ProMexico: Negocios Magazine: New Gold Celebrates Mexican Bonanza
ProMexico: Negocios Magazine: Green Solutions
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18 Negocios T o support its actions to mitigate climate change, in conjunction with the private sector, Mexi- can federal government organ- ized the 2011 Green Solutions expo in Mexico City, to encourage dialogue and promote business, investment and tech- nological initiatives that help mitigate climate change. More than 250 officials from three levels of government participated in Green Solu- tions 2011. In addition, the event received the visit and participation of close to four thousand people, among which were 750 presidents, vice presidents and general di- rectors of various companies. The forum, which included a technology showcase with more than 132 exhibition spaces, welcomed the participation of 115 companies from 10 countries and 12 Mexi- can states as well as eight education institu- tions and seven financial institutions. Companies like CocaCola-Femsa, Sie- mens, Toshiba and FedEx shared the ac- tions they have taken to fight climate change, the best practices they have imple- mented, the products and solutions they have developed and their experience with projects to reduce electricity consumption. Numerous strategic partners were also involved in the event, such as Tecnológico de Monterrey (ITESM), GreenMomentum, Green Solutions, Green Dialogue PHOTOS COURTESY OF GREEN SOLUTIONS the Mexican Association for Private Capital (AMEXCAP), American Chamber of Com- merce (AMCHAM), New Ventures, World Bank, Business for the Environment (B4E) and Reforestemos México. During Green Solutions 2011, 35 round tables and analysis and discussion work- shops were held to exchange views on envi- ronmental topics, such as: Energy Efficien- cy as a Tool for Innovation; Sustainability as an Essential Action for the Future of Valua- ble Brands; Negotiations of Climate Change; Opportunities and Challenges for Durban; Green Business Summit: Agreement for a Sustainable Mexico; B20 Green Agenda: From Cannes to Mexico; Large Companies as Sustainability Leaders, among others. Havas Media picked up on Green Solu- tions 2011 as the perfect platform for divulg- ing the results of its “Meaningful Brands for a Sustainable Future” study, which meas- ures the perceived impact of brands on our personal and collective wellbeing, while automobile lovers were treated to a Green Autoshow showcasing the industry’s latest sustainable technologies. n 35 ROUND TABLES AND ANALYSIS AND DISCUSSION WORKSHOPS WERE HELD TO EXCHANGE VIEWS ON ENVIRONMENTAL TOPICS.
description
Green Solutions -- a forum for thoughts, new ideas and action revolving around climate change, hosted in Mexico City, Mexico.
Transcript of ProMexico: Negocios Magazine: Green Solutions
18 Negocios
T o support its actions to mitigate climate change, in conjunction with the private sector, Mexi-can federal government organ-ized the 2011 Green Solutions
expo in Mexico City, to encourage dialogue and promote business, investment and tech-nological initiatives that help mitigate climate change.
More than 250 officials from three levels of government participated in Green Solu-tions 2011. In addition, the event received the visit and participation of close to four thousand people, among which were 750 presidents, vice presidents and general di-rectors of various companies.
The forum, which included a technology showcase with more than 132 exhibition spaces, welcomed the participation of 115 companies from 10 countries and 12 Mexi-can states as well as eight education institu-tions and seven financial institutions.
Companies like CocaCola-Femsa, Sie-mens, Toshiba and FedEx shared the ac-tions they have taken to fight climate change, the best practices they have imple-mented, the products and solutions they have developed and their experience with projects to reduce electricity consumption.
Numerous strategic partners were also involved in the event, such as Tecnológico de Monterrey (ITESM), GreenMomentum,
Green Solutions,Green Dialogue
Photos courtesy of green solutions
the Mexican Association for Private Capital (AMExCAP), American Chamber of Com-merce (AMCHAM), New Ventures, World Bank, Business for the Environment (B4E) and Reforestemos México.
During Green Solutions 2011, 35 round tables and analysis and discussion work-shops were held to exchange views on envi-ronmental topics, such as: Energy Efficien-cy as a Tool for Innovation; Sustainability as an Essential Action for the Future of Valua-ble Brands; Negotiations of Climate Change; Opportunities and Challenges for Durban; Green Business Summit: Agreement for a Sustainable Mexico; B20 Green Agenda: From Cannes to Mexico; Large Companies as Sustainability Leaders, among others.
Havas Media picked up on Green Solu-tions 2011 as the perfect platform for divulg-ing the results of its “Meaningful Brands for a Sustainable Future” study, which meas-ures the perceived impact of brands on our personal and collective wellbeing, while automobile lovers were treated to a Green Autoshow showcasing the industry’s latest sustainable technologies. n
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