Professional Portfolio
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MANUEL LOPEZPROFESSIONAL PORTFOLIO OF
CONTENTSPromotions
Corporate Identity
Packaging
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Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
Leo Burnett
PROMOTIONS
6MAD
The purpose of this project was to create
promotional items for a museum, in this case the
Museum of Arts and Design. I decided to create a
11x17 poster to promote the exhibition and also
designed a brochure to advertise current programs
as well as the operational hours of the museum.
MUSEUM OF ARTS AND DESIGN
7MAD
8We Did it for You
We Did it for YouThis is another project completed during
internship at Santos Manuel Student Union. The
request made by the client was to include patriotic
colors as well as pictures of different women’s right’s
activists since it was going to be a used for an event
celebrating women’s history month.
9We Did it for You
10Relay for Life
This is a poster designed for the Student Lead-
ership and Development office at CSUSB. The
purpose of this poster was to advertise the event
“Relay for Life” which is held annually at CSUSB.
Relay for Life
11Relay for Life
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The simplest way to achieve simplicity is through thoughtful reduction.
John Maeda
CORPORATE IDENTITY
14L & T
In this class the assignment was to re-design the
logo for an international corporation. In this case
I picked Larsen & Toubro, which is an engineer-
ing company based in India that has expanded its
services around the world.
LARSEN & TOUBRO
15 L & T
LARSEN & TOUBROIt’s all about imagineering
16Stationary
17Website
18Annual Report
19Signage
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Simplify, then add lightness.
Colin Chapman z
PACKAGING
22Schullo
Schullo FoodsThis project consisted in taking a South American prod-
uct and then re-designing the packaging to introduce it
to a North American market.
23Long Rice
24White Rice
25Brown Rice
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Zurit TeaIn this project the purpose was to re-design the
packaging of a South American product and make
it appealing to a North American consumer.
27Zurit Tea
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Creating something out of thin air is easy. It’s finding the air that’s hard.
Asher Trotter
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Misc & Work in Progress
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GREEKLIFE
CSUSB
GREEKLIFE
CALIFORNIA STATE UNIVERSITY, SAN BERNARDINO
GREEKLIFECSUSB CSUSB
GREEKLIFE
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