rel-5
HSDPARel-6HSUPA
Rel-7 Rel-8Rel-9 and beyond
H S P A +
Rel-4
DL: 384 kbpsUL: 384 Kbps
Rel-5
TD-HSDPA3
DL: 2.8 MbpsUL: 384 Kbps
Rel-6
TD-HSUPA3
DL: 2.8 MbpsUL: 2.2 Mbps
Rel-7/8
TD-HSPA+
DL: 8.4 MbpsUL: 5.0 Mbps
Commercialization Timeline
Standards Evolution and Peak Data Rate Comparison
TD-SCDMA2
DL: 3.1 MbpsUL: 1.8 Mbps
DL: 9.3 MbpsUL: 5.4 Mbps
DL: 14.7 MbpsUL: 5.4 Mbps
DL: 32 Mbps UL: 12.4 Mbps
Rel. 0EV-DO
Rev. AEV-DO DO
AdvancedRev. B Phase II
Rev. B Phase I
3GP
P2
3GP
P
3GP
P/
CC
SA
DL: 71 - 143 Mbps7 and beyond8
UL: 37 - 75 Mbps and beyond8
LTE
DL: 2.4 MbpsUL: 153 kbps
TD-LTE
DL: 50 MbpsUL: 25 Mbps1
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Radio Link Improvement is Slowing, What Is Next?
Topology will provide gains beyond technology—LTE Advanced
IS-95 vs. AMPS
LTE versusHSPA+
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Coexistence of Multiple Airlinks
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The Challenges of Topology
Interference
Fairness
User-Deployed Nodes
Operation &
Management
Mixed Networks Impose Challenges
Scalability
Restricted Femto Access
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Fairness Among Users
AdvancedInterferenceManagement
Improved Performance for Advanced Topology Networks with
LTE Advanced
>20 MHz Spectrum Aggregation
Support for
Relays
Note: Most topology enhancement features considered for LTE Rel-10 (LTE Advanced), but some may be introduced in earlier releases e.g., some SON functions in Rel-9.
Plug-and-PlayDeployments
Self-Organizing
Networks
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Capabilities
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AR represents a new UI paradigm for bridging this gap.
Wireless will bridge the Physical to the Digital world.
PHYSICAL WORLD
DIGITAL WORLD
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Increasing Number of Devices Incorporating Location-Based Services Functionality
Sources: A-GPS handsets - ABI Research, Q1 2009
Global Device Forecasts
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Module Examples (A-GPS, Audio, Sensors, etc.)
Qualcomm Confidential & Proprietary Information.
CASTRA
WMD (Wearable Modem Device)
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Gobi supports GPS and major RF bands around the world - in one chipset
RADIO SUPPORT
EV-DO/EV-DO Rev. A 850MHz* √
EV-DO/EV-DO Rev. A 1900 MHz* √
HSDPA/HSUPA 850MHz* √
HSDPA/HSUPA 1900MHz* √
HSDPA/HSUPA 2100MHz* √
GSM/GPRS/EDGE 850MHz √
GSM/GPRS/EDGE 900MHz √
GSM/GPRS/EDGE 1800MHz √
GSM/GPRS/EDGE 1900MHz √
Standalone GPS (Simultaneous) √* With receive diversity
Gobi
One Data Modem – All Major Networks
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Snapdragon : Unleashing 3G Beyond the Handset
• Enables a new class of sleeker, longer lasting, always on and always connected Pocketable and mobile computing devices
• Platform with integrated 1.5GHz CPU, WWAN modem, Applications Processing
• 2G instructions per second CPU,F ull HD video, 12 megapixel camera, integrated GPS, and more…
• Powers computing devices that are smaller, thinner, longer battery life, less expensive than traditional notebooks and mini notebooks:
• Higher end Smartphones, Pocket Computing Devices, Mobile Computing Devices
Snapdragon
1.5 GHz Cores
600 MHz DSP
WWAN Multimedia
GPS Graphics
Full HD Video LCDController
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Mobile Commerce
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Wireless Mobile Sensors & Biosensors
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Femtocells: Improved User Experience in Indoor Environments
Low cost solution to increase indoor coverage
Co-channels deployment to macro network
Macro network capacity offload and user experience improvement
ADDRESSES SYSTEM ENGINEERING CHALLENGES TO FORGE WIDESPREAD
DEPLOYMENT OF 3G FEMTOCELLS
Interference Management
Improved Femto
DiscoveryMobility
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Encryption
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Xiam: Content Discovery & Personalized Recommendations
Vast range of offers and services …
Personal offersfor each user
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Mirasol Display Technology