Principal of Marketing

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Group: 3 Group: 3 Mahmudur Rahman Mahmudur Rahman 07-08888-2 Hye Md Ahshanul Hye Md Ahshanul 07-09006-2 Karim Mahmudul Karim Mahmudul 07-08871-2 Akter Yeasmin Akter Yeasmin 07-09536-3 Siddique Alauddin Siddique Alauddin 07-08238-1 Chapter: 3 Chapter: 3 The The Marketing Marketing Environment Environment Natural Environment Natural Environment Technological Technological Environment Environment

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Transcript of Principal of Marketing

Page 1: Principal of Marketing

Group: 3Group: 3Group: 3Group: 3

Mahmudur RahmanMahmudur Rahman

07-08888-2

Hye Md AhshanulHye Md Ahshanul

07-09006-2

Karim MahmudulKarim Mahmudul

07-08871-2

Akter YeasminAkter Yeasmin

07-09536-3

Siddique AlauddinSiddique Alauddin

07-08238-1

Chapter: 3Chapter: 3Chapter: 3Chapter: 3

TheThe

Marketing Marketing

EnvironmentEnvironment

TheThe

Marketing Marketing

EnvironmentEnvironment

Natural EnvironmentNatural EnvironmentNatural EnvironmentNatural Environment

Technological EnvironmentTechnological EnvironmentTechnological EnvironmentTechnological Environment

Page 2: Principal of Marketing

Technological EnvironmentTechnological EnvironmentTechnological EnvironmentTechnological Environment

Forces that create new technologies, creating new products and marketing

opportunities.

Understanding Understanding Customer Customer NeedsNeeds

Product Designing & Development

Marketing Marketing PromotionPromotion

Product Delivery

Customer FeedbackCustomer Feedback

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Technological EnvironmentTechnological EnvironmentTechnological EnvironmentTechnological Environment

How How Facebook Pages Facebook Pages can can HELP your Business?HELP your Business?

Display Display VideosVideos & & PicturesPictures

Increase “Increase “FansFans” of your product” of your product

Read Customers Read Customers ReviewsReviews

DiscussDiscuss about your product about your product

Use Use ApplicationsApplications like Flash & like Flash & FBML to attract customersFBML to attract customers

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Technological EnvironmentTechnological EnvironmentTechnological EnvironmentTechnological Environment

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Natural EnvironmentNatural EnvironmentNatural EnvironmentNatural Environment

Natural resources that are needed as inputs by marketers or that are

affected by marketing activities.

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““Green Olympic” – Beijing 2008Green Olympic” – Beijing 2008““Green Olympic” – Beijing 2008Green Olympic” – Beijing 2008

BeijingBeijing has put forward a slogan has put forward a slogan for for "Green Olympics""Green Olympics", , advocating nonpollutant advocating nonpollutant technologies. technologies.

Guided by this idea, Guided by this idea, "green""green" toilets and lighting systems using toilets and lighting systems using solar energysolar energy was adopted in was adopted in many stadiums. many stadiums.

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Thank youThank you

Presented by: Presented by: Group: 3Group: 3

Natural EnvironmentNatural Environment Technological EnvironmentTechnological Environment