Project SpecificationCourse BTEC LEVEL 2 DIPLOMA IN MEDIA PRODUCTION

Project Number &Title 2: E.W.ALearning Event/s Expert student workshops, educational

Start Date 31st October 2011 Interim Feedback Date/s

21st November 2011 End Date 07th December 2011

Unit 10 Animation TechniquesStaff Involved Tutor: Nina Clutton Rachel Matthews Learning Mentor: Mark Waites Learning Coach: Charles Rawnsley

What you will be doing

You have formed a small production crew and will be working with artists to create a 40 second piece of experimental animation that will be screened to a live audience at the C.F.A. Groups will be no larger than 4 people and will contain a mix of Art & Design and media students. You must develop an experimental approach to animation that fuses the use of contemporary digital video production techniques, mark making and concept materials. You will have the option of submitting your completed animation for an animation competition of your choice. You will also have the opportunity to complete work on a student services theme.

Learning Event/s What types of learning opportunity will be available within this project?

Possible Evidence Assessment Criteria

Visit to animation exhibitionCompetition launch

Week 1- (1 day)Mandatory: Project launch competition choice, expert student animation workshop, expert student Art & Design mark making & drawing techniques workshop, Optional:student services collaboration , cross-college eventsLearner led:Group meetings, allocate roles and responsibilities, initial response to brief

Photo journal Mind map Meeting minutesNotes SketchesHandout of animation techniquesAnimations Drawings

Unit 10P1,M1, D1

Week 2 (1 day)Mandatory:Industry specialist animator creative ideas workshopOptional:student services collaboration , cross-college events

Learner led:Creative thinking, planning, pre-production templates used and understood, researching other products, idea generation, initial audience research

Mind maps, sketches, photo journal, drawings, storyboards, mood boards

Unit 10P1,M1, D1P2, M2, D2

Animation Workshops, Week 3 (1 day)Mandatory:Planning, ideas and preparation workshop. All pre-production to be signed off by tutors.(pre-production = planning, research, audience research, paperwork, drafts, location bookings)optional:extra experimental sessions, working with unusual materials

Learner Lead:Animation research and analysis, sketching, planning meeting,Planning & ideas workshop, pre-production completed

Production schedule, shot-list, storyboard, soundtrack list, script, minutes from meeting, client brief, mind-map, analysis framework and notes, video clips diary with commentary , drafts, sketches, production logs, production notes, research notes, production paperwork

Unit 10P1,M1, D1P2, M2, D2

Production stage Week 4 (2 – days + home based prep)Learner led:Filming on location Filming in the studioRecording audio in the studio & on location

Call sheets, action plans, production log, photo journal, footage, audio files

Unit 10P3, M3, D3

Post-production Week 5 (2 days)Learner led:Editing image and audio, applying post-production techniquesOptional:Editing techniques re-cap podcast from workshop

Rough cut, screen dumps, editors log, 40 second animation

Unit 10P3, M3, D3

E.W.A

Week 6 (1 session)Learner Lead:Submit animation for competitionScreening finished product Audience feedback and evaluation

Edit of final product, relevant post-production paperwork ,editing choices lists, screen dumps, editors notes , post-production video log

Unit 10P4, M4, D4

Assessment/ Grading Criteria CoveredUnit 10 Animation techniques Complete WT DateCriteria Criteria Detail

P1 Outline techniques employed in animationP2 Present an idea for an animation sequence[CT]P3 Use animation techniques to create an animation sequence that partially realises intentions

[SM]P4 Review strengths and weaknesses of own animation production work. [RL]

M1 Describe techniques employed in animation with some detail and with reference to appropriateillustrative examples

M2 Present a developed idea for an animation sequenceM3 Use animation techniques competently to create an animation sequence that mainly realises intentionsM4 Describe strengths and weaknesses of own animation production work with some detail and with

reference to appropriate illustrative examples.

D1 Evaluate techniques employed in animation with reference to precise and detailed illustrative examplesD2 Present an imaginative idea for an animation sequenceD3 Use animation techniques skilfully to create an animation sequence that clearly realises

intentionsD4 Evaluate strengths and weaknesses of own animation production work with reference to precise and

detailed illustrative examples.

How will this Learning Event help you to develop?

It is important that you reflect on these six categories in terms of your personal development and record in your eILP how these areas have been developed during the event. Below, are examples of potential areas where development can take place.Independent Enquirers Will have the opportunity to research different animation techniques and question their suitability for proposed responses

to the briefCreative Thinkers Will have the opportunity to develop ideas for a creative project including choices for animation technique, material to use,

sound and creative editingReflective Learners Will be able to reflect on the success of their project during the screening for the public

Team Workers Will be working as part of production team throughout the project and during the workshops, making group decisions, allocating tasks to individuals and fulfilling their given role within that group

Self-Managers Will be responsible for organising times for briefings, meeting with their group, shooting on locations, organising materials and producing and following a production schedule

Effective Participators Will be taking part in a series of technical workshops that will develop the required skills for the project that follows

What wider outcomes might be achieved by participating in this Project?Equality and Diversity

Animators studied/ exemplar materials will be taken from a diverse cultural background

Every Learner Matters

Students will have the opportunity to work with student services on a theme that includes a topic from the every learner mattersagenda

Functional Skills Development

Communicating with specialists, using ICT and technology, creative writing

Sustainability Resources will be made available online to cut back on paper and printing costs