A Seminar on

iPhone 4S - SIRI

Submitted for partial fulfillment of award of

BACHELORS OF TECHNOLOGY

degree

In

(Electronics & communication Engineering)

By

SOURABH SUMAN

Roll No. 0913313109 (BC)

Submitted To

Ms. Jayeeta Biswas

Sr. Lecturer, ECE

NOIDA INSTITUTE OF ENGINEERING & TECHNOLOGY, GREATER NOIDA, INDIA

APRIL, 2012

ACKNOWLEDGEMENT

The satisfaction that accompanies that the successful completion of any task would be

incomplete without the mention of people whose ceaseless cooperation made it possible,

whose constant guidance and encouragement crown all efforts with success.

I am grateful to our project guide Ms Jayeeta Biswas for the guidance, inspiration and

constructive suggestions that helpful us in the preparation of this project.

Sourabh Suman

CERTIFICATE

This is to certify that the Project Work titled iPhone(4S)-SIRI” is a submitted by Sourabh

Suman pursuing B.Tech from NIET , Greater Noida under the guidance of supervised faculty

. This project work is original and not submitted earlier.

Ms. Jayeeta Biswas

ABSTRACT

The iPhone is a line of smartphones designed and marketed by Apple Inc.The first

iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on

June 29, 2007. The 5th generation iPhone, the iPhone 4S, was announced on October 4, 2011

and released 10 days later.

The iPhone 4S added a higher resolution camera (8 megapixel) with 1080p video

recording, face detection, and video stabilization, a faster, dual core processor,

support for both GSM/UMTS and CDMA on one chip, GLONASS support and

a natural language voice control system called Siri. It is available in 16 GB and 32

GB, as well as a new 64 GB capacity. In the United States, it was announced that

two new carriers, Sprint and C Spire, would begin carrying the iPhone 4 and iPhone

4S in October and November 2011, respectively.

Siri is an intelligent personal assistant is a mobile software agent that can perform

tasks, or services, for an individual based on user input, location awareness, and the

ability to access information from a variety of online sources (such as weather or

traffic conditions, news, stock prices, user schedules, retail prices, etc.).

Siri (Speech Interpretation and Recognition Interface) was originally introduced as an iOS

application by a Siri Inc. Siri Inc. was acquired by Apple on April 28, 2010. Siri Inc. had

announced that their software would be available for BlackBerry and for Android-powered

phones, but all development efforts for non-Apple platforms were cancelled after the

acquisition by Apple.

Siri is now an integral part of iOS 5, and available only on the iPhone 4S, launched on

October 4, 2011. Despite this, hackers were able to adapt Siri in prior iPhones. On November

8, 2011, Apple publicly announced that it had no plans to support Siri on any of its older

devices.

CONTENT

INTRODUCTION

DARPA involvement

iPhone application

iOS Integration

RESEARCH AND DEVELOPMENT

LIMITATIONS

Geographic limitations

In popular culture

REFERENCES

INTRODUCTION

Siri (Speech Interpretation and Recognition Interface)  is an intelligent personal

assistant and knowledge navigator which works as an application for Apple's iOS. The

application uses a natural language user interface to answer questions, make

recommendations, and perform actions by delegating requests to a set of web services. Apple

claims that the software adapts to the user's individual preferences over time and personalizes

results, and performing tasks such as finding recommendations for nearby restaurants, or

getting directions.

Siri Inc. was founded in 2007 by Dag Kittlaus (CEO), Adam Cheyer (VP Engineering), and

Tom Gruber (CTO/VP Design), together with Norman Winarsky from SRI International's

venture group. On October 13, 2008, Siri announced it had raised an $8.5 million Series A

financing round, led by Menlo Ventures and Morgenthaler Ventures.In November 2009, Siri

raised a $15.5 million Series B financing round from the same investors as in their previous

round, but led by Hong-Kong billionaire Li Ka-shing.Dag Kittlaus left his position as CEO of

Siri at Apple after the launch of the iPhone 4S.

DARPA involvement

With Siri, Apple is using the results of over 40 years of research funded by DARPA via SRI

International's Artificial Intelligence Center through the Personalized Assistant that Learns

Program and Cognitive Agent that Learns and Organizes Program CALO.

This includes the combined work from research teams from Carnegie Mellon University,

the University of Massachusetts, the University of Rochester, the Institute for Human and

Machine Cognition, Oregon State University, the University of Southern California,

and Stanford University. This technology has come a long way with dialog and natural

language understanding, machine learning, evidential and probabilistic

reasoning, ontology and knowledge representation, planning, reasoning and service

delegation.

iPhone application

Siri was launched first as an application available on Apple's App Store in the US. It

integrated with services such as OpenTable, Google Maps,MovieTickets

and TaxiMagic Using voice recognition technology from Nuance and their service partners,

users could make reservations at specific restaurants, buy movie tickets or get a cab by

dictating instructions in natural language to Siri. Siri was acquired by Apple on April 28,

2010 and the original application ceased to function on October 15, 2011.

iOS integration

On October 4, 2011, Apple introduced the iPhone 4S with their implementation of Siri. The

new version of Siri is integrated into iOS, and offers conversational interaction with many

applications, including reminders, weather, stocks, messaging, email, calendar, contacts,

notes, music, clocks, web browser, Wolfram Alpha, and maps. Currently, Siri only supports

English (US, UK, Australian), German, French, and Japanese, and has limited functionality

outside the US.]

After announcing that Siri is included with the iPhone 4S, Apple removed the existing Siri

app (which ran on all iPhone models) from the App Store.

Independent developers claim that they have ported Siri into the iPhone 4. However, some

news sites suggest that the videos posted by the developers as "proof" only show the user

interface of the Siri software, and not the voice commands, implying that developers haven't

been able to port the application with full functionality. However, new reports from January

2012 suggest that independent developers have succeeded in porting Siri into the iPhone

4, iPod Touch, and iPad. i4Siri.com, a United States based team, have demonstrated Siri

working as intended on the iPhone 4, iPod Touch, and iPad, communicating without the

Apple servers.

In later January 2012, independent developers have successfully created and distributed a

legal port of Siri to older devices that are not authorized to use it by Apple. The port,

however, requires you have special authorization keys from another iPhone 4S, and that this

authorization be exploited in the form of a proxy server.

Research and development

Siri is a spin-out from the SRI International Artificial Intelligence Center, and is an offshoot

of the DARPA-funded CALO project.

Siri's primary technical areas focus on a Conversational Interface, Personal Context

Awareness, and Service Delegation.

Siri's speech recognition engine is thought to be provided by Nuance Communications, a

speech technology company, although this has not been officially acknowledged by either

Apple or Nuance.

The United Kingdom male voice is called "Daniel" and is voiced by Jon Briggs, a former

technology journalist. The voice was recorded for Scansoft, who merged with Nuance

Communications, a company that is thought to be working on Siri with Apple.

The original Siri application relied upon a number of partners, including:

OpenTable , Gayot, CitySearch, BooRah, Yelp, Yahoo Local, Reserve Travel, Local

eze for restaurant and business questions and actions;

Eventful , StubHub, and LiveKick for events and concert information;

Movie Tickets , Rotten Tomatoes, and the New York Times for movie information and

reviews;

Bing Answers  and Wolfram Alpha for factual question answering;[31]

Bing , Yahoo, and Google for web search.

The sources in Apple's implementation of Siri differ from the original iPhone application. It

integrates with default iOS functionality, such as contacts, calendars and text messages. It

also supports search from Google, Bing, Yahoo, Wolfram Alpha and Wikipedia. Siri also

works with Google Maps and Yelp! Search in the United States only.

LIMITATIONS

Siri offers humorous answers to questions that do not have a practical answer.

Siri was met with a very positive reaction for its ease of use and practicality, as well as its

apparent "personality". Google’s executive chairman and former chief, Eric Schmidt, has

conceded that Siri could pose a "competitive threat" to the company’s core search

business. Google generates a large portion of its revenue from clickable ad links returned in

the context of searches. The threat comes from the fact that Siri is a non-visual medium,

therefore not affording users with the opportunity to be exposed to the clickable ad links.

Writing in The Guardian, journalist Charlie Brooker described Siri's tone as "servile" while

also noting that it worked "annoyingly well."

However, Siri was criticized by organizations such as the American Civil Liberties

Union and NARAL Pro-Choice America after users found that it would not provide

information about the location of birth control or abortion providers, sometimes directing

users to anti-abortion crisis pregnancy centers instead. Apple responded that this was a glitch

which would be fixed in the final version. It was suggested that abortion providers could not

be found in a Siri search because they did not use "abortion" in their descriptions. At the time

the controversy arose, Siri would suggest locations to buy illegal drugs, hire a prostitute, or

dump a corpse, but not find birth control or abortion services. Apple responded that this

behavior is not intentional and will improve as the product moves from beta to final product.

Siri has not been well received by some English speakers with distinctive accents,

including Scottish and Americans from Boston or the South. Apple's Siri FAQ states that, "as

more people use Siri and it’s exposed to more variations of a language, its overall recognition

of dialects and accents will continue to improve, and Siri will work even better."

Despite many functions still requiring the use of the touchscreen, the National Federation of

the Blind describes the iPhone as "the only fully accessible handset that a blind person can

buy".

Geographic limitations

As of January 2012, Siri's functionality is limited in most countries, with maps and local

search with Yelp only being available within the United States. For example, asking Siri in

the United Kingdom to list local businesses, to navigate somewhere, or to give traffic

information, elicits the reply "I can only look for businesses, maps and traffic in the United

States, and when you're using U.S. English. Sorry about that." Apple intends to add support

for additional languages in 2012, including Japanese, Chinese, Korean, Italian and Spanish.

In popular culture

In the episode "The Beta Test Initiation" of The Big Bang Theory, Raj buys an iPhone 4S,

and his relationship with Siri culminates with him, in a dream sequence, taking flowers to the

"Office of Siri", where he meets the beautiful woman "behind the interface" (only to have his

selective mutism keep him from speaking with her, which causes him to awake from the

dream).

YouTube celebrities Smosh have also made a video titled "Siri Tried to Kill Me!", in which

Siri appears to gain a mind of its own after the iPhone 4S is thrown and hits a wall. It then

proceeds to try and kill them.

In January 2012, The Flaming Lips released a track entitled 'Now I Understand', based on

technical difficulties with Siri, as the electronic voice repeats "Wayne, I don't understand."

REFERENCES

WWW.WIKIPEDIA.ORG

WWW.APPLE.COM