Promart corp ppt feb 2013 changes made

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Transcript of Promart corp ppt feb 2013 changes made

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Indians understand Savings like none other

The Bargaining Indian is

anywhere, everywhere

Indians

Discounts

A retail opportunity to

cater to this unique Indian

DNA

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A multi-brand, multi-location discount chain and value format.

National labels will be sold to target the discerning, brand conscious young buyers.

Discounts range between 25% to a whopping 60%.

Fully air conditioned shopping environment and an international, rejuvenating ambience spaced in a 1000 to 5000 sq. feet carpet area.

Located at prominent malls, high streets and strategically selected stores.

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Most preferred fashion destination across all 1 lac+ population towns in India.

Celebrate brands at surprising prices 365 days in clothing, footwear and accessories in all towns.

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Propels the growth of Promart with his astute eye over financial management as well as the immense experience of successfully running various businesses such as steel, coal mining, textiles, insurance and infrastructure.

Ashish Garg, Managing Director Money Man, Mind behind Promart.

36 year old dynamic, young entrepreneur.

Also, actively involved in the business of Apple Group of Companies.

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Punit Agarwal – Director & Chief Executive Officer

Captain of Logistics & Inventory.

In a mere Ten years, Punit Agarwal’s visionary foresight and the sheer will to achieve has led him to conquer the many milestones in his early 30’s.

Also, New Markets Identifier.

Moving away from his family business, he founded VEMB Lifestyle Pvt. Ltd. as an independent business entity, which is now a diversified group engaged in various opportunities in lifestyle.

Heart behind Promart.

Leads by example.

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INDIAN RETAIL INDUSTRY 12,000,00 CRORES 100%

Organized Retail Footwear, Clothing, Accessories

55,000 Cr 26,400 Cr

4.5% 48%

Source India Retail Report, 2007

According to Consultants McKinsey & Co. research shows that almost 40% of branded goods are sold at a discounted rate (below MRP).

Rs. 11,880 cores pegged as market potential in this segment as on

2006 and only growing.

Indian retail industry is 5th largest in the world.

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Rising consumer incomes & lifestyles

Real estate developments

Better sourcing options

Favorable demographics

Easy financing

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Organized retail will get a significant hike.

Shopping will be a year round activity.

Indian consumer will be pampered with the choicest brands.

Educated consumer (on styles, fits, price, brands) is a more demanding consumer.

Customer service will improve and customer will expect a superior retail experience.

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Large and growing middle class

Median age of the Indian Consumer is 24

Easy availability of cheap credit

Aspirational Lifestyle

Brand Conscious

Wants great value for money (premium brands for less)

Wants a quality shopping experience

High exposure to advertisements – offers, styles, brands etc

Celebrates success at all moments/occasions etc

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Promart currently has 39 company-owned stores and 6 franchisee stores, all together occupying 88630 sq. feet of retail space and 1 SIS Store occupying 840 sq.ft.

Central distribution centre at Bhiwandi occupies a massive 20,000 sq. feet

Target is to open 100 company-owned stores by April 2013 and 50 franchisee stores

Zone-wise expansion will start with west, north, south & east

Expansion to cover Tier 2,3,4,5 & 6 cities

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Promart will source last season’s stock from national labels

Gaps in Fashion and Trends filled with in-house labels

Sent to central distribution center

Will be made available to company and franchisee owned stores

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STR

ENG

THS

365 days discount

National brands and international labels

Mass customer base

Minimum 25% discount

WEA

KN

ESS Competition from local brands

Tailor made clothing

In-house label to fill in missing gaps and trends

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THR

EATS

Increase in government taxes

Brand factory outlets

Other large format stores

OP

PO

RTU

NIT

IES New brands will be regularly added to current portfolio

Tie up with brands to sell their last season’s stock

Multiple outlets per city

Large population with increasing disposable incomes

Growing demands for branded merchandise

FDI opportunity

1 lac+ population town

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The Promart Team is a thriving bunch of

talented individuals driven to create a world-class retail

experience for the new Indian consumer.

The team is centralized at the

Mumbai and Noida office and will soon expand into a zone

based set up.

The present team strength is of 80

people and is quickly growing to

meet with the challenging milestones.

The average age of the team is 30

years.

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Facilitate buying of brands that have a good market share in that zone.

Better media rates

Smoother execution of schemes or offers

Better understanding of the zone

Decentralize decision making

Better communication to customers

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X-Fit

Clifton DJ

Wrangler

Leonidas

Arrow Sport

Lee All Season

Louis Philippe

Stride

Arrow

Buruburu

Riot

Irony Agamic/Poe

Our Other Brands!

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Our Other Brands!

Deal

Lee Riot

Lesley

Clifton

Trendy World Provogue

Wrangler

Plus Trends

Sepia

Teej

109F

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Ethnic, Formals and Indo Western for Women

Formals for Men T-Shirt for Men

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Rajkot

Ahmedabad

More Megastore, Baroda

7 Seas Mall, Baroda

Vapi

Aurangabad

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Sandesh, Feb 2012

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Vadodara Samachar, Feb, 2012

Rajasthan Patrika, Feb 2012

Gujarat Today, Feb 2012

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Financial Chronicle, March 2012

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Snap Deal

Gujarat Prabha, May 2012

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PROMART – Zone

Z1 – West Gujarat, Maharashtra, MP, Goa

Z2 – North Rajasthan, Delhi, J&K, Haryana, Punjab,

Himachal, UP, Uttarkhand

Z3 – South AP, Tamil Nadu, Kerala, Karnataka

Z4 – East Bihar, Chhattisgarh, Jharkhand, West Bengal,

Orissa, Sikkim, Eastern India

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Promart offers franchisee & master franchisee opportunities across India

1. No deposit

2. Attractive margin up to 40%.

3. Minimum one ad/hoarding during launch

4. GR 10% of purchase twice in a year.

5. Approx 700 sq ft area.

6. Price de-regulation – facility: 2 months.

7. First right or refusal on stocks at DC.

8. Franchisee fee Rs 21000/only.

9. Franchisee investment on interiors 800-900 sq.ft.

10. Marketing support.

11. Fixture sourcing/Installation.

12. Outright stock purchase.

13. Investment in stock 1500 sq ft.

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Regd. Office: Promart Retail India Pvt. Ltd. 3rd Floor, 'B' wing Sunteck Centre, Subhash Road, Vile Parle (E), Mumbai: 400 057, Maharashtra. Tel: +91-22-40350707 Fax: +91-22-40350702

TOLL FREE NO.: 1800-103-0600

Corporate Office: Promart Retail India Pvt. Ltd.

B-16, Sector 2, Noida,

UP.