PRODUCT ARCHITECT

OBJECTIVE Product Architect captures market and technology requirements and then defines and validates the feature configuration rules for physically designing products. Product Architect ensures that design is performed with a complete understanding of a product’s market and technical objectives.

OVERVIEWAs products become increasingly complex with costly mechanical, electrical, and software capabilities, customers are demanding products that fulfill their unique needs at the lowest possible cost. To stay ahead of the latest innovations and market trends, companies must transition from traditional design processes to an approach that supports the definition of conceptual Product Architectures for highly variable configurations. It is necessary to manage growth of existing products while introducing new variations that meet the latest market needs.

Product Architect helps manufacturers of complex products manage the conceptual and commercial aspects of their products while maximizing the reuse of existing intellectual property (IP) and assets. Product Architect can define a generic Product Architecture to control custom choices and product costs. Users define and manage a master feature-option dictionary that standardizes and enforces reuse of parts and design.

Product Manager, Product Architect, and Product Engineer are often used together by companies to develop and launch the right solution at the right time. They collectively increase company efficiency while reducing time to market. Product Manager is used to articulate and plan the company’s product objectives and strategy. Product Architect systematically designs the Product Architecture to meet the product objectives and strategy. Finally, Product Engineer executes and implements physical solutions that meet the design goals set with Product Architect.

HIGHLIGHTSKey features and capabilities include:

Product ArchitectureA generic product breakdown with 150% definition can be used as a template to generate a family of product variants. It enables trade-off analysis that balances functionality, performance, and cost. Product Architect users can decide to reuse existing components as part of the product architecture or define new components to enable delivering innovative technologies. Reference documents, requirements, specifications, tests, simulations, etc. can be related to the component to promote cross functional team contributions.

Product EvolutionsProduct Architect users can define product evolutions for product development process needs. By planning the baselines that are needed to reach step by step, users achieve the expected product definition quality and performances. Product Architect users track product development progress to converge on stable and validated definition states.

Requirements Management Product Architect enables organizations to improve their overall global requirement management process by capturing the “voice of the customer,” regulation, or any other product requirements that define the product. In addition, as requirements can be linked to the components of the Product Architecture, users get full traceability throughout the entire development process, ensuring that the products that are developed meet original goals.

Key Benefits:• Define and optimize the product architecture.• Refine customer and product requirements and

assign them to product features in order to drive all product development.

• Control excessive proliferation of product or feature variants.

• Ensure cross-functional understanding of product features.

• Plan tests to validate features for successfully fulfilling requirements.

• Execute and monitor changes with impact analysis to ensure customer needs are met.

• Create an engineering configuration and corresponding BOM for review, simulation, and validation.

• Reduce product development duration, cost, and risk by reusing proven and standardized product features.

Requirements traceability maintains the linkages from the source of each requirement through its decomposition to implementation and verification. Requirements can be decomposed from high level requirements into individual detailed low-level requirements so that they can be partitioned and allocated to products and system components. While creating derived and decomposed requirements, design rationale can be captured to effectively maintain design decisions throughout the product lifecycle and provide traceability to the underlying foundation of the original designs.

During the analysis process, users can filter requirements in specifications and compare entire requirement structures or individual requirements to identify changes or deltas. Users can also reserve and un-reserve requirement structures to prevent multiple users from making modifications simultaneously.

Configuration Feature-Option DictionaryProduct Architect increases product definition integrity and design efficiency by establishing a single list of features and options with usage rules for all process domains to adhere. Seamless and immediate access to each model’s option list is available to digital designers to configure their product structures. With Product Architect, engineering users can contribute to the configuration feature dictionary to ensure consistency across all configured structures. Product Architect defines the configuration feature dictionary from an engineering perspective and Product Manager defines features from a marketing perspective. Features and options are aligned together with mapping rules to bridge the gap between engineering and marketing.

Component Variants Identification and FulfillmentAdvanced configurations tools help maximize the reuse of physical parts while minimizing feature proliferation. This enables manufacturers to support mass customization in their products while facilitating the introduction of new products as well of quickly refreshing existing products with new technology and design content. Users can consolidate at the component level the design solution (defined using Product Engineer) for each component variant.

Product ConfiguratorThe web-based product configurator helps define the standard product configurations that respond to specific customer requirements or company sales goals. The configurator consistently enables users to select options quickly from the list of features while evaluating all the compatibility and preference rules defined for the product. The result is only valid combinations of options are available for the user to select. The user experience grays-out invalid options and automatically selects other dependencies providing a consistent result independent of selection sequence.

BOM Generation A multi-level EBOM can be generated based on a specific product configuration. During EBOM generation, users can preview the selected standard parts based on the selected configuration choices and replace standard part selections with custom parts to satisfy custom order demands. A Precise BOM, a flat list of parts, can be generated based on a specific product configuration for build-to-order (BTO) business models.

Issue Resolution and Change Management As products enter into the development phase of their project, changes are inevitable but too many changes are cost prohibitive. A cross-functional change process helps users to manage and respond to component changes systematically. Variant management provides a choice of change management processes that provide immediate visibility to change requests while maintaining integrity of the original reported problem to the internal resolution, ensuring the orchestration of the change implementation, while enabling to monitor the change process progress and take the appropriate informed decisions.

Collaboration & ApprovalsUsers can benefit from a wide range of capabilities for global enterprise collaboration. Those capabilities include the ability to manage and organize shared documents and structured product data. They also enable the creation of digital workspaces for virtual teams to work together. Users can easily raise issues, organize meetings and track decisions while any object lifecycle modifications can be formally approved using routes defined by end-users or, to simplify and facilitate a repeatable approval process, standard route templates.

Europe/Middle East/AfricaDassault Systèmes10, rue Marcel DassaultCS 4050178946 Vélizy-Villacoublay CedexFrance

AmericasDassault Systèmes175 Wyman StreetWaltham, Massachusetts02451-1223USA

Asia-PacificDassault Systèmes K.K.ThinkPark Tower2-1-1 Osaki, Shinagawa-ku,Tokyo 141-6020Japan

Our 3DEXPERIENCE® platform powers our brand applications, serving 12 industries, and provides a rich portfolio of industry solution experiences. Dassault Systèmes, the 3DEXPERIENCE® Company, provides business and people with virtual universes to imagine sustainable innovations. Its world-leading solutions transform the way products are designed, produced, and supported. Dassault Systèmes’ collaborative solutions foster social innovation, expanding possibilities for the virtual world to improve the real world. The group brings value to over 190,000 customers of all sizes in all industries in more than 140 countries. For more information, visit www.3Ds.com.

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