Product Design and Manufacturing Emphasis.ppt

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    Apple had 700,000 factory workers employed inChina, he said, and that was because it needed

    30,000 engineers on-site to support thoseworkers. You cant find that many in America tohire, he said. These factory engineers did nothave to be PhDs or geniuses; they simply

    needed to have basic engineering skills formanufacturing.

    According to Jobs biographer Walter Isaacson:

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    Product Design and

    Manufacturing Emphasis

    PDMProduct Innovation is the answer!

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    History Need Help withManufacturing

    Need Help with BigPicture Global Skills

    1988: Mech/Elect Programs

    1996: Manufacturing Program

    2004: PDM Program

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    The Future of Companies

    The Old Is Outsourced

    5 Times More Productive

    Innovation and Intellectual Property

    Commodities Require Excellence

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    What PDM Is......

    People

    Products

    Innovation

    Systems Level Thinking

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    What PDM Is Not.....

    Outsourced

    Routine

    Standard

    Old Fashioned

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    PDM Process

    From Concept to Delivery

    Products - The Process determine need

    generate concepts and designs prepare for manufacturing it

    make it

    deliver it

    improve it

    IterateDesign

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    Types of Design

    Mechanical Stress analysis (209), Part sizing, Thermal analysis,

    Kinematic linkages

    Electrical Electronics, Motors, Power systems (214)

    Computer Circuit board design, Programming (226)

    Product Customer Interaction, CAD/CAM (101), Patents, New

    Concepts, Design for the environment - cuts across all

    disciplines

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    The Design Framework

    Broad and diverse VS. deep and narrow

    MechanicalMedical Electrical Industrial.............

    Product Design and Manufacturing

    Products

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    PDM - The Big Picture

    Increase rate of product introductions.

    Prospering companies have new products.

    Innovativeness drives investment value.

    Companies ask 'Do you teach this?'

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    The Goal of the PDM Program

    Educate engineers who can . . . . Recognize opportunity

    Turn an idea into a successful product Benefit Consumers and Companies

    Compete on a Global Basis

    Change the way we do things

    Be more than employees

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    PDM Engineers

    Work with people outside their discipline.

    Design products combining mechanical,

    computer, electrical and computer components.

    Develop new design concepts. Work with modern technology.

    Impact all areas of the company.

    Keep Michigan competitive. Get Patents!

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    Student Profile

    Innovators

    Satisfy social and economic needs

    Think in different ways

    Future entrepreneurs

    Interested in applying theory

    Operate well in new and different environments

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    Jobs

    A search of Monster.com Sept., 2012 - Within 200

    miles of Grand Rapids

    Electrical Engineer - 61

    Design Engineer - 105

    Manufacturing Engineer - 39

    Mechanical Engineer - 65 Product Engineer - 81

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    PDM Core Courses

    EGR 101 - CAD/CAM EGR 209 - Static Mechanical Systems EGR 250 - Materials EGR 301 - Product Design EGR 345 - Dynamic Systems Modeling and Control EGR 367 - Manufacturing Processes EGR 401 - Advanced Product Design EGR 440 - Production Modeling EGR 450 - Manufacturing Control EGR 485/6 - Senior Project

    EGR Co-op

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    PDM Electives

    EGR 403 - Medical Device Design EGR 405 Material Failure and Selection EGR 409 Machine Design II EGR 413 Battery Technology EGR 445 - Robotics EGR 453 - Biomedical Materials EGR 463 Alternative Energy Systems

    Biomed Minor Alternative Energy Certificate Articulated Masters

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    Supporting Technical Courses

    EGR 261 - Programming

    EGR 226 - Embedded Systems

    EGR 214 - Circuits

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    PDM vs. Other Engineering Progs.

    Courses

    Philosophy of Teaching

    Student Profile

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    Teaching Philosophy

    Solve unsolved problems.

    Theory, Insight and Creativity. (Hard Work)

    Entrepreneur versus employee.

    Fuzzy Front End of Product Development.

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    Fall After Coop

    EGR 301 Fund. Prod. Des.

    EGR 345 Dyn. Sys. Mod.

    EGR 367 Manuf. Proc.

    GE-Arts ECO 211/210 Economics

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    Spring/Summer

    EGR 440 Sched. & Simulat.

    EGR 309 Mach. Design I

    EGR 450 Mfg. Controls

    GE-World Persp.

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    Winter

    EGR 360 Thermodynamics

    EGR 401 Adv. Prod. Design

    EGR 485 Senior Project I

    PDM ElectiveGE-Theme

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    Spring/Summer

    EGR 486 Senior Project II

    PDM Elective

    GE-LS (BIO 105)

    GE-Hist.GE-Theme

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    Fundamentals of Product Design

    EGR 301 Tools for developing new products

    How to meet customer needs

    Concept Generations

    Concept Selection Globally competitive design

    Function

    Form

    Assembly

    Recyclability

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    Advanced Product Design

    EGR 401

    Intellectual propertyWrite our own patents

    Identifying customer needs Material and process selection

    Design for Assembly

    Tolerance analysis

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    Production Operations Modeling

    EGR 440

    Modern manufacturing systems Assembly lines

    Cells

    Pull systems How do they work?

    How are they controlled?

    How does manufacturing affect the design?

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    Register for Courses After Spring

    Break!!

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    Why is New Product

    Development Important?

    NPD is the challenge for the next century. US can compete in this area

    After a product has been on market for 3 yrs

    U.S. and Mexico Experience

    NPD and Innovation Key to High Wage Jobs

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    Product Design Perspectives

    Customer Great products, low cost

    Producer Satisfy customers, make money

    Manufacturer High quality, low cost

    Designer Easy to manufacture, high quality

    Professionals Enjoyable career

    Students Intellectual stimulation and future

    HS Graduates Potential and future

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    What is the difference between Ford

    and Apple?

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    The Opportunity

    Open chest heart valve replacement is current

    state of the art

    Much damage to the patient

    Long recovery times Could it be done without cutting open the

    patient?

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    The Idea

    Closed chest heart valve replacement Tools inserted through ports

    Remove valve

    Insert and secure replacement Remove tools

    Shorten patient recovery time

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    The Sketch

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    The Model

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    The Prototype

    Manual machines

    CNC mill and lathe

    Rapid prototyping machine

    Design - Build Test - Design