Product ads - advertising for e-commerce
Transcript of Product ads - advertising for e-commerce
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Product ads in the right place.
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The e-commerce reality:below than 1% of visits convert
The e-commerce reality:below than 1% of visits convert
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Ads often don’t return moneyAds often don’t return money
Display ~100k impressions = one sale
SEM expensive & generic
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...it can piss off people.And don’t bring new customers.Retargeting? It works, but...Retargeting? It works, but...
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...it can piss off people.And don’t bring new customers.
I’ve seen these ads for the past two
months...
...it can piss off people.And it does not bring new customers....it can piss off people.And it
does not bring new customers.
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Advertine attracts new customers
to online stores...
Advertine attracts new customers
to online stores...
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...it can piss off people.And don’t bring new customers.
...by placing product adsin the right places.
...by placing product adsin the right places.
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...it can piss off people.And don’t bring new customers.
Ads are automatically generated
from store inventory
Ads are automatically generated
from store inventory
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API: import
of products
Online store’s product
database
BUY
Online store
Content publisher
content semantic analysis
ad server
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3
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click & buy
...it can piss off people.And don’t bring new customers.How Advertine worksHow Advertine works
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Advertine:•generates and serves product ads•matches products to content•promotes best products (ads)
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...it can piss off people.And don’t bring new customers.ModelModel
•Pay Per Click•CPM, CPS, CPA - for selected accounts
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...it can piss off people.And don’t bring new customers.Give it a try!Give it a try!
•New customers•Relevant product ads•Higher conversion
Sign up and start selling
advertine.com
Sign up and start selling
advertine.com