ProfessionalsP r o f e s s i o n a l s S e l l i n g t o P r o f e s s i o n a l s

4400 East Hwy 30 n P.O. Box 6006Kearney, NE 68848-6006

PH: 800-887-8836 n FAX: 800-210-6906Internet: www.hastingsfilter.com

www.hastingsfilter.com

Mat

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ProfessionalsSelling toProfessionals

UncompromisingQuality

ComprehensiveNetworking

PerformanceMarketing

CommittedPartnership

PerformanceW h e n P e r f o r m a n c e M a t t e r s

F700 (R 12/99) © 1999 Hastings Premium Filters Printed in U.S.A.

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beginningSince the beginning in 1944, Hastings Premium Filters has been selling

premium automotive and commercial filters to you the professionals —

professionals who recognize the uncompromising quality and superior

value that make Hastings different from any other filter line.

CLARCOR professionalsIn 1995, Hastings Premium Filters became part of the

CLARCOR group — owner of such respected

companies as Baldwin Filters, Airguard Industries,

Clark Filters and United Air Specialists.

As a part of CLARCOR, Hastings enjoys the benefits of

one of the world’s leading players in the filtration

industry. Association with these companies allows

Hastings to share in the latest new ideas and new

technologies in filtration. The experience and strength

of CLARCOR is a major factor in the continued success

of Hastings Filters.

Hastings professionalsAt Hastings, a group of filtration professionals has

been assembled — from research and development,

to production line assembly, to customer service —

who work together as a team to deliver a filtration

product line that continues to earn the customers’

trust and satisfaction.

ProfessionalsP r o f e s s i o n a l s S e l l i n g t o P r o f e s s i o n a l s

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researchThe core of Hastings rests in the multi-million dollar technical center

dedicated to research, development, training, and testing of everything

from raw materials to finished products. Hastings’ strict testing

standards insure that all filters meet or exceed OEM specifications.

manufacturingHastings Filters is constantly looking at new technology

to improve the way filters are produced. Through a

vertically integrated manufacturing process, filters are

made with increased speed, accuracy and efficiency,

while providing maximum control over quality.

quality materialsQuality filters start with quality materials. Tests show

Hastings filters beat the competitors in higher

efficiency and contaminant holding capacity.

Because of uncompromising standards towards filter

construction, Hastings’ full line of both automotive and

commercial filters outperforms the competition.

total qualityThe pract ice of Tota l Qua l i ty Management

and Qual i ty Contro l Systems is evident

throughout the entire Hastings organization. The

result being that problems are eliminated before

they occur, insuring maximum control and

consistent quality.

Hastings ISO 9001 certification is another insurance

of strict manufacturing control standards. All of this

adds up to Hastings continuing to earn preferred

supplier status.

finished productsThe result — high performance products, with a

consistent quality, that meet or exceed OEM

specifications.

‚ automotive

Hastings Use of Ultracork

for transmission filters over

rubber, insures a durable

gasket and easy installation.

Hastings Fuel/Water Separators’all-metal, self-venting drains are

more resistant to road-hazard

damage, while the the “no-bowl”

design does away with cracking,

clouding and crazing due to

chemical attacks, unlike other OEM

Fuel/Water Separators with plastic

bowls.

Hastings Automotive Lube Filters

feature coil springs, louvered

centertubes, all-metal endcaps and

cellulose media.

‚ commercial

Hastings Extreme Service LubeFilters provide improved engineprotection throughout extended oildrain intervals, high idle time, andharsh operating conditions. Thesefilters utilize cellulose mediablended with glass and polyesterfiber, compared to lube filters whichonly use synthetic or glass media.

The full-flow by-passtechnology of the LF448offers up to 43% more full-flowsurface for greater contaminantholding capacity.

The unique design of theHastings Radial Seal Airfilters offers improvedstrength and ease of serviceover the OEM design.

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catalog/technical supportService does not end with the sale. The Hastings

Catalog/Technical Hotline group provides toll-free

support to customers regarding part number

interchanges, product applications and specifications,

and technical inquiries, as well as answers to any

questions concerning the latest industry

advancements.

catalog researchHastings’ industry leading Catalog Department

continually researches new filter application and

cross-reference information. Through electronic

catalog and internet access, up-to-date information

can be provided on new products as they become

available.

customer serviceCustomer Service Representatives are professionals

who know their customers and are available to

handle order requests, provide inventory updates and

answer any order processing questions.

service engineeringProduct satisfaction is important to the Hastings

team. A Service Engineering staff is available to

assist customers in resolving any problems

concerning Hastings products, or with any

warranty issues.

superior coverageHastings delivers a superior line of filter coverage, including air, oil,

fuel, hydraulic, coolant, transmission and crankcase breathers. With

over 3,500 automotive, as well as commercial SKUs, Hastings can meet

the demands for fast, efficient coverage.

network distributionFrom the modern manufacturing and warehousing

facilities (Kearney, NE; Gothenburg, NE; and Yankton,

SD), Hastings filters are expediently distributed and

delivered across the country and internationally. A

brand new 25,000 sq. ft., state-of-the-art warehouse

facility is dedicated to providing the most modern

technology available to meet all customers’ needs.

field presenceA Field Sales Force is trained to become not only

product experts, but industry problem solvers. With a

network of professional district and regional sales

managers, customers are better served.

Hastings offers valuable sales support to the

individual customer through informational sales aids,

product literature and incentive programs aimed at

helping build preference for the Hastings brand.

ComprehensiveC o m p r e h e n s i v e N e t w o r k i n g

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building the brandHastings is committed to increasing brand awareness

through public relations, product literature, NASCAR

sponsorships and promotions.

‚ Public relations are utilized through national and

regional advertising to provide ample press

coverage on the latest Hastings products.

‚ Hastings’ Proof Source Sheets series is just one

example of how specific products and their

unique design features are showcased, along with

comparative test data, to build brand awareness.

‚ Exciting Point of Purchase materials, such as

the series highlighting both our NASCAR Truck

sponsorship and our quality products, help

build Hastings as the brand of choice.

internet connectionThe Hastings web site provides immediate access to

the latest marketing news, updates on marketing

promotional programs, new product specifications,

technical bulletins and the most comprehensive

cross-reference information.

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marketing philosophyHastings Filters has long been known in the traditional automotive

aftermarket, but has also increased focus on building a strong commercial

aftermarket presence. Through an integrated program of sales, promotional,

advertising and public relations support, more people are specifying Hastings.

marketing teamThe Marketing Team works to insure that customers

are aware of products and have the information

needed to build preference for the Hastings brand,

both automotive and commercial.

hastingsfilter

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CommittedC o m m i t t e d P a r t n e r s h i p

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The Hastings team of professionals has the

experience, the talent and the desire to deliver

a quality f i ltration product l ine.

And it happens every day . . .

10

Professionals Selling to Professionals,Uncompromising Quality, ComprehensiveNetworking, Performance Marketing

— these are the elements that go into making acommitted partnership.

ProfessionalsP r o f e s s i o n a l s S e l l i n g t o P r o f e s s i o n a l s

4400 East Hwy 30 n P.O. Box 6006Kearney, NE 68848-6006

PH: 800-887-8836 n FAX: 800-210-6906Internet: www.hastingsfilter.com

www.hastingsfilter.com

Mat

ters

ProfessionalsSelling toProfessionals

UncompromisingQuality

ComprehensiveNetworking

PerformanceMarketing

CommittedPartnership

PerformanceW h e n P e r f o r m a n c e M a t t e r s

F700 (R 12/99) © 1999 Hastings Premium Filters Printed in U.S.A.