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Top 10 Product Launch Tips Ana Lucia Novak© PRESENTED BY ANA LUCIA NOVAK

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  • 1. Top 10 Product Launch TipsAna Lucia Novak www.socialana.comPRESENTED BY ANA LUCIA NOVAK
  • 2. #1: Build Your List NowDont wait until youre gettingready to launch your productto start growing your list.Start growing it now andyoull have an interestedgroup just waiting to buy yourproducts.Ana Lucia Novak
  • 3. #2: Recruit AffiliatesRecruit affiliates for yourproduct launch and providethem with a ton of valuablecontent and promotional tools.Make it easy as possible toparticipate in your launch.Ana Lucia Novak
  • 4. #3: Highly-Relevant FreebiesOffering free interviews,software, webinars and thelike is the norm for productlaunches.Make sure the freebies yourelease create a greater desireto buy your product at launchtime.Ana Lucia Novak
  • 5. #4: Multimedia to Reach More PeopleMany product launches makethe mistake of only usingvideo or other format.Use a variety of formats toreach more people.Ana Lucia Novak
  • 6. #5: Overcome ObjectionsWhile youre in the middle ofyour product launch, payattention to how your audienceis reacting.If they have certain questionsor are sceptical aboutsomething, address thoseconcerns ahead of time.Ana Lucia Novak
  • 7. Tip #6: Get Reviews and TestimonialsCredibility comes fromsocial proof. Get yourproduct out there forreview BEFORE youlaunch.This way, bloggers canbuild buzz for you and youwill also have testimonialsAna Lucia Novak
  • 8. #7: Be Prepared for VolumeMake sure you have enoughproduct, server availability andsupport for your launch.While you dont want to overinvest in product stock, you dowant to be prepared.Ana Lucia Novak
  • 9. #8: Polished ProductNo product can be absolutelyperfect, but do make sure yourproduct is ready to go onlaunch day.Never rush or youll kill yourcredibility.Ana Lucia Novak
  • 10. #9: Reuse Your EmailsAs you go through yourlaunch, youll probably have agreat sequence of promotionalemails.Put these into anautoresponder to use over andover again.Ana Lucia Novak
  • 11. #10: Keep the Momentum FlowingMany people launch a productand then let things fizzle.Have a plan to keep themomentum of your productsales going. Enlist the help ofaffiliates, find new prospectsand keep your product in themind of your currentprospects.Ana Lucia Novak
  • 12. Ready for an Awesome Product Launch?Ana Lucia Novak www.socialana.comTighten up your social mediastrategies, Improve Your OnlinePresence or Need Help ManagingYour Social Media Programs?Schedule a time with me here: the assessment form: