Product Cost Management more than ever required · 2018-11-01 · Product Innovation Platforms MPM...
Transcript of Product Cost Management more than ever required · 2018-11-01 · Product Innovation Platforms MPM...
Product Cost Management
more than ever requiredPLM Europe 2018, Berlin
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Restricted © Siemens AG 2018
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Digitalization is transforming
the Global Value Chains in
industrial markets
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From ‘one size fits all’ and mass production in manufacturing…
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…to mass customization and build-to-order
…and it changes the way how
product cost have to determine
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Product Cost Management Slope of Enlightenment
Innovation Trigger
Peak of
Inflated Expectations
Trough of Disillusionment Slope of Enlightenment Plateau of Productivity
time
expectations
Years to mainstream adoption:
less than 2 years 2 to 5 years 5 to 10 years more than 10 years
obsolete
before plateau
As of July 2017
Enterprise Labeling
Digital Twin
Cloud-Native CAE, Simulationand Virtual Prototyping
Cloud-Native CAD
MRO PLM Functionality
Product Innovation Platforms
MPM Frameworks
Model-Based Manufacturing
Internet of Things for Manufacturing Operations
Cloud-BasedPLM
Applications
Supply Planning
Industrial Operational Intelligence
3D Printed Tools, Jigs and Fixtures(formerly 3DP-Enabled Augmented
Manufacturing)
Supplier Quality Management Applications Synchronized BOMs
Sustainable Design PLM
System Engineering SoftwareProduct Cost ManagementReal-Time SPC Applications
Quality Process Management Applications
Simulation and Test Data Management
Product Portfolio and Program Management
Plant Engineering and Design
MES Applications for Discrete Manufacturing
Value-Chain-Centric PDM
Product RequirementsManagement
Enterprise ManufacturingIntelligence
Simulation and VirtualPrototyping
Parts and Materials Searchand Selection
Cloud Computing in Manufacturing Operations
Medical Devices — PLM
Gartner_Hype Cycle for
Discrete Manufacturing
and PLM 2017
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Trends and challenges in Product Cost Management
Increase efficiency World-wide
competition
Digital enterprises
and business models
Change in mindset for
digital business models
Trends Challenges
Time-to-market Productivity, Cost
and efficiency
Centralized data access
and data analyticsData driven decision
process
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Product Cost Management
We think you can master this challenges and
improve your margin by up to 15%
Agenda:Digital Twin of Cost Management
Customer Success Stories
Product Cost Management More than ever required
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Our holistic approach to get your margins improved
Combining the Costing and Product Development View
Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
Product manufacturer perspective
Product
Delivery
Production
execution
Production
engineering
Production
planning
Product
design
Cost Estimator/Controller view
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Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
Product Cost Management
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80% of product cost locked in the product design phase
Cost Reduction
Opportunities
Cost Maturity
Increase
100%
80%
60%
40%
20%
0%
Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
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80% of product cost locked in the product design phase
Design-to-Cost
Profitability Calculation
Open Book Accounting
Pre & Target Costing
Purchase Price Analysis
Actual Costing
Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
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Teamcenter Product Cost Management
Creating the most holistic Digital Twin of Cost Management
Design-to-Cost
Profitability Calculation
Open Book Accounting
Pre & Target Costing
Purchase Price Analysis
Actual Costing
Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
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feed back insights to continuously optimize product cost
Teamcenter Product Cost Management
Creating the most holistic Digital Twin of Cost Management
Design-to-Cost
Profitability Calculation
Open Book Accounting
Pre & Target Costing
Purchase Price Analysis
Actual Costing
Virtual Product
COSTING TWIN
Virtual Production
COSTING TWIN
EXECUTION
COSTING TWIN
Actual
Cost
Production
Cost @ SOP
Change
Cost
Target
Cost
Estimate
Cost
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Estimate Cost – Product Costing – BoM Integration
Design and
estimate
the product
cost
Teamcenter PCM
Teamcenter Gateway
Teamcenter 12.x
3DVis viewer
1 2 3 4 5
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Marquardt, Germany – Automotive, Electronic and Semiconductor
Marquardt Group enhances product costing processes using
Teamcenter product cost management
Business challenges
• Implement standardized cost modeling
and processes
• Enable more accurate costing for an
increased number of product variants
Main Customer benefits• Improved product cost transparency
• Increased speed, consistency and
accuracy of cost estimates
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Keys to success
• Employ consistent companywide costing
methodology
• Deliver sustainable documentation and
traceability of cost estimates
• Reduce the time to create cost estimates
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Estimate Cost – Tool Costing – NX Collaboration
Design and
estimate
the production
tool
Teamcenter PCM
NX Feature2Cost
1 2 3 4 5
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Wirthwein, Germany – Tool Maker
With Teamcenter, plastic components manufacturer generates cost
calculations 50% faster
Business challenges
• Increased tool variance and complexity
• High number of requests for quotations
• Shorter time periods for bid preparations
• Transparent breakdown of quotation items
Main Customer benefits• Up to 50% time savings
• High accuracy of quotation prices
• 40% more quotes due to automatic
generation of CBD
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Keys to success
• Fast accurate tool costing based on
3D-data
• Automatically creation of customer cost
breakdowns (CBD)
• Utilize customized tool technologies
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Successful Target Costing
Plan and target
cost setting of
your production
processes
Teamcenter PCM
TcPCM 4S SAP
ERP (SAP)
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Festo, Germany – Industrial Machinery
Identifying and specifying target costs with Teamcenter product cost
management
Business challenges
• Use of different cost calculation tools
• Significant efforts spent in discussions
about calculation results and basis
• Identification of deviation from cost
calculation to the later serial calculation in
the ERP system
Main Customer benefits• Doubled the number of projects
• Reduced processing times
• Reached serial cost reductions
• Cost-optimized new products
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Keys to success
• Establish a worldwide uniform standard
for product costing in the new product
development process
• Achieve high accuracy in preliminary
costing and use of SAP calculation logic
• Combine tool and product costing
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Digital Twin of Cost Management
Virtual Product
COSTING TWIN
Virtual Production
COSTING TWIN
EXECUTION
COSTING TWIN
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Change Cost – different Plant for product realization, Design
update
Validate and
update product
and process
cost
Teamcenter PCM
Teamcenter Gateway
Teamcenter 12.x
3DVis Viewer
1 2 3 4 5
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Siemens AG, Germany - Multi-industry
Successful cost and value engineering with Teamcenter product cost
management
Business challenges
• Provide outstanding customer value at
best cost to maintain competitiveness and
profitability of products and solutions
• Make appropriate design decisions early
with focus on both value and cost
• Leverage the full performance potential of
the supply chain
Main Customer benefits• TcPCM core of global CVE ecosystem
• Transparent decision basis for target
costing & target pricing
• Realized fact-based negotiation results
• Support annual productivity of 3% - 5%
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Keys to success
• Support cross-functional costing
processes across departments
• Simulate cost of design variants and
alternative production processes
• Standardize costing processes,
calculation methods & standards
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Production Cost @ SOP – Planning Profitability
Validation and
simulation of
cost and
profitability
Teamcenter PCM
Teamcenter RA
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Grammer, Germany – Automotive
Automotive interiors manufacturer uses Teamcenter to realize up to
15% cost savings in the quotation phase
Business challenges
• Respond to an increasing number of
quotation requests
• Deal with different global calculation
methods, data and cost models
• Support the internationalization of the
production network and sourcing
initiatives
Main Customer benefits• Realized up to 15% cost savings
• Reduced throughput time by up to 50%
• Increased order probability
• Improved competitive position
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Keys to success
• Use Teamcenter for product & tool costing
& profitability calculation on one platform
• Increase the accuracy of quotations
• Leverage fast simulations of business case
• Use consistent, current data for calculations
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Digital Twin of Cost Management
Virtual Product
COSTING TWIN
Virtual Production
COSTING TWIN
EXECUTION
COSTING TWIN
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feed back insights to continuously optimize product cost
Digital Twin of Cost Management
Virtual Product
COSTING TWIN
Virtual Production
COSTING TWIN
EXECUTION
COSTING TWIN
One integrated Cost Data Model
Teamcenter Product Cost Management
Downstream
Systems
Teamcenter
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This is what you gain
Speed Flexibility Quality Efficiency
reduced time on
product cost &
profitability analysis
Integration into
your IT landscape
(PLM & ERP)
Centralized
database for all
product cost
Increased margin due
to fast and more
accurate cost analysis
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Siemens’ integrated product cost management solution
50% shorter time
to quote
More than 300customers across
industries
Up to 15% increased margins
AUTOMOTIVE ELECTRONICS
MACHINERY MEDICAL
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Randon selects Siemens optimize costs& streamline process
50% shorter time
to quote
More than 300customers across
industries
Up to 15% increased margins
AUTOMOTIVE ELECTRONICS
MACHINERY MEDICAL
“Product cost management provides a
digital twin of a customer’s product and tool
costs, which enables an accurate
representation of both planned and
simulated costs” Randon Truck Trailer
Press Release 25.09.2018
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Teamcenter Product
Cost Management
We connect more users
to the digital Thread:
Cost Engineering
Cost Estimator
Procurement
Controlling
Finance (Cost Planning)
Manufacturing Planer
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Realize the Digital Twin of Cost
Management
PCM MORE THAN EVER REQUIRED
Presenter
Thomas Richter
LCS/ Global / ALM & Product Cost Management
Peter Jockel
LCS/ Global / Product Cost Management