Pretty Tough Presentation
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Transcript of Pretty Tough Presentation
Target Market
Parent’s generation
40-60 years of age
Extreme Users
The Problem
● They don’t have social media
● If they do, they don’t know how to use it
● They quickly forget how to use
● Don’t see the benefit of using
Goals2. Provide effective ways to ensure
users do not forget how to use
social media
1. Create simple / easy-to-
use way for adults to sign up & use social
media
3. Create more of a physical presence at events
SolutionLearning
Remembering
Infographic
Reminder Card“SWAG”
Infographic
Explains step-by-step how to sign up for Twitter
How to take and tweet a picture to show up on the wall
Infographic can be printed and sent
along with invitations
Can be sent along with e-mailed
invitations
Can also be displayed along side Eventpeeks
wall at the event
Reminder Card
Small card that provides a quick visual of how to tweet and post a picture
Also reminds you of the hashtag for your event and how to view your photos after
Reminder cards can be handed out at events so attendees can put in their
wallet
Cards can also be placed on tables at the event.
SwagItems can be specifically chosen for
event
Hashtag can be printed on items to be a subtle reminded for users
Helps consumers remember the hashtag and can be taken home as a memory or gift. #prettytoughux
AnalyticsEvent
Coordinators
● Increased analytics means event hosts will be more inclined to purchase Eventpeeks service.
Sponsors
● Increased analytics means sponsors will be more inclined to support the event and Eventpeeks through funding and swag.
Why?Our solution aims to solve your biggest problem.
Easy ways to sign up and use Twitter=
More people posting on Eventpeeks wall=
Increased awareness of company & increased analytics
=MORE BUSINESS!!!
Summary...
Problem:Users do not have
social media or they do not know how to use it.
How:- Versatile infographic-Take away business
card-Give away swag
Because:More users means
more analytics making it easier to sell to other
clients.
Solution:Create easy-to-use
method of explaining social media.
Why:When you make the
service easy to engage in more people will be
willing to use it.
End Goal:Provide effective methods to help
Eventpeeks grow as a business.