Production Boat Design Cycle Quality Data Influence
description
Transcript of Production Boat Design Cycle Quality Data Influence
![Page 1: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/1.jpg)
Production Boat Design Cycle
Quality Data Influence
![Page 2: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/2.jpg)
Accounting & Logistics Background 6 Years in Medical Device Industry 10 Years in Marine Industry Director of Quality – BBG
Bio
![Page 3: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/3.jpg)
Evolution of the “Boater” Utilization of Data Innovations Going Forward
Discussion Points
![Page 4: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/4.jpg)
Customer – Boater who started small & worked his way into bigger boats – Boater DNA!
Use of Product Recreation with family & friends including water
skiing, fishing, etc… Overnight boating, trips, etc…
Boat Content – Engine, gauges & radio Expectations – Boat is functional
Boater – 20 Years Ago
![Page 5: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/5.jpg)
Customer – Boater DNA, Casual Boater, & Image Conscious Boater
Use of Product Recreation with family & friends including water skiing,
tubing, wake boarding, fishing, etc… Day Boating
Content Casual Boater – Matches features to needs for right price Image Conscious Boater – Every bell and whistle possible
Expectations Casual Boater – Boat is reliable, easy to use & safe Image Conscious Boater – Boat is reputable,
customizable & reliable
Boaters – Present Time
![Page 6: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/6.jpg)
Evolution of Quality Data Into New Model Development
2000’s
![Page 7: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/7.jpg)
New Product Inputs
![Page 8: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/8.jpg)
Quality Data
![Page 9: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/9.jpg)
Manufacturing Defects Pros
Identify defect before boat ships Ability to correct & use as training opportunity
Cons Must stay on top of data
Internal Quality
![Page 10: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/10.jpg)
Internal Quality
Internal Defects – Pareto for Improvement
![Page 11: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/11.jpg)
Internal Quality
Pin Map Visual Defects
- Stress Crack
![Page 12: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/12.jpg)
Internal Quality
Hull Weight
Variable Internal Data
![Page 13: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/13.jpg)
Internal Audits & 3rd Party Audits Compliance, NMMA, USCG, ISO, process, supplier
installation, etc… Pros
Used to validate processes & process controls Audits minimize risk Create containment windows
Cons Audits are sporadic Window of exposure might be present
Audits
![Page 14: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/14.jpg)
Audits
In Process Audit Results
![Page 15: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/15.jpg)
Audits
Compliance Audit Results
![Page 16: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/16.jpg)
Warranty Pros
Failures give you the ability to create failure rates
Cons Lagging indicator (12-18 months)
External Quality
![Page 17: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/17.jpg)
External Quality
Begin To “Peel The Onion”
![Page 18: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/18.jpg)
External Quality
![Page 19: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/19.jpg)
External Quality
Sub Commodity Description Failure Reason TotalOutdrive Units MECHANICAL FAILURE $6,385
Outdrive Units Total $6,385Gauges MECHANICAL FAILURE $1,539
TACH REPLACED $1,196ELECTRICAL FAILURE $489SPEED O REPLACED $282FINISH FAILURE $181OIL PRESSURE GA REPLACED $89
Gauges Total $3,776Electric Trolling Motors MECHANICAL FAILURE $2,345
Electric Trolling Motors Total $2,345Canvas Parts REPLACE CANVAS (MISC ITEMS) $836
Poor Design $741ZIPPER FAILURE $128REPAIR CANVAS $70
Canvas Parts Total $1,775Navigational Lights MECHANICAL FAILURE $624
NAVIGATION LIGHT REPLACED $359FASTENER FAILURE $126FINISH FAILURE $42
Navigational Lights Total $1,151Switches MECHANICAL FAILURE $421
ELECTRICAL FAILURE $277HORN BUTTON REPLACED $109CRACKED/BROKEN $96
Switches Total $903Sending Units REPLACE FUEL SENDING UNIT $527
MECHANICAL FAILURE $259Sending Units Total $787
![Page 20: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/20.jpg)
Customer Questionnaires – JD Power, CSI Pros
Quantify customer expectations Data down to the model Compare competitively
Cons Lagging data indicator (300 days after retail
sale) Low response rate (Industry average 22%)
Competitive Analysis
![Page 21: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/21.jpg)
Competitive Analysis
BPI Question:Brand A
Best in Class Score
Best in Class Brand
Best In Class Gap
Model A Model B Model C Model D Model E Model F Model G Model H Model I
Ride and Handling: Ability to control boat at high 8.50 9.29 Brand X 0.79 8.33 9.50 9.20 9.00 9.13 9.17 9.39 8.25 9.67Ride and Handling: Ease of maneuvering boat at low speeds
8.028.93 Brand X 0.91
10.00 9.15 9.00 8.82 8.40 9.00 9.00 7.75 9.33
Ride and Handling: Ease of reversing boat 8.47 9.11 Brand X 0.64 10.00 8.95 9.00 9.18 9.00 8.83 9.11 7.75 9.67Ride and Handling: Ease of steering/maintaining course in rough water
8.249.11 Brand X 0.87
8.33 9.15 8.70 8.94 9.07 8.83 9.33 8.25 9.67
Ride and Handling: Ease of trimming boat: bow 8.38 9.19 Brand X 0.81 10.00 9.00 8.80 9.12 8.87 9.00 9.47 8.25 9.67Ride and Handling: Smoothness of ride in rough 7.70 8.76 Brand X 1.06 10.00 8.25 8.90 8.59 8.60 8.67 8.83 8.00 9.67Ride and Handling: Speed of boat 7.82 9.09 Brand Y 1.27 10.00 8.70 8.70 9.06 8.73 8.67 9.17 6.75 9.67
Segment Comparison Model Comparison
Utilize Data to Drive Segment, Model & Feature/Design Improvements
![Page 22: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/22.jpg)
Manufacturing Processes
Innovations
Chopping & Hand Laying Infusion
![Page 23: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/23.jpg)
Dash Instrumentation
Innovations
![Page 24: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/24.jpg)
Swim Platform Steps
Innovations
Transom Seating
![Page 25: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/25.jpg)
Water Sports
Innovations
Old School New School
![Page 26: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/26.jpg)
Docking Controls
Innovations
Dual Binnacle Bow & Stern Thruster Joystick Control
![Page 27: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/27.jpg)
Boater Will Change Must keep up with changes
Boats are More Complex More opportunity for failure Liability is higher
New Model Development Takes 12-24 months
Going Forward
![Page 28: Production Boat Design Cycle Quality Data Influence](https://reader036.fdocuments.us/reader036/viewer/2022062423/56814871550346895db57c5b/html5/thumbnails/28.jpg)
Future